Is This McDonald’s Kids Commercial Too Racy for TV?
- Posted on April 15, 2011 at 10:42am by
Jonathon M. Seidl
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We all know that McDonald’s is already despised in this country (just ask San Francisco and New York). But the fast-food giant also apparently has some enemies in the Philippines now. That’s because a new commercial in that country was recently yanked after public outcry calling the add too racy for TV. Why? It featured two kids talking about dating and appearing to nudge hands.
The ad features the young couple talking about their possible blossoming romance. According to some interpretation done by the site Adreak.com, “the girl asks the boy if she is his girlfriend, to which he replies: ‘I’m not ready. Girlfriends are demanding. They want this, they want that.’ Eventually he relents when she says she just wants french fries.” Throw in the almost hand-hold, and some Catholic leaders said “enough:”
Bishop Deogracias Iñiguez condemned the ad for supposedly telling children that “it’s all right to enter into courtship, and it could pave the way for the very young to be lax and carefree.” … Father Melvin Castro echoed Iñiguez’s sentiments, claiming that the ad cheapens relationships.
Filipino news outlet GMANews.tv says the ad was pulled Tuesday, and that McDonald’s issued a statement:
In an official statement, Golden Arches Development Corp., the franchise operator of McDonald’s, said it stopped airing the commercial in all television stations as of Tuesday noon.
“Over the years, we have strived to produce advertisements that highlight positive values like love for family and charity, which mirror those that the brand stands for,” the statement said.
[...]
“McDonald’s remains committed to promoting positive values and will continue raising the bar to be better at what we do — whether it is our food, our service to even how we communicate to the public,” the statement said.
What do you think?
(H/T: Gawker)
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Comments (90)
AZPSYGUY
Posted on April 15, 2011 at 11:59amToo cute!!!!
Report Post »RRRoark
Posted on April 15, 2011 at 11:51amAs someone who remembers a short visit to Subic Bay in the very early ’70s, I’m amazed. Is this the result of increasing muslim influence in the Philippines?
Report Post »ManThong
Posted on April 15, 2011 at 1:14pmI don’t remember seeing too many Koran banging Muslims hanging around Olongapo back then.
Report Post »NathanM
Posted on April 15, 2011 at 11:48amFunny – I don‘t know what they’re saying so I can’t really form an opinion – but it looks like a cute commercial. Does anyone know if there’s a translation somewhere?
Report Post »rlo
Posted on April 15, 2011 at 11:47amShaking my head
Report Post »deeberj
Posted on April 15, 2011 at 11:46amI agree with Islesfordian’s posts.
I say these kids are too young to have a boyfriend or girlfriend. My son had a friend who was a girl when they were four, but no one called them boyfriend and girlfriend. They were friends. No one pushed their adult ideas of relationships on the kids. This is a healthy relationship for a little child.
I have personally observed that when young kids make friends with someone of the opposite sex, it is the adults pushing them into thinking girlfriend/boyfriend. Adults around them and the media around them push them into a developmental stage that they haven’t arrived at yet.
Report Post »Islesfordian
Posted on April 15, 2011 at 12:26pmI don’t want to be mistaken for thinking that little children are too young to be IMAGINING being boyfriend and girlfriend or even married. I remember telling a girl I was going to marry her, when I was five. Children see their parents and want to be like them.
But it’s one thing when children naturally play at these things and innocently pretend. it’s another when these concepts are sublty pushed at them making them think they can do more than pretend. Litte children aren’t ready for real romantic relationships and should not be encouraged to have them. Frankly, I don’t think teenages should be encouraged to date until they are close to being ready for marriage. Too much “experimenting” with romance soon risks breaking out of the laboratory, if you know what I mean.
Report Post »bellasbrat
Posted on April 15, 2011 at 1:18pmBull! I had a “boyfriend” when I was 5 and no adult pushed that on me. That’s just what I called him.
Report Post »bobbie22
Posted on April 15, 2011 at 11:43amWe are lucky that they didn‘t ban Alfalfa’s crush on Darla, in the Little Rascals. I loved the won where he sang “I’m in the Mood for Love” and the soap bubbles came out of his mouth
Report Post »Daggett
Posted on April 15, 2011 at 12:35pmLOL! I remember that.
