Business

Extreme Anti-Animal Testing Stunt: Woman Treated Like Test Subject in Store Window

Lush Cosmetics Company Depicts Animal Testing on a Human in U.K. Store Window

(Photo via Daily Mail)

A cosmetics store in the United Kingdom has taken an extreme approach to showing just how vehemently opposed it is to animal testing — it’s depicting some of the procedures on a pained looking woman in one of its store windows.

The Daily Mail reports the woman is artist Jacqueline Traide who volunteered to help cosmetics company Lush in a protest against animal testing. Clad in a nude leotard with her mouth forcibly held open by a metal device, Traide was force fed, subjected to eye irritants, and given injections. Here’s more on the scene:

They dragged her along with a rope around her neck and pushed her down on a bench.

It was feeding time for Jacqueline Traide and you could tell from the look on her face she was terrified.

First, they stretched her mouth open with two metal hooks attached to a strap around her head.  The man in the white coat grabbed hold of her ponytail and tugged it until she tilted backwards.

By the time he had finished spooning food down her throat, she was choking, gagging and trying to break free.

For the next ten hours, this attractive, 24-year-old artist was given injections, had her skin abraded and smothered in lotions and potions – then endured having a strip of her hair shaved off in front of stunned onlookers in one of Britain’s busiest streets.

Lush Cosmetics Company Depicts Animal Testing on a Human in U.K. Store Window

(Photo via Daily Mail)

Lush Cosmetics Company Depicts Animal Testing on a Human in U.K. Store Window

(Photo via Daily Mail)

Lush Cosmetics Company Depicts Animal Testing on a Human in U.K. Store Window

(Photo via Daily Mail)

Lush sells handmade cosmetics and has from its founding in the 1990s been against animal testing. Starting off in the U.K., the store can now be found in more than 40 countries.

As for its latest marketing stunt, The Ecologist reports it was timed to coincide with World Day for Laboratory Animals. Here‘s what the company’s Ethics Director Hilary Jones told the Ecologist about the real-life ad:

“It’s World Day for Laboratory Animals today so it seemed the ideal day to give up a shop front, and show what is happening to animals every day for cosmetics. [...] “We worked hard, got the legislation passed, and we all thought animal testing was a thing of the past but quietly in the background that legislation has never been fully enacted. Quietly in the background the big cosmetic companies have lobbied for it to be delayed, and it’s been delayed and delayed. It’s 20 years later and the legislation still isn’t fully enforced.”

“Lush has had a no animal testing policy from the moment we set up the business. As industry insiders we find it inexcusable for companies to claim they need a delay, we’ve built a successful business around the world, there is no need for animal testing and we are living proof of that.”

Onlookers were reported as finding the scene “shocking.” Adrian Jones told The Ecologist this was ”a really good way to show what animal testing actually involves.”

Here is a clip taken by a bystander of the display:

Teaming up with Humane Society International, Lush is seeking to get 140,000 signatures on its petition to end animal testing in the cosmetics industry.

International Business Times reported Traide is a student at Oxford Brookes University who volunteered to participate in this dramatic exhibition. IBT states animal testing was outlawed in European countries a few years ago but the protest is against the many countries in which it is still legal.

Comments (82)

1 2
  • The Third Archon
    Posted on April 25, 2012 at 2:44pm

    Humans are animals, but they are also the most sophisticated and valuable of animals. Animals are not without value, but their value is by degree, proportional to their capacities with which they are endowed. A worm, a creature of great simplicity compared to any mammal, is of far less moral weight than a mammal, and is still further more morally relevant the single celled organisms.

    Some tests which animals are used for ARE frivolous, whilst others may not be. Honestly, my knowledge of the specifics of the situation is lacking. My only point, is that we human beings, with the greatest power of any creature known hitherto, have the greatest privileges, but also the greatest responsibility of any hitherto known creature. Why? Well, the power is ours to exercise as we will, and the consequences shall come back to effect us–so only a fool would exercise his power haphazardly without discretion. Self-mastery, the subordination OF the self, is a virtue. We thus have a duty of stewardship, a duty to which conservatives have not been categorically unsupported, but on the contrary the greatest steward in our history was a Republican, if not strictly speaking a conservative as we understand it (and he shared certain similarities to modern conservatives)–Theodore Roosevelt. So conservatives, far from recoiling from the “environmental” politics, you have an essential role to play. Any hunter or angler can tell you them same.

