LAS VEGAS (TheBlaze/AP) — A 310-foot “crop circle” in a California barley field mystified locals that last week was explained Sunday — and it’s likely to disappoint extraterrestrial enthusiasts.
It was a publicity stunt by Nvidia Corp., a maker of chips for PCs and smartphones.
“This is a confession,” Nvidia CEO Jen-Hsun Huang said at a press conference in Las Vegas, ahead of the International Consumer Electronics Show, PC World reported.
The crop circle near Chualar, Calif., contained a stylized image of a computer chip and the number “192” in Braille. The company announced the Tegra K1, a new chip for tablets and smartphones that contains 192 computing “cores,” or mini-computers, for graphics applications.
The mystery of the crop circle was heightened when it was plowed over without explanation last week:
Huang said at the press conference that he had given his marketing department the mission to promote the chip on a shoe-string budget. Rumors of Santa Clara, Calif.-based Nvidia’s involvement appeared Sunday before the press conference.
Watch Huang’s announcement:
In case you’re wondering, “no food was harmed,” in this stunt, Huang said.