Business

Ben & Jerry‘s Apologizes for ’Lin-Sanity’ Fortune Cookie Ice Cream

Ben & Jerrys Apologizes for Lin Sanity Fortune Cookie Ice Cream

Ben & Jerry's "Lin-Sanity" (Image source: Boston Globe)

The Vermont-based Ben & Jerry’s ice cream company has apologized for putting fortune cookie pieces in its commemorative “Taste the Lin-Sanity” flavor honoring New York Knicks phenom Jeremy Lin.

The frozen yogurt pints — available for a limited time in the Ben & Jerry’s Harvard Square, Mass. location — were originally made with vanilla frozen yogurt, lychee honey swirls and pieces of fortune cookie. The fortune cookies were swapped out for a fresh waffle cone cookie on the side after complaints of racial insensitivity.

“We offer a heartfelt apology if anyone was offended by our handmade Lin-Sanity flavor,” read a statement issued Friday on the company’s behalf, CNN reported. “We are proud and honored to have Jeremy Lin hail from one of our fine, local universities and we are huge sports fans. Our intention was to create a flavor to honor Jeremy Lin’s accomplishments and his meteoric rise in the NBA, and recognize that he was a local Harvard graduate.”

“We try [to] demonstrate our commitment as a Boston-based, valued-led business and if we failed in this instance we offer our sincere apologies,” the statement said.

Ben & Jerry’s general manager Ryan Midden told the Boston Globe they “obviously weren’t looking to offend anybody.”

“There seemed to be a bit of an initial backlash about it,” Midden acknowledged, though he told the newspaper the primary reason for swapping the fortune cookies out was because “a couple of [pints] got returned because the cookies got so soggy.”

It’s hardly the first dust-up to surround the Asian-American point guard’s meteoric rise to fame: Last week, ESPN was forced to apologize after it ran a headline about Lin using the phrase “chink in the armor.” The network later announced the employee responsible had been fired and that another employee was on suspension for using the phrase on-air.

The fired headline writer later released a statement saying he had had a “lapse in judgement” and did not intend the phrase as a racist pun.

Comments (154)

  • Crazy Times
    Posted on February 26, 2012 at 4:34pm

    Freakin people are loosing there minds…

    Reminder this is from free lovin hippies whose free lovin hippies came up with this idea. hypocrites!

    Report Post » Crazy Times  
    • AmazingGrace8
      Posted on February 26, 2012 at 4:55pm

      Remember years ago someone said they would give a million dollars to parents who would call their newborn baby, STUPID. Believe…there were parents that did that, and collected ,never giving a thought how it would effect their child. That was extreme but now-a-days this PC is going way over the top. These former “hippies” are probably just as stunned….they didn’t mean any harm, just a joyous expression of this young man’s appeal to the sports world. Good grief! A war against PC words or a war against capitalism?

      Report Post »  
    • Santorum_is_a_douchebag
      Posted on February 26, 2012 at 5:31pm

      Better change the name of Chocolate too.

      Santorum_is_a_douchebag  
    • ShyLow
      Posted on February 26, 2012 at 5:59pm

      I bet these racist have an Oreo flavor to…they should give their company to the government so ice-cream can be used as currency…one quart of chocolate and 3 quarts of vanilla for a days pay

      Report Post » ShyLow  
    • The-Monk
      Posted on February 26, 2012 at 7:19pm

      My favorite Chinese recipe is authentic Szechuan Shredded Beef cooked the old way. Not what you get in the Americanized Chinese restaurants. I cooked Szechuan style for 9 years and I judge every restaurant by this one dish. However, I don’t think it would make a good ice cream but, it would be funny to eat an ice cream that made your face sweat. ; )

      Report Post » The-Monk  
    • The-Monk
      Posted on February 26, 2012 at 7:34pm

      The next ice cream by Ben & Jerry’s to be banned by the WH and MO will be, “Chunky Monkey”.