Report Post »Trestin Meacham
Posted on April 15, 2011 at 11:40amWith all the other trash on TV, this comercial is the least of our worries.
Report Post »Islesfordian
Posted on April 15, 2011 at 12:19pmThis isn’t an American commercial. It isn’t one of OUR worries.
Report Post »408 CheyTac
Posted on April 15, 2011 at 11:33amGood grief…
You gotta be kidding me, right?
On the other hand, is there not a rather large moozie contingent, and a terrorist faction of islamic nut balls that are operating in the Philippines?
Girl is lucky she isn’t going through FGM and wearing a blue-tarp with eyeholes.
Report Post »auburntaylors96
Posted on April 15, 2011 at 11:32amcan we all say ‘tight ass’?
Report Post »Islesfordian
Posted on April 15, 2011 at 11:38amYou prefer them loose like Barney Frank?
Report Post »Drum Man
Posted on April 15, 2011 at 11:26amA Priest is complaining??? Oh…. 3 tykes and you’re OUT.
Report Post »tombuktu
Posted on April 15, 2011 at 11:25amThat’s not racy. Now this is racy and I saw it on Fox News:
http://www.youtube.com/watch?v=JE4uq2JVU_4&feature=related
The first one ECHO put out was funny, this one….not so much.
Report Post »read this
Posted on April 15, 2011 at 11:20amMy first wife claimed that she just wanted french fries. ….that’s were it all starts. ….but it ends with them getting half of everything.
Report Post »santramir
Posted on April 15, 2011 at 11:18amthe seed and root of every social law inspired discrimantion and racism on earth starts more than 5 thousand years ago when a perverted interpretation of the humanity sense in the bible took place in the now so called middle east. remember hagar the egyptian slave flesh son ishmael and the chosen isaac from the god pure blood line of sara? the earth is not that old to forget the origin of all written law evils. the ten commandments the world are living today are no fear of God at all, (see natgeo recently) cheat and lie whenever you can (see any liberal news media) steal to whoever yo can (see the wallstreet gangsters) kill whenever you have the chance, (see the irak, afganistan or libya bombigs) fornicate everywhere, everytime live and eat for tomorrow everybody will be dead, (see any hollywood or european film producers? remember roman polansky?) disrespect your parents and make them feel proud of your material success see mr heffner play boy model for life? oh yes racism is the less of human evils except that it was not elevated to a mortal sin not to protect blacks or latinos or any body else but the saras god perverted blood heritage.
Report Post »conversationcanwork
Posted on April 15, 2011 at 11:23amThe way that you were able to write that as if you were a barely literate crazy person was quite astounding. Bravo.
Report Post »libertylady2
Posted on April 15, 2011 at 11:16amI think we are more sensitve to children being misused in advertising because it DOES happen pretty often. This however, is not one of those times. It’s cute.
Report Post »Islesfordian
Posted on April 15, 2011 at 11:37amRemember how far we are down the devolutionary slide of moral degradation. Even as conservatives we may not have the perspective to understand how things seem within a much more morally conservative culture. Our Conservatism has become accustomed to tolerating a lot that would have shocked my Great Grandmother’s generation.
Remember the frogs in a pan of cold water on a slow fire. We didn’t just arrive in the pot. We have already been cooking a while now.
Report Post »GUT_CHECK
Posted on April 15, 2011 at 6:41pmi agree with everything islefordian is saying.
it is true.
i have had a girl in pperu, and one from philipines, and a few other “foriegn women.”
the cultures are highly sensitive to anything out of place. and even though it may not help my case here, many become very “tattletale” or “rumor-mill” about these things.
they easily get a bad reputation for being out of line.
all the more reason to stay on the straight and narrow.
Report Post »TJexcite
Posted on April 15, 2011 at 11:16amIf those fries cooked in trans fat oil, that would cause a bigger stir than them holding hands.
Report Post »searching for the Truth
Posted on April 15, 2011 at 11:06amConcerning Trump: Glenn , correct me if I’m wrong; but your opinion was different as well a couple of years ago.