    Report Post » The Third Archon  
    • Rational Man
      Posted on April 25, 2012 at 3:37pm

      What kind of knucklehead says “hitherto”?
      Your funny……………………

      Report Post » Rational Man  
    • as_mad_as_hell
      Posted on April 25, 2012 at 4:33pm

      @Rationalman: I’m more concerned about the knuckleheads who use “your” as a contraction for “you are”. Read a book, for Pete’s sake.

      Report Post »  
    • Rational Man
      Posted on April 25, 2012 at 7:38pm

      I use the word ‘ain’t’ all the time too! Just try to sleep tonight thinking about that princess………….lol

      Report Post » Rational Man  
  • MONICNE
    Posted on April 25, 2012 at 2:18pm

    All is well that ends well, as the British taught the world! Chemical test would animals probably make great pets because they would be so grateful to have a kind and loving owner. So this is just the best thing to do to ensure there are happy families all across the land.

    TEA

    Report Post » MONICNE  
  • Bill Wallace
    Posted on April 25, 2012 at 2:02pm

    These people are idiots.

    Don’t like animal testing? Then I suggest you stop using ALL DRUGS of any type, even prescriptions. Cause before human trials, they have to undergo animal testing first.

    Tragic as it is, a human life counts more than a chimp, or a rat.

    I suggest you stop using shampoo, conditioner, or any chemicals at all. Those clothes you are wearing? Likely had chemicals used in their making, be it from dyes or other substances. No more clothes for you.

    Stand up for your convictions, fools. And the next time you want to protect animal rights, come out and declare how many times you visited a zoo to see a farm cow. Likely zero. Animals have specific uses.

    So if you can’t stand up for your beliefs, shut up and let us live how we want.

    Report Post »  
    • 73challenger503
      Posted on April 25, 2012 at 5:43pm

      Well said. Also, God gave us dominion over all of the animals so, while I agree they should not be tortured, they are here to serve all sorts of purposes for man.

      Report Post »  
  • BubbaT
    Posted on April 25, 2012 at 1:56pm

    Wonder how many times the masochist freak got off

    Report Post » BubbaT  
  • stage9
    Posted on April 25, 2012 at 1:08pm

    Um, this is exactly WHY WE USE ANIMALS STUPID!

    CLUB A LIBERAL…NOT SEALS!

    Report Post » stage9  
  • MeatCandy97
    Posted on April 25, 2012 at 12:47pm

    I work in a contract research organization and I can assure you, this is NOT how animals are treated. The lab technicians working with the animals are compassionate, real people, not the monsters they make us out to be. We love animals, thats why we work with them every day. We don’t force food till they gag, what good is an animal that had to be euthanized becasue it aspirated test material? Good data comes from healthy, happy animals. By the way, I‘d say the vast majority of cosmetics aren’t tested on animals, unless they have some new crazy chemical in them that hasnt been tested. Why would a makup company test a product? Because they like to waste money? The law requires it, and ya know why? Becasue before the law, people were blinded from a mascara.

    Report Post »  
    • MONICNE
      Posted on April 25, 2012 at 2:24pm

      You are so correct! Those helpless creatures are very fortunate to have a loving shelter and a roof over their heads! Left by themselves in the wild of nature they would only starve in the city or be killed by giant owls in the country. And they would never experience the love and respect of their human owners and experimenters! It is just too bad that big government tries to regulate their health, cage sanitation and body disposal, which adds to the ownership cost!

      TEA

      Report Post » MONICNE  
    • Rational Man
      Posted on April 25, 2012 at 3:46pm

      @MONICNE

      Just curious. Which one are you in your profile picture anyway? The left boob, or the right boob? And what kind of inanimate solution are you filled with that makes you post the things you do?

      Report Post » Rational Man  
  • Diego Roswell
    Posted on April 25, 2012 at 12:43pm

    This woman is no doubt from the S&M brothel down the street.

