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‘A Visceral Experience that Touches Every Sense’: An Inside Look at Beck’s One-of-a-Kind Summer Event

Feb. 19, 2013 9:45am Tiffany Gabbay

On July 6, 2013, Glenn Beck will unveil his summer spectacular, “The Man in the Moon” at the USANA Amphitheater in Salt Lake City, Utah. 20,000 tickets will be available February 19 (at 9am MT) for an event slated to infuse inspirational story-telling with state of the art special effects.

Beck has promised that the event will be a new way to celebrate the Fourth of July. The whole weekend will be a departure from the hot dogs, beer, and fireworks displays scored by Bruce Springsteen that have defined Fourth of July festivities in recent years. Instead, the Man in the Moon will be a family friendly event that tells an inspirational, uplifting, and entertaining story celebrating the values, principles, and history of America.

The story will focus on the building of the nation, covering everything from the first Native Americans to the Founding Fathers; from the Great Depression and wars to milestones in industry, art and science, all from the perspective of the Man in the Moon.

Beck said he was inspired by the pioneering storytelling techniques of Walt Disney and his Imagineers who sought to foster a sense of family and community in everything from their movies to TV shows and their parks. Similarly, Beck hopes that the Man in the Moon will showcase the better world he hopes can exist.

The Man In The Moon “is probably the biggest show we have ever done on a performance level,” Beck said. “We are pushing envelope of creativity.”

“It’s the American story told as a fable,” from the perspective of on high. When asked to describe the performance in just a few words, Beck said it will be, “classic edgy, unseen before and overwhelming.”

Engineered by the team at American Dream Labs, which Beck describes as “a place to break through on technology storytelling ideas and inspiration,” Man In The Moon is sure to amaze. Told in the style of a children’s pop-up book, complete with 20-30 foot tall automatons, “you’ll be sucked inside the moon and see what he knows.”

“This is the American story told in a radically different way,” Beck explained. ”You will love, you will ponder and you will think about this for a long time to come.”

But his vision for the event could not be realized by himself alone, thus Beck enlisted the help of Ben McPherson, whose career as a painter and visual artist focuses on themes of faith and questions “who we are and why we are here.”

While The Man in the Moon is not designed to be specifically religious in connotation, it is, according to McPherson, meant to be used as a metaphor for a higher power’s perspective of us, as people.

“We are telling this story from a fabalistic point of view and juxtaposing that with our idea that from our limited human perspective things are finite.”

With all of the “chaos and destruction” going on in the world today, McPherson hopes to transport the audience outside of their own subjective worldview and show them a different perspective.

With the use of high-tech visual and special effects, the artist, along with Beck’s production crew have been engineering new uses of projection mapping and mobile screening along with traditional theater typsets and stage effects.

“Glenn and I came up with this idea together,” McPherson told TheBlaze in an interview before explaining his specific role in bringing this event to a live audience.

“I signed on to help him build some of the visual elements and to preserve the vision by helping to choose music, composers, the underscore and performance elements.

He admitted that this “was a daunting undertaking” for him but that he feels honored for having been given so much artistic control over the event. In terms of where he draws inspiration from, the artist told TheBlaze that spending time with Beck, who he “admires creatively,” coupled with studying cutting-edge events and experiences created at Disneyland have served as the building blocks for his creative process.

“We went to Disneyland when we started kicking this around, and being there and looking at what they are doing artistically, and examining their processes – it was such a fertile ground for conceiving and building on our ideas.”

McPherson said several elements will help set this event apart from others. Among the physical components he is employing will be hydraulic automatons, musical renditions, projection mapping, mobile screening technology that will help change out sets in record-speed and truly transport the event into the audience so that they become active participants, rather than mere spectators.

“It will be more Cirque du Soliel in nature,” said McPherson. “Everything will be mysterious and surreal.”

In parting, McPherson said that if he could convey one thing to those considering attending the event, it would be that Man In The Moon will be ”a visceral experience that touches every sense.”

“It’s not about you being a passive observer as much as it is about you becoming completely enveloped by the event.”

To purchase tickets for Man in the Moon you can visit the event’s web page.

–

• Glenn Beck Reveals Some Exciting Details About His Trip to the American Dream Labs in Salt Lake City
• Beck Teases His 3-Day ‘Man in the Moon’ Event: America’s Story Told Like Never Before

In CONTROL, Glenn Beck presents a passionate, fact-based case for guns that reveals why gun control isn’t really about controlling guns at all; it’s about controlling us. Find out more HERE.

