Jim Henson Company Severs Ties With Chick Fil A Over Gay Marriage | MuppetsThe fallout from Chick-fil-A President Dan Cathy’s comments supporting traditional marriage last week only seems to be intensifying. The Jim Henson Company, a popular children’s entertainment group, is taking a strong stance against the fast food chain. Rather than holding on to monies gained from a partnership that was struck with Chick-fil-A, The Jim Henson company is donating earnings to the Gay and Lesbian Alliance Against Defamation (GLAAD).

(Related: That‘ll Show ’Em: ‘National Same Sex Kiss Day’ Coming to a Chick-fil-A Near You)

This morning, TheBlaze blog covered the issue (which was first mentioned on TheBlaze yesterday), with Eddie Scarry discussing the strong stance that the company is taking against the restaurant chain. As Scarry reported, “Both companies were in the middle of a promo deal in which Muppet toys were included in Chick-fil-A children’s meals.” This most recent decision will, quite obviously, end this deal.

Jim Henson Company Severs Ties With Chick Fil A Over Gay Marriage | Muppets

The Jim Henson Company made the startling funding announcement on July 20 on its Facebook page, clearly showcasing its urge to highly publicize the decision.

“The Jim Henson Company has celebrated and embraced diversity and inclusiveness for over fifty years and we have notified Chick-fil-A that we do not wish to partner with them on any future endeavors,” the social media message read. “Lisa Henson, our CEO is personally a strong supporter of gay marriage and has directed us to donate the payment we received from Chick-fil-A to GLAAD.”

Jim Henson Company Severs Ties With Chick Fil A Over Gay Marriage | Muppets

 

The announcement brought in more than 10,300 “likes” and it was shared nearly 5,200 times. Not everyone, though, supported The Jim Henson Company’s decision, as evidenced in the above image of the company’s Facebook page. The company also reiterated its wish to cut off all ties with Chick-fil-A, claiming that any and all partnerships are now off the table.

While the fast-food chain is Christian-based and clearly defines marriage in traditional terms, it has reiterated its urge to ”leave the policy debate over same-sex marriage to the government and political arena.”