Actor Samuel L. Jackson is known for his sharp tongue and a penchant for profanity. Merging these skills with his fame, he’s put together a pro-Obama ad that’s sure to capture attention (the clip was teased a few weeks back, but has now been released in full). Reflecting a Dr. Seuss-like structure, the video follows the story of a young girl named “Susie” who’s desperately trying to get her family to “wake up” and support President Barack Obama’s re-election campaign.
Throughout the clip, entitled, “Wake the F**k Up!,” Jackson delivers anti-Romney lines, while supporting little Susie in her efforts to rally her family members to the polls for Obama. Following the pattern of a children’s book, Jackson, who also narrates the story, relies on rhymes to tie together his anti-Republican sentiments.
“Sorry my friend, but there’s no time to snore, the out-of-touch millionaires just declared war; on schools, the environment, unions, fair pay,” he tells Susie’s parents in the video. “We’re all on our own if Romney has his way. He’s against safety nets. If you fall, tough luck. So I strongly suggest you WAKE THE F**K UP!”
Jackson also explodes on the little girl’s grandparents on the future of Medicare, saying, “Hell no, it can’t wait. Your lives will be affected. Romney and Ryan will gut Medicare if they’re elected. Ask the fact checkers. Those two are fact duckers . . . SAY HELL NO, MOTHERF–KERS!”
Susie’s older brother also gets an earful from Jackson: “How about that student-loan overhaul? It’s going to save you thousands of bucks. Mitt’s gonna cut that s–t in a second. WAKE THE F–K UP!”
And Susie’s teen sister is told: “A vote for Romney is a vote to have Planned Parenthood cut. Listen to your little sister. WAKE THE F–K UP!”
Watch the clip, below (this version blocks out expletives):
In the end, the overall theme is that Democratic voters aren’t as enthusiastic about Obama in 2012 as they were in 2008. Rather than sitting back and remaining spectators, Jackson pushes for people to get motivated.
In the end, Susie puts her head out the window and screams the signature line, yelling for everyone to “wake the f**k up!” While the version of the video that is making its way around the Internet blocks out the curse words, an official version of the video shows the little girl actually saying the F-word.
On a web site that accompanies the video — WTFU2012.com — Jackson presents talking points for those looking to defend Obama. We’ll leave you with a screen shot of those sentiments: