‘Uniform of Progress’: Levi’s Now Advocates Freezing Your Jeans to Save Water & the Planet
In September, we brought you the controversial Levi’s ad that glorified revolution. It was then that we introduced you to their new slogan, the “uniform of progress.” Well, progress’s jumpsuit has struck again, this time with the curious idea that you should freeze your jeans, not wash them.
The idea comes from the company’s new “Water<Less” push, which encourages its cotton growers, its jean-makers, and its customers to conserve water. Why? Global warming of course. And what better way to not use water than to not wash your jeans.
The story was a New York Times hit this week:
It has introduced a brand featuring stone-washed denim smoothed with rocks but no water. It is sewing tags into all of its jeans urging customers to wash less and use only cold water.
To customers seeking further advice, Levi Strauss suggests washing jeans rarely, if at all — the theory being that putting them in the freezer will kill germs that cause them to smell.
And here’s the explanation as to why: “It fears that water shortages caused by climate change may jeopardize the company’s very existence in the coming decades by making cotton too expensive or scarce.”
So what about the “freezing jeans” method? Does it work? Meet this guy, from Apartmenttherapy.com, who is quite passionate about his jeans freezing and takes you step-by-step through the process. Apparently, it’s “what everybody does:”
The ABC News piece mentioned in the video, where the college students wears the same pair of jeans for 15 months and then they measure the bacteria levels, is for real. The student is Canadian Josh Le, and here’s what he found:
“If you don’t wash your clothing, it raises questions. I was very careful with odor. I did the smell test in the morning,” Le said.
If the jeans smelled, he might stick them in the freezer overnight or let them hang for a few hours.
His parents never quite understood what he was doing.
“My parents, they’re a bit old-fashioned,” Le said. “My dad’s words were, ‘Back in my day, people washed clothes after each wear.’”
After 15 months and one week, the time came to test the jeans. He enlisted the help of his professor, Rachel McQueen.
[...]
She and Le first swabbed the jeans before washing them. Then they washed the jeans and let him wear them for 13 more days, similar to a more normal amount of time between denim washes, and tested them again.
“There did not appear to be differences in the bacterial carriage depending on whether the jeans had been worn for 15 months or only 13 days,” McQueen’s findings read.
GAP jeans released a video this summer advocating the practice. However, it’s reasoning wasn’t environmental:
Junkscience.com, however, may sum up Levi’s reasoning best: “So remember: clean clothes aren’t green.”
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Comments (319)
hightide
Posted on November 3, 2011 at 9:11amI’ve worn Levis since I was a child. Now I will change brands. Levi’s, you and Strauss are idiots.
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000degrees
Posted on November 3, 2011 at 9:26amAgree with you Tide……
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Eliasim
Posted on November 3, 2011 at 9:34amIsn’t it ironic that Levi’s & Strauss is doing this thing in relation to what Jacob predicted about his children Levi and Simon digging down a wall in their self will? I’m just saying.
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atechgeek
Posted on November 3, 2011 at 9:34amI buy American from here. Not flashy or stylish .. just working jeans. I fell off the fashion train several years ago .. so I like them.
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Ray2447
Posted on November 3, 2011 at 9:36amThis is nothing new. The idea originated back in the 1960s, along with the term, “Smelly Hippie.” :-/
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Eliasim
Posted on November 3, 2011 at 9:37amI wonder if these highly intelligent youth’s have taken into considering the pollution that comes from using electricity to operate freezers, or the pollution that comes from the machinery to make jeans or the pollution that comes from the manufacturing of dyes? I wonder, wonder, and more wonder.
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atechgeek
Posted on November 3, 2011 at 9:38amhttp://www.texasjeans.com/ .. Forgot the url .. sorry .. this is where i buy Jeans.
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crackerone
Posted on November 3, 2011 at 9:39amWill it work on my Hanes underware?
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Eliasim
Posted on November 3, 2011 at 9:42amI just find it amazing that I can catch a 47 inch Musky out of the Ohio river that has lived in that “Oh so nasty water” for all those years, and it grew to 47 inches. Isn’t that weird. And how about all the deer that live for years and years? They must be drinking bottled water, that must be.
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crackerone
Posted on November 3, 2011 at 9:46amWhat happens if the Levi wearer goes commando?