    Report Post » Diego Roswell  
  • charleyrocks
    Posted on April 25, 2012 at 12:32pm

    God said take care of the animals, so what does man do , hunt for sport like ted does! Experiment on them! Keep them in jail so kids can throw popcorn at them they call it a zoo! That’s why god gave mad cow and other diseases, there is a consequence to every action!

    Report Post » charleyrocks  
    • JediKnight
      Posted on April 25, 2012 at 12:44pm

      Genesis 9:3 “Any living creature that moves about shall be yours to eat; I give them all to you as I did the green plants.”

      Report Post »  
    • jlcook
      Posted on April 25, 2012 at 1:08pm

      You’re an idiot Charley, I‘m assuming you’re a fan of that poor mentally derainged, drugged out son of super liberal Martin Sheen. Ted eats everything he kills, and uses all of the body that he can. You would’nt last long on twigs and berries without your supplements hero, we are omnivours for a reason, ya liberal hack.

      Report Post » jlcook  
    • Rational Man
      Posted on April 25, 2012 at 11:06pm

      So God gave the poor cows Mad Cow Disease to punish us mean old humans?
      LOL……….

      Report Post » Rational Man  
    • Granny58
      Posted on April 26, 2012 at 9:18am

      CharleyRocks makes good points. As I understand it, mad cow disease came about due to the factory farming practice of forced cannibalization…cows eating cows, not a natural disease. Yep, God gave us dominion over the animals but that dominion includes treating them humanely.

      Report Post »  
  • lemmings4obama
    Posted on April 25, 2012 at 12:07pm

    After reading the comments on here, from people I agree with >90% of the time, I really don‘t understand why more conservative Christians aren’t against animal testing or aren’t at the least concerned with regulation of the testing.
    I always thought we were the ones that took the moral high ground. How on earth is supporting this kind of torture for the mere means of finding a new facial cream that clogs less pores, moral? I believe that we are the ‘stewards’ of God’s creation. How is any of this Godly?
    Many test animals never have never seen sunlight, grass, gotten to run and play with toys or each other. Maybe they can’t do cognitive reasoning or calculate the surface area of the ball they are playing with, but does that mean they are not entitled to enjoy the existence that is their life?
    I know I will get bashed for this post which is fine by me, at least I have the choice to say something to you and try to get you to look at it from a different perspective.
    Watch the below videos of test animals being free of the lab for the first time and tell me it doesn’t make you smile. Let’s start being the moral leaders of this nation instead of opposing any movement or beliefs that might be similar to our liberal counterparts. Please consider your beliefs and the difference between right and wrong before falling in line with the majority.
    http://youtu.be/IFtJeKojFfI
    http://www.youtube.com/watch?v=-F5a0g5WSi8

    Report Post » lemmings4obama  
    • black9897
      Posted on April 25, 2012 at 12:30pm

      Give me a break. Why would I be against it? Better them than me. They are NOT HUMAN BEINGS. Why is that so hard to understand? They are trying to compare humans to animals, sry, never works. I do not condone torture of animals, however using them to test stuff on is the only thing we got, other than using humans. So even if you don’t like it you must understand they are still, and always will be JUST an animal.

      Report Post » black9897  
    • Matt
      Posted on April 25, 2012 at 12:50pm

      I think its mostly because of two things. Firstly, many conservatives have so much antipathy against liberals that they will be against anything liberals are for, just because liberals are for it. The same goes of liberals. Tons of OWSers HATE the tea party even though they agree on some things. Why? Because they are conservatives.

      The other reason is that liberals have such a long and detailed track record of being full of s*** about things that I think that most people done BELIEVE them that this kind of thing even goes on at all. I think that most people assume that they are exaggerating a great deal what actually goes on with the animals. Personally, I would have a very, very difficult time believing that they weren’t embellishing the truth here. I doubt that having cosmetics tested on you as an animal is really all that bad at all. I could be wrong, but thats my first impression of the situation.

      Report Post »  
    • Rational Man
      Posted on April 25, 2012 at 3:55pm

      Because people were made in God’s image and are more important than animals who have no soul? Guess you want to close down feedlots and stop eating meat too? And those poor poor vegetables………….