Back to The Blaze »

Comments (66)

EnigmanDen
Posted on February 19, 2013 at 6:13pm
Count me in with the conservatives who are tired of Glenn. Megalomania. Look it up.

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Lovesmesomeglennbeck
Posted on February 19, 2013 at 2:51pm
Glenn, I like you, admire your work, keep doing what you are doing in the American Dream Labs and all else, friend.

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scwillard
Posted on February 19, 2013 at 2:34pm
Hey, way to make it affordable especially for those highly effected by chronic unemployment, over taxation and or the reduced pay and hours with individual tickets starting at $35.

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48Straights
Posted on February 19, 2013 at 2:22pm
Great another Glenn Beck project to wither on the vine and be taken over by liberals just like TheSNLBlaze. What next?

Glenn, your ADD is showing and everything you have built so far is crumbling due to lack of attention and doing things like putting the liberal Betsy Morgan from the Huff Po in charge of TheSNLBlaze.

Get a grip dude and concentrate on leading, not dreaming.

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TheCalmOne
Posted on February 19, 2013 at 1:45pm
What is it with spelling mistakes on this site?

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chucksue351
Posted on February 19, 2013 at 1:43pm
maybe glenn wil take a trip to the moon

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Kaoscontrol
Posted on February 19, 2013 at 1:19pm
OK… I’m not a troll…. I’m just being honest in the interest of getting clarity….I probably speak for a lot of evangelicals when I say: We loved the restoring events, we like David Barton, John Hagee and have a certain uneasy comfort level with Glenn’s Mormonism, so long as doesn’t challenge the Bible and salvation through Jesus Christ… But this whole Salt Lake City thing crosses the line into the “Scary, Secret Mormon”territory. Didn’t Joseph Smith believe the moon was inhabited by people who lived 1000 years and dressed like quakers? Is J.S. the “Man in the moon?” Our family is a bit less eager to tune in Glenn’s show since he announced this. Anyone else? Those of you LDS-ers, please be nice…. I’m not questioning your salvation— just the wisdom of putting this event in SLC. It feels a little pushy…

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- Gold4u
  Posted on February 19, 2013 at 1:46pm
  Do you seriously believe what you you said? If so, you are right, you should not come and enjoy the event!
  
  Report this comment
- jungle J
  Posted on February 19, 2013 at 2:09pm
  you are a progressive operative.
  
  Report this comment
- saranda
  Posted on February 19, 2013 at 2:26pm
  You are correct in what you say. Joe Smith did believe in moon men as you describe. If you get attacked by LDSers it would be because so many of them do not know the history of their own faith, let alone the man who founded it. SLC is the perfect location for this as the moridoor will be much more receptive to the message. Perhaps GB will talk about the Bat Creek Stone again despite its being debunked by all.
  
  Report this comment
- idahopatriot
  Posted on February 19, 2013 at 5:04pm
  Mormanphobia? I live in SE Idaho, more LDS per capita than Utah. I absolutely love my LDS friends and neighbors. They never, not once try to “convert me” and would feed me out of their food storage if needed. IF you are such a fan of Glenn you already know that everything he does is based in his beliefs. I agree with the other posts, maybe you should stay home if you are so weak in your own beliefs that you that you see Mormon conspiracy instead of an amazing opportunity. I for one am so excited that this is a 2 hr drive from my home! And I called it for SLC when he announced it was to be in the Mtn North West. Central location, major airport, lots of lodging AND there is a Dream Lab there…makes total sense.
  
  Report this comment
- saranda
  Posted on February 19, 2013 at 6:22pm
  @utahpatriot – to paraphrase ghandi “I like your mormons, I do not like your mormonism”. You are correct to know and trust your lds neighbors. Sadly, you cannot trust the institution.
  
  Report this comment
- PublicArtillery
  Posted on February 20, 2013 at 9:29am
  KaosControl, A couple thinks to take into consideration before you turn down this awesome show. 1. Glenn originally wanted to hold Man in the Moon in the grand canyon, not Mormonvile, Utah. 2. I think you are mistaken the USANA amphitheater is in West Valley City, while it is in the salt lake valley it is not SLC. 3. I have been a Mormon my whole life, read the church’s doctrine and I haven’t heard anything about people living on the moon. I hope you can consider these things and come visit Utah, we would be glad to have you.
  
