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KitchenAid Tweets Joke About Obama’s Dead Grandmother During the Debate

Oct. 4, 2012 10:08am Madeleine Morgenstern

Home appliance brand KitchenAid was forced into damage control mode late Wednesday after a joke about President Barack Obama’s late grandmother was sent from the company’s official Twitter account.

“Obama’s gma even knew it was going 2 b bad! ‘She died 3 days b4 he became president!’ #nbcpolitics,” the tweet said.

Image source: Business Insider

Obama brought up his grandmother during Wednesday night’s presidential debate and credited her with helping to raise him. She died three days before he was elected president.

Moments later, the tweet was deleted and replaced with an apology:

“Deepest apologies for an irresponsible tweet that is in no way a representation of the brand’s opinion. #nbcpolitics.”

Image source: Twitter

Shortly after midnight, Cynthia Soledad, KitchenAid’s senior director of marketing, took over the company’s Twitter account to apologize further:

Image source: Twitter

Soledad followed up with a statement to CNN explaining further, calling the tweet “offensive and tasteless.”

“During the debate tonight, a member of our Twitter team mistakenly posted an offensive tweet from the KitchenAid handle instead of a personal handle. The tasteless joke in no way represents our values at KitchenAid, and that person won’t be tweeting for us anymore,” … I am deeply sorry to President Obama, his family, and the Twitter community for this careless error,” the statement said.

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Comments (59)

loveliberty83
Posted on October 4, 2012 at 12:34pm
Okay my thoughts are worse i did not believe she died it was just a ruse to get sympathy still have /s sorry i am bad

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- Thisisareallylongusernameisntit
  Posted on October 4, 2012 at 3:43pm
  I’m so proud of my KitchenAid mixer!
  
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Xplorer
Posted on October 4, 2012 at 12:30pm
I wonder which word the tweeter was drinking on.

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jp2feminist
Posted on October 4, 2012 at 12:03pm
Sorry about his grandmother, but is anyone surprised that he chose to hide behind a woman’s skirt being the man-child that he is?

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- imsteph
  Posted on October 4, 2012 at 12:23pm
  grandma was a commie too.
  oh-and she didn’t like black people.
  according to obama his-self.
  just like any white woman.
  gag
  
  Report this comment
hanginlouie
Posted on October 4, 2012 at 11:54am
If what Obama said was true, that his grandmother moved her from secretary to VP of a bank, I find it hard to believe that she would rely on Social Security upon retirement…

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- coloradolifer
  Posted on October 4, 2012 at 12:04pm
  @hanginlouie, my thoughts exactly. Who’s zoomin’ who here? Nana relied on Social Security? Doubt it.
  
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- sweetsuccess45
  Posted on October 4, 2012 at 8:42pm
  Heads up people the Gma he is calling out about how sad she was without her Social Security she left him half of a million dollars in her will so yep she was weally weally poorrrrrrrr poor poor oblamer
  
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Liztaylor1982
Posted on October 4, 2012 at 11:53am
Love the tweet — I guess no one can have a sense of humor but Libs. Kitchen Aid will do just fine, because we “conservatives” buy their products — the Libs- only eat wheat grass.

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- CatB
  Posted on October 4, 2012 at 12:02pm
  Yes .. love my Kitchenaid appliances … and accessories ;-)
  
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- Kisses6350
  Posted on October 5, 2012 at 7:27am
  Smriks…………….. How would you feel if someone tweeted about your DEAD Granny? It’s not about poliics all the time,,,,,,,, we all have families, at least the ones of us who were not spawned…***SMIRKS***
  
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Angel_light
Posted on October 4, 2012 at 11:30am
Obama said that his gramma was independent and could not be so without social security and medicaid. Wait a minute, if she was receiving handouts that is NOT the definition of being independent, it’s the exact opposite! what is he thinking? that is so backwards it’s pathetic.