      Report Post » Rational Man  
    • anointedpsalmist.org
      Posted on April 25, 2012 at 9:40pm

      I too am a born again Christian and I am appalled at the vitrol that passes for conversation on this forum especially disheartening is that from some who say they are followers of Yeshua(Jesus). We are told in Proverbs that a righteous person regards the life of an animal.(Prov 12:10) The Bible says that if we are born again we should have a new nature and by that nature (Ref 2nd Cor 5:17) we should give glory to God and others should want to know the God we serve. Attributes like love, joy, peace, gentlesness, longsuffering are supposed to be evident in us. That’s the good fruit of having the Holy Spirit of God running our lives not our old carnal nature (Ref Gal 5 :22) Cosmetic testing on animals is not necessary and is done for completely monitary reasons. I choose not to wear cosmetics that have been tested on animals. The Draize test or the LD 50 are both outmoded, unscientific and do not yield any data that is applicable to human beings. There are alternatives to utilizing animals. This young woman was drawing attention to the fact that these companies which agreed to phasing out this animal testing have not carried out what they said they would do.

      Report Post » anointedpsalmist.org  
    • Rational Man
      Posted on April 25, 2012 at 11:13pm

      @anointedpsalmist.org

      Glad I could make your day!

      Report Post » Rational Man  
    • urrybr
      Posted on April 26, 2012 at 10:39am

      Are you sure that an earthworm wants to see the light of the sun–especially with no eyes. Are you sure that a rat wants to go outside and play with it’s toys? And how about the cow that’s testing the artificial heart . . . . does it really want to run and play with it’s owner, the farmer? I believe in having compassion for animals, that‘s why I don’t hunt. I know how, but I choose not to because at the present time, I can buy meat from the supermarket. I use catch and release when I fish (with barbless hooks, no bigger than 1/8th of an inch long). I will take one, count ‘em, ONE fish home for dinner that evening. I don’t molest animals. I hate cats–house cats, but I don’t torture them, nor am I mean-spirited to them . . . they are God’s creation. I have taught my boys not to hunt small birds with their BB guns, nor jack-rabbits, coyotes, or any other animal that is considered a “varmint” because they are God’s handiwork, and fulfill an important niche in the grand scheme of nature.
      However, I would prefer that animals be used to test new drugs, or medical procedures than humans. Hitler’s SS performed hideous experiments on humans . . . we got valuable data from them, i.e. how to treat hypothermia, explosive decompression at high altitudes, etc., but they did these things to humans, against their will. So, without animal testing, we would still be plagued by polio, smallpox, some types of cancer, and other diseases. We wouldn’t have penicillin ei

      Report Post » urrybr  
  • drphil69
    Posted on April 25, 2012 at 11:59am

    And when these untested “cosmetics” cause cancer, blindness or other diseases, it is ok because animals weren’t hurt.

    I have an idea, why don’t women just stop using these products? Oh… right… I forgot. If they don‘t make themselves beautiful on the outside with cosmetics men won’t notice them… If they weren‘t so ugly on the inside maybe they wouldn’t need cosmetics to attract men…

    Report Post »  
    • bumfuzeled
      Posted on April 25, 2012 at 12:09pm

      better yet just test the products on those that sign the petition

      Report Post » bumfuzeled  
  • thegreatcarnac
    Posted on April 25, 2012 at 11:57am

    Verrrrry Interesting……but Schtupid!

    Report Post »  
  • gbfreak
    Posted on April 25, 2012 at 11:52am

    Do it again…do it again!! I love to see peta pukes being tortured!

    Report Post » gbfreak  
    • Ruler4You
      Posted on April 25, 2012 at 12:07pm

      It’s a really good way to show what government sponsored torture “IS” like.

      ALL governments have long and sordid history of torture. And ours “IS” no different. This “IS” a simple demonstration of common dental techniques learned from the Germans.

      Report Post » Ruler4You  
  • FoxholeAtheist
    Posted on April 25, 2012 at 10:43am

    I half wondered when you were going to type “Heil Hitler”. And you call us Nazis? You make me physically ill. Do you understand what you became just now? Do you understand what you are implying? Why don’t you just go advocate for the FEMA camps Glenn kept going on and on about because if there were such a thing, I guarantee it would be run by Xtians. It would be run by people like you. You point your nasty finger at us and say these things, no wonder people who push back are starting to become violent. It’s because of people like you who force your doctrine on us and then joke about putting us in camps and performing medical tests on us that piss us off and when there is blood in the streets, I won’t condone it, I won’t take part in it, but I will shrug my shoulders and wonder why it didn’t happen sooner. You are one piece of work, you ignorant slob.