  Report this comment
- Kaoscontrol
  Posted on February 20, 2013 at 12:04pm
  Thank you PUBLICARTILLERY for your gracious response. It goes a long way to assuage our (probably ill-informed) perceptions of the LDS folks. You’re a good man.
  
  Report this comment
Zeon49
Posted on February 19, 2013 at 1:07pm
Well, it’s become quite apparent that the ruling class leftist elite told Glenn to stand down after the election. What Glenn doesn’t seem to understand is that all his property will be seized, along with the rest of ours when the final nail is hammered into the coffin of liberty. Poor Glenn will not be exempt.

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- 48Straights
  Posted on February 19, 2013 at 2:39pm
  Something happened to Beck, he has given up. It could be possible that he was bought off, possibly long ago. What ever it is his brand is suffering severely.
  
  Report this comment
- Zeon49
  Posted on February 19, 2013 at 3:32pm
  Glenn has tarnished his own brand. He has sold his soul for earthly fame and fortune. He has also turned his back on his country in the process. There was a time when he used his popularity to bring attention to the evil that was tearing our great nation apart. Now it seems he has joined the dark side. Maybe this was his plan all along. Whatever the case, I can no longer support him. He is nothing to me now.
  
  Report this comment
RinkyDink34
Posted on February 19, 2013 at 12:48pm
I love GB and all he stands for, BUT after the November 6, Elections where 4 million people that could have voted to save our country from destruction by Comrade Moozlum Obama and did not even come out to vote, let alone cross a river on a cold bitter Christmas morning to defeat the enemy; I have no hope, nor any wind left in my sails to save my country when the rest of the populous frankly doesn’t give a $hit.

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Godfather.1
Posted on February 19, 2013 at 12:43pm
Yay!!!! Another GLENNtastic BECKtacular. I can’t wait to blwo $130 on some GLENN jeans and blow money on overpriced Goldline coins with his holiness GLENN’s head on them. I also can’t wait to watch GLENN listen to the national anthem and watch the tears flow. Oh, and who can forget the loads of survival seeds and survival water that will be on hand. I might even be able to make a down payment on a bunker.

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- Observer
  Posted on February 19, 2013 at 3:47pm
  Dear Godfather.1 ………. Do we make fun that you live with your mother? Calm down and explain your self. What URL do you use to explain your deep feeling on people that enjoy a good show? Are complains allowed there on your site? Do you use a parent control filter to hide behind? Don’t let me hold you up on your clear and precise compliments. You go girl !!!!!!!
  
  Report this comment
- Godfather.1
  Posted on February 19, 2013 at 4:30pm
  Oh, isn’t it great watching Blazers get their panties in a twist and throw a hissy fit when someone pokes at fun at his highness GLENN.
  
  Report this comment
- 48Straights
  Posted on February 19, 2013 at 9:03pm
  Observer is just another person that is too blind to see what is in plain sight in front of him.
  
  Report this comment
- PublicArtillery
  Posted on February 20, 2013 at 3:37pm
  I guess your right since its GLENNS production, being payed for brought to you by GLENN. I also heard you buy the tickets to GLENN BECKS the Man in the Moon through GLENNS website, which is also being talked about on GLENNS show. Which is sponsored by Goldline and Patriot supply. So i guess you are going to see a lot of GLENN and GLENNS sponsors at GLENN BECKS the Man in the Moon. I better be seeing GLENN talk a lot since I’m paying to get in, go figure.
  
  Report this comment
antitheism
Posted on February 19, 2013 at 12:32pm
I can’t wait! My entire extended family, immediate family, and I will be wearing our $120 Beck Jeans (non union made) along with the finest magic underwear!

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keepthefaith
Posted on February 19, 2013 at 12:26pm
Got tickets for my family. Can’t wait! This will be so much fun!

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nbarendt
Posted on February 19, 2013 at 12:22pm
For all of you who are negative don’t go, don’t watch but don’t try to take away our right to be there or to watch, if you don’t like Glenn then fine but don’t criticize those of us who do like him and appreciate what he does. Why do you even care what we think or do, and don’t say you don’t because it is obvious you do care.

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Zeon49
Posted on February 19, 2013 at 12:16pm
Glenn will get his fellow cultists to attend no doubt. I hope they have a wonderful time.I would love to attend but I’ll be preparing for the other major event taking place tis summer – TEOTWAWKI.

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Polarized America
Posted on February 19, 2013 at 11:20am
.
…in the above “Poster of Beck looking at the Man in the Moon. The Moon man looks like LBJ..lol.