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- myrkat
  Posted on October 4, 2012 at 11:50am
  The same grandmother who was a bank manager making a LOT of money? Must be nice to have a robust, free market economy to succeed in without overbearing socialism crushing you…
  
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cdageno
Posted on October 4, 2012 at 11:26am
Here’s just a few of the Obama lies.
Would have the most transparent administration in History
Didn’t know Jeremiah Wright was Radical
Minimum Wage will increase to $9.50/hr
Obama campaign would accept public funding
No more wiretapping of citizens
Guantanamo bay to be closed within a year
I am not somebody who promotes same-sex marriage.
Unemployment rate will be 8.5% without stimulus.
Health Care deals will be covered on C-span
Cut Deficit in Half by end of first term
Obama says he’ll save average family $8,000 in gas
We shouldn’t Mandate the purchase of health care
The Health Care Package will pay for itself
We have run out of places in the US to drill for oil.
ObamaCare Fee is not a new tax
The health care bill will not increase the deficit by one dime.
Fence between US and Mexico is “Practically Complete”
My budget will cut the deficit by $4 Trillion over 10 years.
Romney and Ryan will gut pell grants for low-income college students.
I don’t Have Lobbyists
I’ll get rid of earmarks

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FEMALL
Posted on October 4, 2012 at 11:25am
Was it just me or did Mitt Eastwood O in a very polite way?

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- Female
  Posted on October 4, 2012 at 11:36am
  Nice name…for a moment, I thought it was me?
  
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aquablue
Posted on October 4, 2012 at 11:09am
What is bad with tweets like that is that it may be someone working there, but it ends up looking like the company did it.

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Dodsfall
Posted on October 4, 2012 at 11:08am
That was in poor taste, especially coming from a company.

There is so much more they could criticize Obama on. He is an easy target due to his failed policies. They should leave his grandmother alone.

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- betsyyoung
  Posted on October 4, 2012 at 12:57pm
  Did you actually read the explanation or are you actually this dim!!??
  
  Report this comment
- crackerone
  Posted on October 4, 2012 at 4:23pm
  Maybe Harry Reid should leave Mitt’s father alone.
  
  Report this comment
term limits for congress
Posted on October 4, 2012 at 11:00am
It is not nice to joke about typical white women. I guess KitchenAid has a war on women, too.

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fastfacts
Posted on October 4, 2012 at 10:59am
Another company that made a profound statement in the last 24 hours was AARP. They said, no more ObamaCare, no more Obama, no more mentioning in election. They are out with Obama ( http://www.americanparchment.com/ )

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- TEARS FOR AMERICA
  Posted on October 4, 2012 at 11:08am
  AARP has always been lefty, don’t let them fool you…while they play up to the elderly they have consistently sided with liberal ideology that buries the aged quicker than you can say “Grandma Dunham”.
  
  Report this comment
- 13th Imam
  Posted on October 4, 2012 at 11:41am
  Bullcrap
  
  Report this comment
- right
  Posted on October 4, 2012 at 2:22pm
  Too late AARP.
  The damage is done.
  
  Report this comment
- blkold7
  Posted on October 4, 2012 at 7:51pm
  Everytime I get a mailing from AARP, I open it up & write NOBAMA everywhere & then send it back.
  
  Report this comment
StormRider
Posted on October 4, 2012 at 10:56am
WTH Is it with his grandma? Who gives a crap about your stories, try fixing the Flukeing economy. Romney gives facts and numbers, Obama tells feel good bedtime stories. People are losing jobs, houses and hope and Obama is talking about Grandma? Seems the Won only cares for himself and his life.

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rosegrower
Posted on October 4, 2012 at 10:53am
I was considering purchasing a KitchenAid stand mixer – now I’m definitely going to buy one! Stick those apologies, Ms. Soledad – ;your employee said what a lot of us have thought for the past 4 years!

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horsehockey
Posted on October 4, 2012 at 10:51am
Buy Kitchenaid!

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Zurich
Posted on October 4, 2012 at 10:49am
After election day he can apply for a U.K. passport (thanks to his first father), buy a house with the stimulus money and retire.
Bill Ayers will then write for him a trilogy to make sure that he doesn’t run out of money and pays his fair share: “Dreams from my grandmother”, “Dreams from Michelle” and “Barry’s dreams”.

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right field
Posted on October 4, 2012 at 10:46am
Tweets Happen

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Mr Sanders
Posted on October 4, 2012 at 10:39am
Even if it was in bad taste, Soledad, at least it wasn’t a video that set the world on fire, right?

I’m sure million’s of these types of comments burn people in effigy each day, right?