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ScarletRose
Posted on November 3, 2011 at 9:49amAMEN! But adding this – my son worked for a Mall in the freight unloading dept a few years ago, and told me then if I knew what he knew, I’d never buy another Levi product. He never would explain, and we’ve talked some pretty harsh subjects in the past – but to this day, he won’t explain. And Levi has run more than TWO bizarre ads since he worked for that mall.
Anyway, he has NEVER come close to saying anything resembling that about any other company, ever.
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Eliasim
Posted on November 3, 2011 at 9:57amI just find it to be so amazing that all the wildlife can live oh so many years in this disgusting environment we live in and live to be so old. By their definitions I shouldn’t even be alive considering I drank gallons and gallons of water for most of my youth from a creek that flowed between miles and miles of cornfields, and surely their must have been pesticide run-off. I know, that must be why I’m so stupid.
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brickmoon
Posted on November 3, 2011 at 10:40amHighTide — yeah, a likely name. We know you’re just an infiltrator representing Big Detergent!
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408 CheyTac
Posted on November 3, 2011 at 10:42amThe 11$ cheapies from Fleet-Farm store are just as good, just as blue, I save $$$ and don’t have to have my money fund garbage. Nothing worse than finding out you are funding something you are completely against, through some choice-less proxy means.
Put Levi’s in the same catagory as Ben & jerry’s, and Subaru. They can keep their socialist-activist BS, and I’ll keep my money.
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Pontiac
Posted on November 3, 2011 at 10:53amI can’t stand denim jeans. Every time they come out of the dryer they’re a different size…
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Go Glenn
Posted on November 3, 2011 at 10:56amIsn’t it amazing that when the environmental wacko’s get started, they try to ration things that are not in short supply?
If you have very little water in your area then this may make sense. Otherwise, it is a waste of effort.
MORONS……….I buy Wrangler
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Ryan Beaulieu
Posted on November 3, 2011 at 10:59amI could go on for HOURS about all the things that don’t make sense about global warming but I have one question.
There are fears of “water shortages due to climate change” yet they have been saying that global warming is melting the ice caps and it could flood the earth. So which is it? Are we losing or gaining water? Im confused lol
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Tired-of-fools
Posted on November 3, 2011 at 11:05am@Crackerone
It will not work on Hanes underwear, only on Fruit of the Loom. And it will not work on boxers, only briefs or boxer briefs. It also will not work on used handkerchiefs. It also will not work on blue dresses worn by whitehouse interns.
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the_zazzy
Posted on November 3, 2011 at 11:10amYou know what will jeopardize your future, Levi’s, promoting stupid left-wing propoganda. I have purchased my last pair of Levi’s ever.
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wheels
Posted on November 3, 2011 at 11:16amDamn, the list of where I can save $$ is growing rapidly, its terrific…GE, Levi’s, Mens Wearhouse, Coca-cola…this is good for their competitors & capatalism.
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gwilliam
Posted on November 3, 2011 at 11:28amMe too.
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USAMEDIC3008
Posted on November 3, 2011 at 11:30amCrackerone
May take care of smell,but won’t
remove the Obama stain…
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db321
Posted on November 3, 2011 at 11:30amPreposterous – This is a few minutes of my life I will never get back. Isn’t Levi’s the same Company that wants Guys in the Boyscout’s – this company is waked out! This concept is stupid beyond belief.
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crackerone
Posted on November 3, 2011 at 11:32amWho thought of this one? The execotor of Ted Willams estate? Didn’t work so well for him!
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crackerone
Posted on November 3, 2011 at 11:40amSorry for my spelling mistakes. Bathroom break! I didn’t want to test their theory, on a fully loaded pair of Levi’s.
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RabidPatriot
Posted on November 3, 2011 at 11:41amI love it when these giant corporations sucker the anti-corporate climate cult to buy their products. Dumb sheep.
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ChiefGeorge
Posted on November 3, 2011 at 12:19pmFreezing jeans or anything else takes energy. We burn lots of coal to produce electrity for those freezers. Maybe Levis can suggest getting another freezer in your home just to use as a clothes freezing locker. Boy, that will cause energy to really skyrocket and the environment they are trying to protect to get even more fouled up!
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FranklinK
Posted on November 3, 2011 at 1:04pmATECHGEEK… thaks for the lead! I just now ordered 2 pair from Texas Jeans! No more Levi’s for me.
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TH30PH1LUS
Posted on November 3, 2011 at 1:37pmLEVIS = utterly brainless stupidity. I will NEVER buy LEVIS product again. LEVIS, Levis-Strauss, Dockers.
I’m NOT going support lunacy of this magnitude.
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TumbleBumble
Posted on November 3, 2011 at 2:09pmATECHGEEK – Just ordered a pair for my husband for Christmas (or sooner if he needs). :)
I let him know about a month or two ago that we cannot buy Levi’s any more and he didn’t say much more than ‘You’re kidding me’. That is all he’s worn for as long as I’ve known him. I hope he will like these Texas jeans. I trust they are ‘tough’.
CRACKERONE – Eeewwww.
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Alky
Posted on November 3, 2011 at 2:23pmI wonder if Hannity knows about Levi’s progressiveness? He’s a big fan of Levis.
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chazman
Posted on November 3, 2011 at 2:50pm… who da hell is runnin’ da show over dere? Lumpy Dum Dum’s? The Lone Rump Ranger? Geez …
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Lotus503
Posted on November 3, 2011 at 3:05pmFunny…I thought that the electricity that is used to run freezers comes from nuclear and coal-fired power plants…fools!
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The-Monk
Posted on November 3, 2011 at 3:14pmI gave up wearing jeans altogether about 15 years ago. I wear cargo pants with the side pockets. Sitting on a wallet year after year pushes your hip out of place and cause back problems. This might be why so many people have bad backs.
As for the freezing… soap and water for me AND my clothes.
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Poogie
Posted on November 3, 2011 at 4:15pmBoth my husband and I have been big Levi’s fans…will consider another brand from here on out.
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The_Hut_In_Co
Posted on November 3, 2011 at 4:34pmI 45th. that Hightide. Someone at L.S. been smokin wacky tobackie.
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Yeah_Buddy
Posted on November 3, 2011 at 4:50pmShould I take my Levi jeans off before freezing them?
If that question sounds as stupid as this entire article, WINNING!
I’ll never buy another pair of Levi’s. Idiots.
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Bill in Texas
Posted on November 3, 2011 at 5:14pmI’m burning my 501′s tonight! These people are idiots!
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mach37
Posted on November 3, 2011 at 5:37pmBILLINTEXAS – burning your 501s will add to global warming; can’t you environmentalists get anything right? No matter what you do, it is wrong.
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notreally
Posted on November 3, 2011 at 5:43pmLevi? Won’t buy henceforth.
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voteallprogressivesout
Posted on November 3, 2011 at 8:00pmI have also worn Levis throught my life, but they are going in the trash and will never touch my body again. I will look for another Brand. I hope the Jobless, Usefull Idiots will continue to use their parents money to support Levis. If not they will need a bail out soon. NOT!!!!
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1389AD
Posted on November 3, 2011 at 8:47pmI buy my jeans at thrift shops. Then I wash them. In hot water. With antibacterial detergent.
Why on earth does Levi’s want me to contaminate my freezer with dirty clothes?
BTW, I had the story on preventing germ growth in clothes back in 2007!
http://1389blog.com/2007/05/06/new-advances-in-clothing-technologyperfect-for-web-addicts/
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CINCH
Posted on November 3, 2011 at 11:07pmOkay kiddo’s – History lesson on cleaning: When our ancestors colonized America (and probably before that) many had rugs on their floors. They had brooms, but no vacuum cleaners. Alas! Each winter they rolled up the rugs and hung them outside to FREEZE. Dirt has moisture in it. When the dirt would freeze, they would beat the rugs and off would fly the dirt with the ice. They swept the floors and brought the rugs back in and put them back down. (No water.)
Fast Forward to 20th Century: I own many type of “jeans” and wash them weekly IN COLD WATER AND WOOLITE or any good cold water soap, of which I use very little because I also add baking soda to the wash water. In the winter I very rarely have to wash my jeans because I hang them on the clothesline and let them freeze. I then give them a good beating and off comes the dirt and ice crystals. WOW. I know a lot of you live in the south, but you can use your freezers.
Our forefathers were pretty smart when it came to cleaning. I am probably old enough to be a mother to most of you on this site and have been doing this for more years than most of you have lived. WASTE NOT, WANT NOT (whether it is water you are talking about or anything else for that matter). I have not had to buy a pair of “jeans” for over 15 years.
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Mil Mom
Posted on November 4, 2011 at 1:16am@
Ray2447
Posted on November 3, 2011 at 9:36am
This is nothing new. The idea originated back in the 1960s, along with the term, “Smelly Hippie.” :-/
****
As a teen in the 60′s my favorite conservation label was: “Save water, shower with a friend!