      Report Post » The-Monk  
    • what4
      Posted on February 26, 2012 at 7:51pm

      Stop buying these left coast ftards product! there is better ice cream made at home!

      Report Post »  
    • b00x
      Posted on February 26, 2012 at 7:58pm

      Many years ago, the “free-lovin’ hippies,” as you call them, sold out to Unilever, one of the world’s largest food conglomerates. Yes, Ben and Jerry were hypocrites, but not for the reason you thought. I doubt that Unilever cares much about Boston, Harvard, or Jeremy Lin, but the boys in the boardroom sure to care about ice cream sales . . . and so the apology. Once you can fake sincerity, you’ve got it made . . .

      Report Post »  
    • FreedomPurveyor
      Posted on February 26, 2012 at 8:12pm

      I, for one, am quite sick of this PC garbage.

      Report Post » FreedomPurveyor  
    • JayCee
      Posted on February 26, 2012 at 10:14pm

      What, no more Chinky Monkey?

      Report Post »  
    • Uranium Wedge
      Posted on February 26, 2012 at 10:57pm

      How the hell is this offensive?
      It’s fried rice you plick!

      Report Post » Uranium Wedge  
    • The-Monk
      Posted on February 26, 2012 at 11:41pm

      @Uranium Wedge
      I thought it was, “Flyed lice with the peeking **** you plick”?

      Report Post » The-Monk  
    • WeDontNeedNoSteenkinBadges12
      Posted on February 27, 2012 at 12:14am

      “The Vermont-based Ben & Jerry’s ice cream company has apologized for putting fortune cookie pieces in its commemorative “Taste the Lin-Sanity” flavor honoring New York Knicks phenom Jeremy Lin.”

      Wassa malla you! You no likee? You no buy!
      Now shoo! Shoo! Les honolable chinese genleman eas cookie ice cleam!

      Report Post » WeDontNeedNoSteenkinBadges12  
    • Uranium Wedge
      Posted on February 27, 2012 at 12:49am

      @THE MONK
      Benny said it… And not the Benny from BJ.
      Good stuff.

      Report Post » Uranium Wedge  
    • db321
      Posted on February 27, 2012 at 1:18am

      Is America eaten up with the Dumb A$$ or what. Corporations should not allow anything like this to ever happen – Heads need to roll. We use to have a saying – be a Good Corporate Citizen – Get rid of your Gay Liberal Ad Agency and hire one that know know how to promote with decency.

      Report Post » db321  
    • @leftfighter
      Posted on February 27, 2012 at 11:32am

      @JayCee

      Wait… lemme get this straight:

      From your post, I see we can write “chinky” without The Blaze editing the word, but not “***** in the armor?”

      I may be wrong and this may be fixed by now, but if not, wow. Just. Wow.

      Report Post » @leftfighter  
    • Uranium Wedge
      Posted on February 27, 2012 at 6:24pm

      Let me see. I’m gonna spell the word in question. *****

      Report Post » Uranium Wedge  
    • Uranium Wedge
      Posted on February 27, 2012 at 6:28pm

      Ok, Let me spell it like this…. CH!NK in the armor

      Report Post » Uranium Wedge  
    • Uranium Wedge
      Posted on February 27, 2012 at 6:32pm

      Wow! the Blaze is losing respect fast.

      Report Post » Uranium Wedge  
    • Uranium Wedge
      Posted on February 27, 2012 at 6:42pm

      Lets see what racist words they censor:
      ***
      HONKEY
      ***
      ******
      ****
      SPIC
      KYKE
      NIP
      RAG HEAD
      So what’s left?

      Report Post » Uranium Wedge  
    • Uranium Wedge
      Posted on February 27, 2012 at 7:01pm

      Ok I got it, according to The Blaze
      You can only be racist towards Italians, Japanese, Vietnamese, African Americans, and Chinese.
      Good to know.
      So how do you explain to someone that you have a weak spot in your armor, without being racist?
      How do you tell someone that speaks only spanish that your car is the color black, without being racist?
      You know there is a popular children‘s toy that’s called “guk” It’s kinda like slime.