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- AlaskaismyEden
  Posted on February 19, 2013 at 11:47am
  I think he looks like Sean Connery!
  
  Report this comment
- Restored One
  Posted on February 19, 2013 at 3:52pm
  The face in the moon is Becks. I watched yesterday and they were measuring his face, and then it showed his face on the moon.
  
  Report this comment
- Restored One
  Posted on February 19, 2013 at 3:54pm
  I think the face will take on many images, but Becks will certainly be there.
  
  Report this comment
YOURSENSEI
Posted on February 19, 2013 at 10:55am
This is what you must know

It’ll be EXACTLY like this:

http://www.youtube.com/watch?v=jy-RVjgjH9E

Just in case any of you are curious. I will be in the front row. Come say hi.

It is so.

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- Polarized America
  Posted on February 19, 2013 at 11:06am
  .
  looking past your sarcasm. i have to admit ..that video made me laugh ..lol…wtf …lol
  
  Report this comment
- BenKatz
  Posted on February 19, 2013 at 11:59am
  lol
  
  Report this comment
- Zeon49
  Posted on February 19, 2013 at 12:18pm
  Will you be wearing your $150 Glenn Beck jeans?
  
  Report this comment
- Zeneta
  Posted on February 19, 2013 at 12:44pm
  Good try,
  
  However, for you, it will be more like this:
  
  http://www.youtube.com/watch?v=4KYk7N86iVw&feature=youtu.be
  
  Report this comment
USALOVER2011
Posted on February 19, 2013 at 10:53am
Hi Glenn, my family and I will be there and so are some of my friends and neighbors…Thank you for doing this in Salt Lake City, you’re a great American!!!!!

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- Red Meat
  Posted on February 19, 2013 at 11:03am
  Will SE Cupp be there? I would like hear her tell everyone what a crazy and dangerous person Rush Limbaugh is.
  
  Report this comment
- Kaoscontrol
  Posted on February 19, 2013 at 1:16pm
  Just being honest in the interest of getting clarity….I probably speak for a lot of evangelicals when I say: We loved the restoring events, we like David Barton, John Hagee and have a certain uneasy comfort level with Glenn’s Mormonism, so long as doesn’t challenge the Bible and salvation through Jesus Christ… But this whole Salt Lake City thing crosses the line into the “Scary, Secret Mormon”territory. Didn’t Joseph Smith believe the moon was inhabited by people who lived 1000 years and dressed like quakers? Is J.S. the “Man in the moon?” Our family is a bit less eager to tune in Glenn’s show since he announced this. Anyone else? Those of you LDS-ers, please be nice…. I’m not questioning your salvation— just the wisdom of putting this event in SLC. It feels a little pushy…
  
  Report this comment
marybethelizabeth
Posted on February 19, 2013 at 10:52am
The sense of taste.
The difference between the $1250 Gold VIP ticket and the $700 Silver VIP ticket is a Saturday barbecue.

$550 for a barbecue?

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- Steelhead
  Posted on February 19, 2013 at 11:00am
  and a laminated poster
  
  Report this comment
- The-Monk
  Posted on February 19, 2013 at 11:02am
  @BaryMeth
  
  I’d pay $0.55 to watch you fry…
  
  ….. make the $0.50.
  
  I need a nickel for Send. LOL
  
  Report this comment
- marybethelizabeth
  Posted on February 19, 2013 at 12:06pm
  The poster, “signed” (does Mr Beck print or does he just make an X), comes with the silver and bronze level tickets as well the last time I checked. Has that changed?
  
  I don’t wish you any harm Mr. The_Monk. Hate away if you must but you are doing yourself psychic damage.
  
  Report this comment
- PublicArtillery
  Posted on February 20, 2013 at 3:39pm
  Utah makes some great BBQ i guess.
  
  Report this comment
DZ-015
Posted on February 19, 2013 at 10:27am
Is Beck going to draw ideas from the quantum mechanics professor at Columbia, whose opening lecture video is elsewhere on The Blaze?

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- THERAPTURCOMES
  Posted on February 19, 2013 at 11:00am
  Glenn Beck is just as deceived as Obama by being a Mormon/cult
  
  Here we are on the verge of the resurrection/rapture http://youtu.be/CBsYDhNxFlU and Glen Beck is involved with the wrong battle
  
  But then again he is a servant of satan
  
  Report this comment
Steelhead
Posted on February 19, 2013 at 10:18am
$ 350 for a cheap seat, will Glenn be giving out medals again?