Didn’t do it, always smiled when I saw a t-shirt with it on!
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Fonz777
Posted on November 4, 2011 at 7:53amsounds good to me
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Lost Lustrum
Posted on November 4, 2011 at 8:04pmThere is a place to leave feedback at the Levi’s website I would suggest everyone leaving a comment there, I just did.
I’ve worn Levi’s exclusively since I was 12, I’m now 58 and have purchased my last pair of Levis, switched from Chevy to Ford, bought Phillips light bulbs rather than GE, will not watch movies with liberal actors, do not watch ABC, CBS, NBC, CNN, MSNBC, etc. I refuse to support them with my $’s. If you watch liberal TV networks they profit from advertising because of the number of viewers.
There are many ways to voice your opinion, USE THEM ALL!
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moreteaplease
Posted on November 3, 2011 at 9:11amThis ought to resonate with the OWS types.
Does anybody remember the short-lived fad in the early 70′s of taking an air shower instead of a normal water shower? It was were you stood in front of an open window and let the breeze blow the dirt off of you as opposed to using water to do it. I was a kid then but I remember thinking “that’s the stupidest thing I have ever heard of”
Here we are in 2010 and the hits just keep coming day after day. It’s not progression folks, it’s regression.
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SimpleTruths
Posted on November 3, 2011 at 10:18amBen Franklin was the originator of the air bath.
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Valrobex
Posted on November 3, 2011 at 2:46pm@ Simple
Yeah, and look what it did for him. Franklin’s dead!
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jcannon98188
Posted on November 3, 2011 at 3:12pm@Simpletruths
He did that to absorb as much fresh air as possible, I don’t believe we have any records of him doing that in order to become clean.
@MoreTeaPlease
As funny as that is, they were just doing it wrong. Air Showers are used in a lot of labs that require people to be sterilized. http://en.wikipedia.org/wiki/Air_shower_(room)
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IfTruthBeKnown
Posted on November 3, 2011 at 6:49pmIf I work at MacDonalds, for instance, so that I have the chance to go stand in their walk-in freezer for as long as I can stand it, will both I and my clothing be cleaner when I walk back out of it???
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1389AD
Posted on November 3, 2011 at 8:50pmThat’s just an excuse for going nekkid in front of a window where everybody can see.
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Meyvn
Posted on November 3, 2011 at 9:09amOK. No more Levi’s for me. It’s Diamond Gusset going forward.
http://www.gussetclothing.com/
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Bluefish49
Posted on November 3, 2011 at 9:18amYep…I had about six old pair of Levi’s that I gave to Good Will after I say the revolt commercial. I bought two pair of Wranglers and they actually fit better than the Levi’s. And slightly cheaper to boot.
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M1A2_Tanker
Posted on November 3, 2011 at 9:24amYeah no crap I have just been trying to find my size of Levis @ Penny’s (Have a $10 off coupon). I haven’t bought new jeans in years. I’m not $60 sure enough if Diamond Gusset will have the quality of Levis. They don’t tell the Denim weight of the boot cut…and they have ?stretch? in them….hmmmm.
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Channel3
Posted on November 3, 2011 at 10:30amI haven’t purchased Levi’s for years and never will again.
Over priced.
Liberal Homosexu@l owned and operated.
Defective thinking and marketing.
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GWG
Posted on November 3, 2011 at 3:51pmI have worn Diamond Gusset Jeans for years. Their store is here in Tennessee and they are made in Stone Mountain GA. They are the most comfortable and best wearing jeans you will ever wear. After you wear them you will never wear another jean. The fit is true to size not like those china made jeans where they make the waste smaller than the stated size. Try a pair you will never go back.
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itsmyfirstday
Posted on November 3, 2011 at 9:08amHow does freezing get the dirt and grim out of my jeans after a hard day of work?? or is this just for the protesters who’s only hard day in there life was showing up to a college class??
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Darla_K
Posted on November 3, 2011 at 9:24amlol
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1casawizard
Posted on November 3, 2011 at 9:46amThe part I understood about that was if it smelled, he put em in the freezer. Makes sense to me …..
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I.Gaspar
Posted on November 3, 2011 at 10:19amIt only works effectively if they are still wearing the jeans when they freeze them.