I think more uncouth, gloating comments will be showing up. Kitchenaide, as an appliance company, along with a multitude of other compnies, I would wager, is highly regulated and shows another facade of the frustration within the business community.

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Detroit paperboy
Posted on October 4, 2012 at 10:37am
Until they apologized I was ready to go out and buy a new dishwasher………

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- RepubliCorp
  Posted on October 4, 2012 at 11:06am
  Obama’s grandma is a typical dead white person
  
  Report this comment
9111315
Posted on October 4, 2012 at 10:37am
Time it buy KitchenAid.

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dublinthewagons
Posted on October 4, 2012 at 10:35am
She is rolling over at this very moment.

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Gonzo
Posted on October 4, 2012 at 10:31am
When Romney jokingly compared Obama to his 5 “boys” lying to him, I thought it might get the faux lefty race outrage going. It won’t surprise me if it comes up on MSNBC some time today.

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- dublinthewagons
  Posted on October 4, 2012 at 10:38am
  Gonzo: did you notice it didn’t stop numb nuts from saying $5 trillion in tax cuts * $5 trillion in tax cuts * $5 trillion in tax cuts. Bozo is stuck on stupid
  
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- Gonzo
  Posted on October 4, 2012 at 10:53am
  He’s just like the rest of the libs Dub. Just a list of talking points…nothing any deeper than that.
  
  Report this comment
woodyee
Posted on October 4, 2012 at 10:17am
As if Gaybama didn’t make a joke out of her when he threw his “white grandmother” under the bus?!?

“The liberals are asking us to give Obama more time. And I think 25-to-life would be a good start.” –William Batchelder, Ohio State House speaker

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- PATTY HENRY
  Posted on October 4, 2012 at 10:32am
  GOOD ONE ! HEY KITCHENAID! KEEP that employee…proves you hire people with BRAINS!
  
  ON the GRANDMOTHER (I’ve been saying this since October 2008:) Obama went to “See Grandma”
  the last Friday of October 2008… that was the excuse his campaign used for the MSM. In reality, that particular day was THE DAY the Hawaiian Legislation was deciding upon what to do with the OBAMA Birth certificate Records..whether to publish them or seal those records. According to PRESS REPORTS: Obama spent 1 HOUR with Grandma (long enough to remove any/all critical files/memorabilia) but he spent THREE HOURS (3) with the Gov (DEM) of Hawaiian and key Legislators. As he flew back to the Campaign and the Presidential race, the Gov. of HAWAII announced that the OBAMA records would be sealed.
  (this is all totally verifiable – until they scrub it)
  ALSO NOTE: It’s sort of known that parents who LIVED in Hawaii could order a Certificate of Live Birth for kids not even in Hawaii at the time. This could be the certificate that was announced in the Hawaiian newspaper that people like O’Reilly claim to have seen. (DIFFERENT from a BIRTH CERTIFICATE)… but I don’t care about that now. That will be up to the Historians to uncover and they will . I care that the man in office now HATES AMERICA and all we stand for. Be prepared for a major fight. PRAY HARD!!! :)
  
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NHwinter
Posted on October 4, 2012 at 10:14am
Oh my goodness. Enough of the apology. It was a joke in poor taste, but its not that big of a deal. The liberals say horrible things and NEVER apologize.

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- ONLY4UANDME
  Posted on October 4, 2012 at 10:27am
  I sensed that apology was just going thru the motions all the while laughing.
  
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JAMACAMECRAZYMAN
Posted on October 4, 2012 at 10:11am
I turned off the debate after the GAMAW statement. What a complete fool this POS is. I cannot believe he was elected in the first place.

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- Want our country back
  Posted on October 4, 2012 at 10:20am
  It was SO worth watching. We smiled thru the whole thing.
  
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- drattastic
  Posted on October 4, 2012 at 10:33am
  JAMACAME
  You should have watched . It made all the liberal media and pollster lies and manipulation anxiety just melt away. Obama was exposed .Romney was introduced to those have been fed lies for months and absolutely smashed obama.
  
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- Anonymous T. Irrelevant
  Posted on October 4, 2012 at 10:40am
  I don’t think Mitt changed any of the hard-core Obama voters, like the “Obama phone lady (she is just too dumb to understand all this debate stuff), but hopefully, he swayed a lot of Independents.
  
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