      Report Post » Uranium Wedge  
    • Uranium Wedge
      Posted on February 27, 2012 at 7:05pm

      Why doesn’t everybody just kill them selves? Then no one will be offended cause, everybody will be DEAD!!!!!

      Report Post » Uranium Wedge  
    • oneshiner
      Posted on February 28, 2012 at 6:11pm

      “Weren’t looking to offend anyone?”" Then, WHY did you do it? I’ve refused to eat your ice cream
      for years now, nothing gained, nothing lost, so who cares?

      Report Post »  
  • OhSnappage
    Posted on February 26, 2012 at 4:31pm

    How come these race baiters never had an issue with “Chinese Food” ? or ethnic stereotype titles like “Panda Wok”? There’s plenty of Chinese oreinted resturaunts that use very racial names. But they seem to be acceptable…. why is that?

    We should probably put a ban on Fortune cookies in this country too.

    Report Post » OhSnappage  
    • jhaydeng
      Posted on February 26, 2012 at 4:34pm

      a taste of their own medicine! How ironic! Haagen D’s is better!

      Report Post »  
    • MCDAVE
      Posted on February 26, 2012 at 7:06pm

      My guess is that ben and Jerry’s donation to the Obama campaign fund is not as large as it should be….remember Bill Clinton went after Bill Gates and Microsoft for not giving campaign donations to the Democrats

      Report Post »  
    • MEANS2RESIST
      Posted on February 27, 2012 at 1:22am

      Whats the big deal? We have a restaurant down here called “Gooks Dinky Dau Vietmanese Buffet”..owned by none other than vietnamese…..In Okinawa we called them gooners….

      Report Post » MEANS2RESIST  
  • Thighmaster
    Posted on February 26, 2012 at 4:21pm

    There goes My idea for lin a mints candy. Get yours now, chop chop..

    Report Post » Thighmaster  
  • TexBork
    Posted on February 26, 2012 at 4:18pm

    If I were a Ben and Jerry exec I would have ignored those race baiters and let them sit and spin. No apologies. None. Ben and Jerry’s are actually celebrating the man, not putting him down. The race baiters are the only ones who need to apologize for their stupid, dumb ass, intelligence insulting morons who are pretending that Time and Ben & Jerry’s are racist. Ben & Jerry’s makes a great chocolate brownie ice cream and I never hear any BS about the brownie ice cream being racist and BJ changing it and apologizing over and nor should they. Now, that I think about it, I believe the brownie ice cream would taste great with fortune cookie chips in it and not because it would be racist, but it would taste great. Race baiters would necessarily have to call me a racist for eating it anyway. Screw em.

    Report Post » TexBork  
    • grandmaof5
      Posted on February 26, 2012 at 4:39pm

      Someone really had to think long and hard to come up with that stretch of “insensitivity”. Unless Lin was complaining, and it is an honor to have Ben & Jerry formulate an ice cream in your name, they should have ignored those ridiculous accusations. This jumping when the nuts snap has got to stop – it makes us look like the crazy ones for acknowledging their rantings.

      Report Post »  
    • 000degrees
      Posted on February 26, 2012 at 6:13pm

      Ben And Jerry’s and “honor” just don’t seem to go together…..

      Report Post »  
  • TRONINTHEMORNING
    Posted on February 26, 2012 at 4:16pm

    When I eat ice cream, I like generic or local dairy sellers. I would rather pay for ice cream than stupid, liberal, hoaky, titled ice cream. You’re just payin for the package anyway.

    Report Post »  
    • TurboCat
      Posted on February 27, 2012 at 4:59am

      People are getting stupider everyday. This is how they try to control you. ‘Hate speech! Hate speech! We need more laws!’