Report Post »bellasbrat
Posted on April 15, 2011 at 1:15pmSearching I think you need to search for the right story to post on.
Report Post »Ricky A. Patriotson
Posted on April 15, 2011 at 11:05amTO: Bishop Deogracias Iñiguez GET A LIFE.
Report Post »Islesfordian
Posted on April 15, 2011 at 11:23amIt is one of the church’s jobs to warn about a loosening of moral values. No one goes into moral freefall overnight,. These changes are gradual. You and I may find this commercial sweet and innocent, but that is because we have grown up in and become accustomed to a very licentious and immoral culture. Our standards are so low that we can’t really imagine a culture that is this conservative in its approach to sexual relationships and how chidlrern are expected to relate to them.
Report Post »donh2
Posted on April 15, 2011 at 11:02amIf Philadelphia had more phillipinos, they would buy this spot for their condom give aways.
Report Post »Echelon
Posted on April 15, 2011 at 10:59am“I’m loving it”!
Report Post »PavZilla
Posted on April 15, 2011 at 10:59amI guess it’s a good thing the 11 year olds can get condoms now. What’s next – safe sex happy meals? Super-size it? Yikers.
Report Post »hrandym
Posted on April 15, 2011 at 10:58amIf only such innocence were widespread. Attack Rap (music?) There is much more going on there.
Report Post »Marylou7
Posted on April 15, 2011 at 10:56amPersonally, I thought it was cute. My son, at the age of 4, had a little girlfriend at church and they held hands all the time. However, I can understand how dirty minds do have dirty thoughts but little kids don’t know what dirty is unless people like these priest teach it to them.
Report Post »Islesfordian
Posted on April 15, 2011 at 11:32amIt’s not dirty minds the bishop was worrying about but about the suble relaxing of strict standards of sexual morality and childhood innocence. Given the widespread presence of sexual libertinism in Western culture and that cukture’s global influence I can understand the hyper-conservative impulse of leaders concerned about that pusshing back hard even if that meant condemning innocent things becuase of where they might lead.
If you had children and didn’t want them exposed to modern Hollywood decadence, would you let your children play at a house where they had HBO and Showtime? Would you at least be a little concerned?
Or can’t you imagine anyone being worried about those channels, or not even having them?
Report Post »8jrts
Posted on April 15, 2011 at 11:51amMarylou and Islesfordian
Report Post »I have to agree with you both! Kids are innocent till they are shown different. Holding hands is nothing more than just that!! Trouble is when you find districts teaching sex ed in primary schools and handing out condoms to children, it definitely becomes a problem!!! Where’s the morality that kept families together and allowed kids to grow up before becoming parents themselves? Oh yeah….it went out of fashion with political correctness and planned parenthood.
ed0315
Posted on April 15, 2011 at 10:53amThe Philippines? Isn‘t this the country that can’t keep child porn under control and this bothers them?
Report Post »UP, CHUCK!
Posted on April 15, 2011 at 1:47pmYeah exactly. Cute kids was my reaction. Talk about some uptight loons.
Report Post »ares338
Posted on April 15, 2011 at 10:48amAll things come to fruition in their own time.
Report Post »Big Mickey
Posted on April 15, 2011 at 10:48amOh, spare me! Isn’t there anything else to worry about?
Report Post »Anonymous T. Irrelevant
Posted on April 15, 2011 at 10:55amI’ll alert the media!
Report Post »Creestof
Posted on April 15, 2011 at 10:55amI find a radio announcement in my neck of the woods more worrisome. It’s goal is to push women to have more control over their lives and stand up for themsleves (I think) …but it features a teacher saying “I never realized how bad things were until a 14 year old girl came to me after class and said ”my boyfriends beats me” and then I realized…yadda-yadda-yadda”…My first thought was, why does a 14 year old girl have a boyfriend to begin with?
Report Post »Obama Snake Oil Co
Posted on April 15, 2011 at 10:57amNormally, this country is intolerant of any behavior they deem indecent. MickDs should know the rules to play…….
Report Post »Snowleopard {gallery of cat folks}
Posted on April 15, 2011 at 11:02amAn innocent commercial and once again someone spins it out of control.
Report Post »NickDeringer
Posted on April 15, 2011 at 11:20amWe have far bigger things to worry about.