    Report Post » FoxholeAtheist  
    • lemmings4obama
      Posted on April 25, 2012 at 12:22pm

      I am a Christian and I completely understand what you are saying. We may disagree on some things but please understand that there are plenty of compassionate Christian out there that LOVE ALL of God’s creation.

      Report Post » lemmings4obama  
  • Epic Fail
    Posted on April 25, 2012 at 10:31am

    Welcome to the future of Obamacare!

    Report Post » Epic Fail  
    • OniKaze
      Posted on April 25, 2012 at 11:05am

      Thats what I was thinking when I saw this…. That, or maybe a new reality TV show….

      Report Post » OniKaze  
    • A Doctors Labor Is Not My Right
      Posted on April 25, 2012 at 11:31am

      Here’s what animals do to each other in the wild.

      See here.

      ANIMALS KILLING ANIMALS
      http://www.youtube.com/watch?v=rkitmQUxyUM

      When are they going to start trying to end animal violence in the wild?

      Report Post »  
    • lemmings4obama
      Posted on April 25, 2012 at 11:46am

      @Doctor’sLabor

      I’m sure they would much rather be wild, living free with the possibility of dying a much more “natural” death, than sitting in a cold cage, never seeing sunlight, getting scratched, poked and force fed.

      I can tell you what I’d prefer anyways.

      Report Post » lemmings4obama  
    • Postolic
      Posted on April 25, 2012 at 11:54am

      @A Doctors Labor Is Not My Right
      Animal on animal violence is about as important to these radicals as black on black violence is to Al Sharpton and Jesse Jackson. If there’s no political capital to be realized, it doesn’t happen.

      Report Post »  
    • thegreatcarnac
      Posted on April 25, 2012 at 11:55am

      lol

      Report Post »  
    • black9897
      Posted on April 25, 2012 at 12:36pm

      You people don’t get it. Animals don’t think like humans. You watch a “sad ” video with sad music about how curious George is being used for testing and how “ungodly and mean” this is. Dear God…people are so emotional and easily swayed…use your heads! There are kids being raped and murdered in the world, when we fix that problem then we can talk about animal “torture/testing.”

      Report Post » black9897  
  • HorseCrazy
    Posted on April 25, 2012 at 10:29am

    don’t these liberal idiots have anything better to do?

    Report Post »  
    • ColorMeRedd
      Posted on April 25, 2012 at 11:24am

      No. They don’t have jobs or any desire to contribute anything of actual value to society. You have to come up with something to fill the hours of the day.

      Report Post »  
    • Sgt_Rock
      Posted on April 25, 2012 at 12:10pm

      So, @JROOK, you wrote…” Perhaps another tough concept to handle is a reasonable environmental balance in the number of human beings on the planet and its impact on wildlife.”

      How exactly would you manage that? What “means” would you put in place to achieve this “…reasonable environmental balance”?

      God gave man domain over the animals of the earth, but also admonished us that they be used sparingly for mans needs, be it food, clothing etc. I agree that testing for hygiene and beauty products is outside the realm of good stewardship, but how do you manage a reasonable environmental balance…I think the Chinese tried something similar…you know, that little initiative where only male children were allowed for all those years. That didn’t work out so well. It also begs the question, what happened to all those female babies?

      Report Post » Sgt_Rock  
  • smores
    Posted on April 25, 2012 at 9:53am

    Can we show in a store window what they do to pre-born babies during an abortion? I wonder how the public would handle that. I love animals, but their lives to not take precedent over humans.

    Report Post » smores  
    • Khedewia
      Posted on April 25, 2012 at 10:40am

      You’re right! They care so much about animals, but not so much about the human race. I’m sure if everyone could see that procedue done first hand, they would think differently about abortion!