      Report Post »  
  • Psychosis
    Posted on February 26, 2012 at 4:15pm

    i intend to offend and i dont do pc dont like it , TOUGH i dont really care

    Report Post » Psychosis  
  • Case_Logic
    Posted on February 26, 2012 at 4:14pm

    I believe ESPN should officially boycott B&Js but sneak some late at night when they are crying over why they get no respect.

    Report Post » Case_Logic  
  • antiprogressive
    Posted on February 26, 2012 at 4:13pm

    Who will be the one to be offended and file a lawsuit, raising the price of ice cream and creating yet another new law?

    And I wonder if Lin was consulted or offended?

    Report Post »  
    • chips1
      Posted on February 26, 2012 at 4:24pm

      HOW DARE YOU!!!!!!! The liberals will tell you when your insulted and don’t argue about it. Don’t think until you have permission.

      I said that the next appology given to the liberals, will be crossed off my Christmas list. Ben and Jerry are now history.

      Report Post »  
    • antiprogressive
      Posted on February 26, 2012 at 5:27pm

      my bad.

      But in fairness you don’t have to think too hard to see that coming…
      Sort of an automatic reaction these days.

      Report Post »  
  • PERSERVERANCE-2012
    Posted on February 26, 2012 at 4:12pm

    I wonder what the fortune messages were….Your lucky numbers are…6-6-6. You will live in PC hell for eating this ice cream. HAHAHAHA

    Report Post » PERSERVERANCE-2012  
  • tromso
    Posted on February 26, 2012 at 4:12pm

    Y’know, I don’t particularly like the Ben and Jerry commie philosophy, but enough is enough. Every five minutes, someone is apologizing for something that’s just so minor and stupid. First, if anyone’s offended, grow a skin. Second, the _vast_ majority of these stupid apologies are insincere and dumb anyway, and is simply a way to appease some lame professional victims group. Grow up and grow a backbone. Sometimes it’s best to just tell people to fo rather than make a meaningless apology.

    Report Post » tromso  
  • crackerone
    Posted on February 26, 2012 at 4:11pm

    Rule # 6

    Never apologize. It’s a sign of weakness!

    B O

    Report Post »  
    • GENE BLISTER
      Posted on February 26, 2012 at 10:08pm

      To which I would add Rule #3 “Don‘t believe what you’re told. Double check.” and Rule #42: “Never accept an apology from some someone who just sucker punched you.”

      Report Post » GENE BLISTER  
  • pghpatriot
    Posted on February 26, 2012 at 4:09pm

    this country gets more and more ridiculous by the day. almost nothing can be said or done that doesn’t offend some group, religion, or race! and we wonder why politicians just babble when asked a question.

    while we are apologizing for burning copies of the Koran, Afganies are killing our countrymen and soldiers! you don’t see them apologizing to us. yeah, that seems fair.

    you don’t like the fortune cookie in B&G’s ice cream? don’t buy it? you want to make a racial incident out of it? BS! Maybe you’re just too sensitive? just because someone accuses you of something doesn’t make it so.

    Report Post »  
  • pavepaws
    Posted on February 26, 2012 at 4:08pm

    They should sell their company to appease PC.

    Report Post »  
    • Gonzo
      Posted on February 27, 2012 at 10:12am

      They are two of the most PC, Obama loving leftists in the country.

      Report Post » Gonzo  
  • enderwiggen
    Posted on February 26, 2012 at 4:04pm

    The word “if” is the key word here. “If you were offended we feel very sorry for you,” would have been the much mo better apology. Can I say that,

    Report Post »  
  • PERSERVERANCE-2012
    Posted on February 26, 2012 at 4:03pm

    Better make LIN-SANITY the 38th food item to hoard.

    Report Post » PERSERVERANCE-2012  
  • kschmud
    Posted on February 26, 2012 at 3:58pm

    They must not have gotten the AAJA guidelines…no fortune cookie references allowed

    http://www.theblaze.com/stories/heres-the-deal-with-reporting-guidelines-on-jeremy-lin-from-the-asian-american-journalists-association/

    Report Post »  
    • chips1
      Posted on February 26, 2012 at 4:40pm

      If he gets traded to Los Angeles, don’t mention Zipper Clipper.

