Jon Stewart’s bizarre “vagina manger” routine may have cost his show a major advertiser. Delta Airlines has pulled its advertising from “The Daily Show,” spokeswoman Leslie Parker confirmed with BuzzFeed earlier this week.
“We are constantly evaluating our advertising strategy and at this time no longer advertise during The Daily Show,” Parker told BuzzFeed, adding that the decision had nothing to do with the “opinions expressed” by the show’s host.
But this isn’t stopping Catholic League president Bill Donohue (the man who called for a boycott of Stewart’s show in April) from claiming victory.
“We are pleased with Delta’s response,” Donohue said.
Perhaps bolstered by the Delta news, Donohue said in a press release that the fight is far from over and that he has set his sights on Kellogg’s.
Why Kellogg’s? Because when the boycott first started, the Catholic League gave all contacted advertisers a copy of the offensive image used by Stewart.
“[W]e made sure they received a copy of the picture flashed on the screen of a naked woman with her legs spread with a nativity scene ornament in between,” Donohue said.
And while Delta Airlines decided to end its sponsorship of “The Daily Show,” Kellogg’s replied to the Catholic League with this:
We understand that our customers come from a variety of backgrounds, experiences, lifestyles, and cultures and we respect their individual decisions to choose the television programs that they deem acceptable for themselves and their families. Consumers speak most loudly when they vote with their remote control and change the channel or turn off the TV if a program does not fit their personal criteria.
Needless to say, Donahue wasn’t entirely happy with their response.
“In other words, Kellogg’s is telling Christians to shove it. But they made a mistake. We will now send the indefensible picture to their senior management and board, as well as to community leaders, religious and secular, throughout Battle Creek, Michigan,” the Catholic League President said.
“This is just for starters. We have the time, money, and the determination to give Kellogg’s some free advertisement,” he said, adding that although the company’s “Global Code of Ethics” vows to “treat everyone fairly and with consideration,” it apparently excludes the 80 percent of Americans who are Christian.
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