      Report Post »  
    • JRook
      Posted on April 25, 2012 at 11:00am

      Ok perhaps this is too difficult of a concept. But “testing” on animals for useful drugs and medical treatments is one thing. Similar testing for shampoo and cosmetics is another. It is not a matter of animals taking precedent over humans. It is humans displaying their ability to think, feel and be creative in obtaining the same study results without semi-torturing animals. It is more than obvious that the cosmetic and personal care product industry garners enough profit to invest in alternate and/or more humane ways of testing. Perhaps another tough concept to handle is a reasonable environmental balance in the number of human beings on the planet and its impact on wildlife.

      Report Post »  
    • toto
      Posted on April 25, 2012 at 12:11pm

      You are correct. However I find myself not liking any cruelty, whether to animals or humans. Some experiments are necessary, but it should be done humanely and all efforts should be made to advance the science beyond animal usage. In the same way I don’t understand how an abortionist sleeps at night, I don’t understand how people who do cruel things to animals to make a buck can either.

      Report Post »  
  • Stoic one
    Posted on April 25, 2012 at 9:47am

    If your products and the processes involved in their manufacture are so good, sell that and put your competition out of business. Do not use legislation and the denigration of your competitors as your marketing tools.

    Report Post » Stoic one  
  • J_Ruben_Kincaid
    Posted on April 25, 2012 at 9:46am

    I say she has the job.

    Report Post » J_Ruben_Kincaid  
  • SarcasticWit
    Posted on April 25, 2012 at 9:32am

    I wonder how long it will be before she sues them for the “trauma” and “mental pain and anguish” that she endured?…You know it will happen…or better yet, perhaps she will sue the testing companies?…Its like the rabid vegans that rail against the meat industry, then wear leather accessories such as shoes, belts and purses…

    Report Post »  
    • OniKaze
      Posted on April 25, 2012 at 11:06am

      Nahh… this happened in the U.K. not the U.S…. In the U.K. there are not as many frivolous lawsuits..

      Report Post » OniKaze  
  • AJAYW
    Posted on April 25, 2012 at 9:32am

    Haha

    Report Post »  
  • grimmy
    Posted on April 25, 2012 at 9:22am

    Pretty sad these individuals even walk the same streets as we do.My guess is, they didnt kill the test “animal” when they were done,shame too……..

    Report Post »  
    • HorseCrazy
      Posted on April 25, 2012 at 10:30am

      yes we breath the same air as these folks, too bad we can’t vote them off the island.

      Report Post »  
  • Just in time
    Posted on April 25, 2012 at 9:19am

    The people doing the testing on animals must be a rare breed of animals. Devoid of compassion

    Report Post »  
    • Jeff f.
      Posted on April 25, 2012 at 11:44am

      Devoid of compassion is a bit harsh. How about cares more for the safety of humans then the comfort of individual animals.

      Report Post »  
    • inblack
      Posted on April 25, 2012 at 4:04pm

      OMG you must be retarded.

      Their little passion play will be real life if we cannot use animal test subjects.

      Would you rather see a poor person paid $50 to have their eyes burned than have it tested on a rabbit?
      Would you rather have people dying from cancer drug side effects than having rats die?

      Wake up. This is about destroying American business, NOT about animals. Most companies that can avoid dealing with animals do avoid it. The others would be forced to delay introduction of products or pay volunteers/victims.

      I suppose they could do what the democratic socialists and Eugenics crew approved, use prisoners or minorities for testing. NOT!

      Don’t listen to the hysterics of mental children making their emotional arguments.

      In the words of the great Katniss Everdeen – Screw PITA!

      Report Post »  
  • HuskerDave
    Posted on April 25, 2012 at 9:17am

    “Attractive model?”

    First – she’s not physically attractive.

    Second – Radical activism is very unattractive.

    These demonstrations are just silly marketing stunts.

    Report Post »  
    • FoxholeAtheist
      Posted on April 25, 2012 at 10:45am

      In who’s eyes? I think she’s pretty.

      Report Post » FoxholeAtheist  
    • bumfuzeled
      Posted on April 25, 2012 at 12:14pm

      I agree, I had to read the attractive part three times. Neither she nor her stunt were attractive…even with testing free make-up.

      Report Post » bumfuzeled  
  • NEAF
    Posted on April 25, 2012 at 9:10am

    And…

    Report Post » NEAF  
  • JustenTyme
    Posted on April 25, 2012 at 9:09am

    Why don’t they put on an abortion demonstration in the window?

    Report Post »  
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