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BernieKittyCat
Posted on November 3, 2011 at 9:06am“The ABC News piece mentioned in the video, where the college students wheres the same pair of jeans for 15 months and then they measure the bacteria levels, is for real.”
It’s time for “Find The Blaze Typo!” It’s insulting as a reader and embarassing as a Glenn Beck fan. Please don’t use the excuse of cut ‘n’ paste.
trolltrainer
Posted on November 3, 2011 at 9:11amIt does aptly showcase the state of our education system in this country. I cringe as hard when I read some of these articles as I do when I read some of the incoherent replies.
firstHat
Posted on November 3, 2011 at 9:16amI’ve been thinking about this for a while. I think that the Blaze ought to enlist the help of some selected qualified readers (we can send resumes if they want) and give us a special email address to write to with typos and such. It wouldn’t cost them a thing, it would help them look better and those of us frustrated by the plethora of mistakes here would at least feel as though we could do something about the problem.
Steverino
Posted on November 3, 2011 at 11:19amFIRSTHAT-
I have been emailing, repeatedly, for about a year regarding exactly this issue. I have offered free proofreading service.
Not a single reply.
I can understand poor spelling, punctuation, etc. in the comments, but not in the writing of the articles themselves.
Steve
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Brooke Lorren
Posted on November 3, 2011 at 2:36pmI have written them before to let them know about a grammar mistake. They replied with a thank you, and fixed the mistake. While it would be nice if the copy came out perfect the first time, they will correct themselves if you point it out to them.
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GBTVFan_Non_American_Overseas
Posted on November 4, 2011 at 12:02amI am new here, and I ask for your patience in the near future if my comments are full of mistakes.
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joei234
Posted on November 4, 2011 at 9:36amClick on “Beckisnuts” halfway down the page on this link.
http://www.theblaze.com/stories/could-your-shotgun-soon-be-outlawed/
It takes you to Trolltrainer’s forum page. Yes, our demented pal Trolltrainer is himself a major troll! lololol
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JakeEllis
Posted on November 3, 2011 at 9:05amback in the day, a pair of levi’s would last damn near forever. starting in the lat 80′s, th material became inferior, and the jeans would fall apart in about a year. i took back a box of nearly new levi’s in 1996 to the center outside of las vegas where they distributed them through, and asked for compensation due to the ripped seams, lost buttons, holes in the thighs, etc. 1 week later a box arrived from levi’s, and i thought they did the right thing and replace the expensive, inferior product. all the jeans i gave them were in the box, with a note that this was normal wear. that ws the last time i put any money in the crap known as levi’s jeans. garbage made by ignorant progressive fools.
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kennyg933
Posted on November 3, 2011 at 9:12amMade in China
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AmericanStrega
Posted on November 3, 2011 at 10:51amActually they’re made in Egypt and India.
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missyleighR
Posted on November 3, 2011 at 12:58pmSo if being “progressive” is bad… we should be “regressive” …think about it… don’t we want to be progressive? in other words..move forward not backward? oh wait… you are probably a right wing nut job that would love to go backwards…
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kennyg933
Posted on November 3, 2011 at 2:40pmOK, made in Sri Lanka, Napal, Katmandu, anywhere where a laboring family can live on $3 a day, because if they were made here in a union shop, they’d cost $150. So now we have to buy 3 cheap pairs for $25, that last as long as one classicly American made pair (hypothetically) at $150.
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TRVTH
Posted on November 3, 2011 at 3:56pmTo Missyleigh
The Progressive Movement, started at the turn of the century, is not about progress, but about big government and socialism.
The Progressive Movement, segregated the military.
The Progressive Movement, was for eugenics and believed the black race was inferior.
The Progressive Movement, started the League of Nations, to end the sovereignty of the western nations.
The Progressive Movement, started the Federal Reserve Bank
The Progressive Movement, started Social Security and the Income Tax
The Progressive Movement, caused the Great Depression, and is causing the current Depression.
The Progressive Movement, is against Free Market Capitalism
Does that sound like progress to you, not to me, Capitalism has led to more progress in this world than this socialist ideal could ever contemplate.