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- The-Monk
  Posted on February 19, 2013 at 10:27am
  @Steelhead
  “$ 350 for a cheap seat, will Glenn be giving out medals again?”
  
  Why do you want to know Steelhead?
  
  Looking forward to adding to your GB metal collection? We know you love him.
  
  XOXOXO
  
  Report this comment
- Gonzo
  Posted on February 19, 2013 at 10:35am
  Good for Glenn then Steely. Why do you hate capitalism so much, because nobody would give a plug nickel to see your show? I wouldn’t pay it, but bully for him if he can get others to!
  
  Report this comment
- Steelhead
  Posted on February 19, 2013 at 10:41am
  metal ?
  
  Report this comment
- The-Monk
  Posted on February 19, 2013 at 10:45am
  @Steelhead
  “metal ?”
  
  Are you really that stupid “Steelhead”?
  
  I really thought you trolls had more sense. I guess I was wrong and firmly admit it.
  
  Report this comment
- SHASTADIANE1
  Posted on February 19, 2013 at 10:48am
  Not $350 for the cheap seats. They start at $35 bucks, not 350. Also have you gone to see a live show ANYWHERE lately? This is less than most Branson Music shows are. I’d LOVE to go. Was in Dallas last July, but if I can’t, I feel quite sure, he will have it televised on the Blaze like he did the one is Dallas. It will be the next best thing to being there, plus won’t have to fight the crowds or walk a mile.
  
  Report this comment
- Steelhead
  Posted on February 19, 2013 at 10:58am
  Oh Monk your pampers are showing again
  
  Report this comment
- YOURSENSEI
  Posted on February 19, 2013 at 11:07am
  Mr or Ms SHASTADIANE1,
  
  This is what you must know:
  
  “less than most Branson Music shows”
  
  Pretty much says it all. Hey, good news, I hear tickets to Andy Williams are now half price now that he’s dead.
  
  It is so.
  
  Report this comment
- The-Monk
  Posted on February 19, 2013 at 11:10am
  @Steelhead
  “Oh Monk your pampers are showing again”
  
  Then stay away from them.
  
  We all know how much you like to pack fudge down your pie hole.
  
  Report this comment
- YOURSENSEI
  Posted on February 19, 2013 at 11:21am
  This is what you must know:
  
  $350?! That’s a lot of pizza.
  
  It is so.
  
  Report this comment
Cavallo
Posted on February 19, 2013 at 10:05am
Sounds like BS. Will Beck try and make another case that we shouldn’t resist the stripping of the last of our rights? If he is celebrating American freedom at this event, it’s a sham. If it was a memorial to Freedom, I might believe it.

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- neverending
  Posted on February 19, 2013 at 5:41pm
  Is getting a little weird – earth to Glenn.
  
  Report this comment
BuggiOlleo
Posted on February 19, 2013 at 10:04am
Geeze, Beck, how can you do this only once; my children would climb to the moon to get tickets and so would I!!!!

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- encinom
  Posted on February 19, 2013 at 10:51am
  save your money, Beck is a con man looking to drain the sheep that follow him of all their cash.
  
  Report this comment
- skimmer57
  Posted on February 20, 2013 at 11:01am
  I wonder how many people of color will be there? I imagine the place will smell of vicks, moth balls and gun powder. A fool and his money are easily parted! Beck proofs it with everyone of these restoring something or another cult followings he has every few months.Kind of ironic he is having it in a state that leads the nation in the down load of pornography. Naughty, naughty Mormons! LoL
  
  Report this comment
RNM
Posted on February 19, 2013 at 10:02am
The biggest, most life and world-altering event to occur since…. the last biggest, most life and world-altering event ever.

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- encinom
  Posted on February 20, 2013 at 11:01am
  notice the stadiums and forums are getting smaller.
  
  Report this comment
BuggiOlleo
Posted on February 19, 2013 at 10:01am
This is the first time is 30 years that I have evere really wanted to go to ANY type of public event; I’d love to be able to take my children. Beck, sir, you are an American Treasure; thanks. Who’da thought that an educational event on the 4th of July would be inspirational; I look and now I see.

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AmerNDN10
Posted on February 19, 2013 at 9:55am
I hope to attend this. We went to Dallas from NJ last year so what’s another cross country trip.? lol This looks like it’s going to be as amazing as Glenn says it is. I hope to be able to afford to go.

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