TheBlaze TV is launching on four more cable operators, continuing its quest to be in every home in America, executives said Thursday.
TheBlaze has entered into carriage agreements with Blue Ridge Communications, the 21st-largest cable operator in the nation, and with BEK Communications, Sweetwater Cable Television and Atwood Cable.
“We’re thrilled to welcome these independent operators into TheBlaze family of television affiliates. These businesses understand the value of bringing TheBlaze’s original programming and unique perspective to their customers and their business,” said Lynne Costantini, TheBlaze president of business development.
The announcement comes one month after the start of “Get TheBlaze,” a grassroots campaign for TheBlaze to demand the network from their TV providers.
TheBlaze launched on DISH Network last fall and is also available through online subscriptions. Negotiations continue with all major TV providers, executives said.
When Get TheBlaze launched last month, Dave Shull, executive vice president and chief commercial officer at DISH, said they saw a significant increase in customers after picking up TheBlaze.
“We had customers sign up quickly, and we saw new customers join Dish. In fact, subscriptions attributable to TheBlaze outpaced our projections by 80 percent, proving that Dish is giving customers what they want with a choice in programming, not to mention the technology to choose how to watch it,” he said.
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