      Report Post »  
  • ForSuchATimeAsThis
    Posted on February 26, 2012 at 3:56pm

    Who the hell is offended by ICE CREAM?! My gosh, the PC insanity in this world has reached a boiling point. Ben and Jerry’s was wrong to apologize. Stop with the apologies!!

    Report Post » ForSuchATimeAsThis  
    • burnteye86
      Posted on February 26, 2012 at 3:58pm

      and you know they’re not really sorry

      Report Post » burnteye86  
    • CatB
      Posted on February 26, 2012 at 4:14pm

      Ben and Jerry’s is a big LIBERAL company .. funny that they got caught up in the P.C. crap … Lin needs to speak up .. no one at ESPN should have been fired and what‘s next Chinese Resturants can’t give out fortune cookies anymore either? .. THIS IS INSANE!

      Report Post »  
    • SFsuper49er
      Posted on February 26, 2012 at 5:23pm

      They have to apologize when money and sales are on the line.

      Report Post »  
  • JustPeachy
    Posted on February 26, 2012 at 3:54pm

    This is stupid. This company DELIBERATELY did this with an OBVIOUS play on the words and now they’re all concerned about losing a few “sensitive” customers so they apologize.

    OK.

    I’ll just continue to eat my BlueBell ice cream. LOL

    Report Post » JustPeachy  
  • burnteye86
    Posted on February 26, 2012 at 3:53pm

    let‘s not forget the Oreo’s

    Report Post » burnteye86  
    • PERSERVERANCE-2012
      Posted on February 26, 2012 at 4:00pm

      Dont get me started!

      Report Post » PERSERVERANCE-2012  
    • UBETHECHANGE
      Posted on February 26, 2012 at 4:04pm

      Racial slurs has it’s own database! http://www.rsdb.org/

      Report Post »  
    • biohazard23
      Posted on February 26, 2012 at 4:07pm

      Ha ha ha ha ha!!!!! I‘ll bet those aren’t found in the WH pantry for more than health reasons! OK, besides the fact that Moochelle probably hoards them all in her bathroom, there‘s OTHER reasons why they aren’t in the pantry….. Tee hee!!

      Report Post » biohazard23  
    • flatbroke
      Posted on February 26, 2012 at 4:13pm

      What about the vanilla with chocolate cream in the middle, and DOUBLE creams??? wanna talk about cookies do ya! LOLOLOL! i am sure there is a race in there some where!!!

      Report Post » flatbroke  
  • PERSERVERANCE-2012
    Posted on February 26, 2012 at 3:53pm

    OMG… Get a life. It was a great idea. Anyone who got OFFENDED by this, well EXCUUUSE MEEE!!! This PC crap has got to go. Its stranglling America!

    Report Post » PERSERVERANCE-2012  
  • UBETHECHANGE
    Posted on February 26, 2012 at 3:51pm

    I am offended by Ritz crackers! Please change the name Nabisco! This pc crap is absurd! Oh the insanity! The pc commie police are taking away our free speech!

    Report Post »  
  • mcmeador
    Posted on February 26, 2012 at 3:50pm

    It’s funny when liberals get a taste of their own politically correct medicine.

    Report Post »  
  • opinionista
    Posted on February 26, 2012 at 3:48pm

    Some people don’t have enough to do, apparently. Get a job. Get a life. Words, just words.

    Report Post »  
  • flatbroke
    Posted on February 26, 2012 at 3:46pm

    This does not make any since! if you were worried about appearing racially insensitive, they why would you put pieces of fortune cookies in the frozen yogurt anyway??? This seems to be a set up! and this would not be a surprise!

    Report Post » flatbroke  
  • blanco5
    Posted on February 26, 2012 at 3:45pm

    It’s ok for leftists to be racists. Wait…..they’re white?

    Report Post »  

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