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missyleighR
Posted on November 3, 2011 at 4:36pmSo TRVTH you are saying the greedy little Republicans on Wall street are Progressives? That the huge corporations that are only interested in their own pocketbooks and are stealing the Nation blind.. are Progressives? That is what has put up in the mess we are in.. The greed of the 1%…. and they are not Progressives… try again…
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imsteph
Posted on November 3, 2011 at 9:05amLevis should be renamed ‘freaks r us’…..if the globe is getting warmer wouldn’t that increase the water? melting polar ice caps? creating more water? we should be able to wash our clothes as much as we would like then….the world has gone nutz-where the ridiculous, lies, and insanity are portrayed and accepted as real, factual, and sane while those shouting on the roof tops the truth are demonized and ridiculed as haters and lies….stop the world-I want to get off.
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TH30PH1LUS
Posted on November 3, 2011 at 1:41pmIf LEVIS really wants to save the world, they should do their part: dismantle the LEVI company, sell off ALL assets, give ALL the money away to starving children, send all of the CEOs and company officials to live in caves and huts and live as one with nature.
Telling Americans to not wash their dirty laundry but shove it into the freezer is PATHETIC & LAUGHABLY STUPID.
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Valrobex
Posted on November 3, 2011 at 2:52pm@ Imsteph-
“Stop the world, I want to get off!” That’s a good title for a musical…
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llotus
Posted on November 3, 2011 at 9:10pmmissy——–………you are the one that should try again. You seemed to have left a lot of important information out. Try again just for the **** of it. Listen to the story with Mr Claver. He speaks clear and frank. Lotus.
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teddyc73
Posted on November 3, 2011 at 9:04amI used to avoid buying Levi’s because of the outrageous price but now I have another reason not to buy them, the complete idiocy of the company.
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jcldwl
Posted on November 3, 2011 at 9:03amTwo things now I will be giving up. Coca (save the polar bears) Cola and Levis. I already switched to Diet RC to get away from aspartame, now I guess I’ll switch to Wranglers.
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SimpleTruths
Posted on November 3, 2011 at 10:43amWon’t be long before you won’t be able to buy any major brands – but you probably pack you’re own ammo already so you’re used to it.
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The-Monk
Posted on November 3, 2011 at 3:10pmI gave up drinking soda altogether 3 years ago… lost weight and feel better.
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Lordchamp
Posted on November 3, 2011 at 9:01amExactly Lukerw! It’s time we started speaking with our dollars to make these idiots wake up and rejoin sane thinking.
So how much harder does this make your freezer have to work which uses more electricity, which uses more coal/oil/nuclear, which raises your electric bill, which has other unintended consequences, etc, etc, etc.
Get real and come back to sanity and common sense.
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Channel3
Posted on November 3, 2011 at 2:22pm*Here is another thought to chew on:
There is NO shortage of water on the Earth.
With the exception of water carried into space for space missions, every drop of water that has ever been on the planet is still here!!
The Earth is a closed system. Water does not disappear from the Earth.
Oh, and 70% of the Earth is covered in water (and that is just the top of it).
Just another example of the ******* inability to critically think.
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llotus
Posted on November 3, 2011 at 9:15pmLORDCHAMP…..been doing that for sometime now. You can save a mint. Lotus.
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teammommy
Posted on November 3, 2011 at 9:00amDoes it work on Toilet paper too? Can you freeze the germs on used TP? If so Sheryl Crow will be all about that…
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mikedy
Posted on November 3, 2011 at 9:19amI laughed my **** off over this one!! very good
1
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Valrobex
Posted on November 3, 2011 at 2:56pm@ Teamommy
I once bought a roll of “recycled” toilet paper….
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Yeah_Buddy
Posted on November 3, 2011 at 4:59pmI gave up Coke, Levi’s and TP. Now its just creek water, toga’s and leaves for me.
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Jackie Rogers, Jr.
Posted on November 3, 2011 at 8:59am“Then they washed the jeans and let him wear them for 13 more days, similar to a more normal amount of time between denim washes, and tested them again(.)”
I must be dense but this sentence has confused me. Is it implying that some or most or everyone but me normally wears a single pair of jeans for two weeks give, or take a couple a days, before washing them, or that they are worn maybe for a couple of days, then thrown in the hamper where they await to be washed?
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Meyvn
Posted on November 3, 2011 at 9:15amDunno. To each his own I guess. I where mine several days before washing, unless they are filthy or blood stained.
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teammommy
Posted on November 3, 2011 at 8:58amSo how do ya get those pesky ketchup stains out? Freeze them too?
Oh Levis is a BIG progressive company. So I will not buy anything Levis.