Report Post »and to the republic
Posted on April 15, 2011 at 11:21am@bigmickey… Nope, this is the only thing that needs worried about at this time….Wouldn’t that be nice if this was all we had to worry about….
Report Post »8jrts
Posted on April 15, 2011 at 11:24amNot to worry, the liberals will be coming to hand out condoms with every happy meal!
Report Post »CatB
Posted on April 15, 2011 at 11:27amGive me a break … it’s not the commercial that is the “problem” .. it is someone with a DIRTY mind!
Report Post »KOCHLEFFEL
Posted on April 15, 2011 at 11:40amI don’t see anything wrong with it, just two little kids, becomes a problem as soon as the church gets a hold of it. Guess if they had their way, they would stone them to dead.
Report Post »code green
Posted on April 15, 2011 at 11:46amI think the bishop and padre need to go take a nap and relax .
Report Post »I Love Section 8 Housing
Posted on April 15, 2011 at 12:09pmThere are always comments in the comment section where you can tell they just read the headline and commented. This commercial wasn’t aired in the U.S., einsteins.
They should air it here, though, except they should make the little kids the same sex. Then I bet you Tea Klan people wouldn’t be talking about what a non-story it is.
Report Post »booger71
Posted on April 15, 2011 at 12:09pmSan Francisco would welcome back Happy Meals if condoms were given instead of toys
Report Post »GUT_CHECK
Posted on April 15, 2011 at 12:36pmI agree with OBAMA SNAKE OIL CO.
get yourself a Philippina girlfriend and you’ll see how nice it is not to have a westernised woman who started life selling a touch of her hand for french fries.
we used to be such a nation.
Report Post »ManThong
Posted on April 15, 2011 at 1:09pmHeck, in San Francistco they will probably eventually mandate ads designed to make children more sexually aware.. especially in order to cultivate their homosexual curiosity and tendencies.
Report Post »GETLIFE
Posted on April 15, 2011 at 2:15pmWhat? There’s no Planned Parenthood in the Philippines?
Report Post »GETLIFE
Posted on April 15, 2011 at 2:19pmDUCKWALKER: I like Smashburger. They have DEEP FRIED carrot sticks.
Report Post »Physicist_In_Training
Posted on April 15, 2011 at 3:46pmI’m glad most of the other people here seem to think this is as much of a non-issue as I do. I thought the commercial was cute; the Catholic bishop, it seems to me, is overreacting a wee bit. Little kids often pretend to be grown up, to imitate what they see Mom&Dad doing in childishly innocent ways…there’s even a universal name for this game. It’s called “house.” Although, admittedly, I think it’s mostly girls who play house.
Report Post »DisillusionedDaily
Posted on April 15, 2011 at 6:31pmI am surprised that the ACLU has not notified it’s Manila branch to jump in and defend the kids, MickeyD’s and the human race from the interference of the Catholic Church against all of the people who love McDonalds commercials. Where is the progressive left when you need them????
Report Post »donh2
Posted on April 15, 2011 at 9:26pmYes and all those America‘s Funniest Home Videos that bring you into people’s private bathrooms to show a naked boy on the toilet with his butt fuzzed out….NOTHING perverted about that either . Just innocent fun…No its not how a morally sick culture breaks down people’s sensibilities and drags them into a sewer of lower sexual depravities …. Its People with dirty minds who make a moral issue of these kind of things ….they are the problem….THIS is progressive mind think.
Report Post »jackrorabbit
Posted on April 15, 2011 at 10:44pmI thought this one was AWESOME!!! I was afraid that it would be showing them hiding somewhere under a table or something.
Report Post »Deane
Posted on April 16, 2011 at 9:33amJust one question….in the commercial the kid puts his right hand in his pocket…could it be possible that he is checking to see if he has a CONDOM IN HIS POCKET?????
Maybe thats what all the fuss is about
Report Post »mrsmileyface
Posted on April 16, 2011 at 12:01pmWhat the rest of the comercial dosnt show you is that the boy breaks out one of his Pennsylvania state madated condoms and goes to town on the girl. Hurray for condoms!!! and how romantic McDonalds is.
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