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Valrobex
Posted on November 3, 2011 at 2:59pm@ Teamommy
It only works for organic ketchup stains…
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iac
Posted on November 3, 2011 at 8:56amDid they ‘swab’ the crotch / **** area ? Of course this’ll work on a pair of fancy ‘steppin out’ jeans. But NOT on anything a construction worker wears home !
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lainpa
Posted on November 3, 2011 at 8:55amOk, did anyone mention that the freezer uses electricity which is produced from fossil fuels? If I start putting my clothes in there, I’m going to need a bigger freezer. More electricity, more fossil fuels! Idiots!
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RedManBlueState
Posted on November 3, 2011 at 10:38amEven better….. My freezer is nuclear!!
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Valrobex
Posted on November 3, 2011 at 3:02pm@ Redmanbluestate
My freezer’s organic. It only works during the winter months.
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NOMOBIGDRAMANOBAMA
Posted on November 3, 2011 at 8:55amObama’s one accomplishment: He has made it cool to be a lunatic IN PUBLIC!
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missyleighR
Posted on November 3, 2011 at 1:01pm..no Glen Beck and Rush Limbaugh already did that… and what does this post have to do with the article… you right wing nut jobs will do anything to make things political and an “us” versus “them” fight… so stupid… how does Obama have anything to do with Levi’s lunacy?
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trolltrainer
Posted on November 3, 2011 at 8:53am“Then they washed the jeans and let him wear them for 13 more days, similar to a more normal amount of time between denim washes…”
Are you freakin kidding me?
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piper60
Posted on November 3, 2011 at 8:53amI don’t know about you folks, but I don’t have the extra space in my freezer for this. I guess I’ll do it the old fashioned way. I’ll wash my clothes.
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Meyvn
Posted on November 3, 2011 at 9:23amMy freezers are for food.
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TRONINTHEMORNING
Posted on November 3, 2011 at 8:51amHahahahahahahahaha!!! What fools! What losers! What nonsense!
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motonutt
Posted on November 3, 2011 at 8:56amwell I guess I have purchased my last pair of Levi’s. Carharts & Wranglers from here on out.
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PNATTMBTCurtain
Posted on November 3, 2011 at 8:49amBye bye Levi. Time for some Wranglers.
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trolltrainer
Posted on November 3, 2011 at 8:57amI did just that when the Blaze posted the last article on Levi Strauss. I have wore Levi Jeans exclusively all my life. I live in Fl. and I usually only own 2-3 pair at a time as I mostly wear shorts. As luck would have it I was due to buy a couple new pair when the last article came out and I bought Wranglers. I like them. Bye-bye Levis…
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DirkPitt
Posted on November 3, 2011 at 8:46amThirteen days of wear and then it’s tested for bacteria? Maybe they should have checked it after one day of wear. HIPPIES!
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trolltrainer
Posted on November 3, 2011 at 9:00amWhatdayouknow? You just wear wetsuits, NUMA boy…
(joke)
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demint.disciple
Posted on November 3, 2011 at 8:45amWhat can you say ? I’m speechless.
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((GB)) FAN
Posted on November 3, 2011 at 8:51amno more levi’s for my family. i guess i need to research buying pants. what have we come to?
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50BMG
Posted on November 3, 2011 at 8:59amLevi’s is free to advocate whatever environmentalist wacko garbage that they want to.
And I’m free to never, ever buy another Levi’s product again. That and I’m going to wash (in soap and water) my non-Levi’s denim after every wearing.
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progressiveslayer
Posted on November 3, 2011 at 9:01amThese people are insane,they’ll believe anything these environmentalist wackos dish out.Buy wrangler jeans,and don’t do business with idiots.
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SamIamTwo
Posted on November 3, 2011 at 8:44amStick them in the freezer with the food? I guess they put them in a large baggie first, eh?
Ok so we first start out with one sheet of toilet paper.
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Docrow
Posted on November 3, 2011 at 8:54amWhy waste toilet paper? ;-)
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biohazard23
Posted on November 3, 2011 at 9:16amThe mooslims in D00shbagistan don’t worry about toilet paper when they have their right hand available.
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TEARS FOR AMERICA
Posted on November 3, 2011 at 8:44amIdiotic! Great jean alternative to Levi’s:
http://www.texasjeansusa.com/usa.html
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lukerw
Posted on November 3, 2011 at 8:42amThat is… Uniform of… Progressives/Leftists/Rebels! Buy these… and support Obama!
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