Politics

PETA Releases ‘Silent Scream’ Ad Likening Cooking to Bullying, Rape and Domestic Abuse

In deciding which stories to cover, it’s sometimes necessary for a journalist to employ varying standards depending on which organizations and/or people are involved. For instance, when an organization’s entire mission is absurd, and nothing they do fails to rise to a similar (if not higher) level of absurdity, one has to be very selective about just which of those absurd actions to report on, because only the most egregious are actually out of character.

One such organization that behaves in this way is the People for the Ethical Treatment of Animals (PETA), which has such a long string of mind-bogglingly silly publicity stunts to its name that they could fill several books. From their biology-defying decision to try to market fish as “Sea Kittens,” to the numerous models they dress in nothing but leaves, to the embarrassing street theater that they engage in while dressed like overgrown Peep marshmallows, PETA will likely go down in history as the only freak show to ever successfully make its living as a nonprofit.

PETA Releases Stunningly Offensive Silent Scream Ad Comparing Cooking to Rape, Bullying and Domestic Abuse

Don't ask us what this has to do with animal rights

But now PETA has decided to take on a new target – celebrity chefs – and have done so with a video that is simultaneously so ghoulishly hilarious and so unimaginably offensive that we have no choice but to report it. The Braiser reports:

The animal rights group recently launched its Silent Scream campaign targeting Fox, Gordon Ramsay, and Hell’s Kitchen. Apparently, they’d like Fox to air their latest PSA featuring “groundbreaking new fish empathy” propaganda during Hell’s Kitchen commercial breaks, in an effort to parallel the silent screams of all those dying fishies to the distinctly audible screams of Gordon Ramsay. Huh?

“It may be easier to identify with our favorite Hell’s Kitchen contestants than with the fish they fillet and sauté, but fish feel pain and fear, and they suffer enormously when they are impaled, crushed, suffocated, or cut open and gutted, all while they’re fully conscious,” says PETA Senior Vice President Lisa Lange. “PETA’s ‘Silent Scream’ video tells viewers that it’s never right to hurt others simply because they are weaker than we are and can’t speak up for themselves —- regardless of what species they happen to be.”

So fish = Gordon Ramsay’s cheftestants.

Now, one thing should be noted before we show you the ad. Firstly, the title of the ad itself should offend anyone with pro-Life convictions, as “Silent Scream” also happens to be the name of a 1984 documentary showing (in graphic detail) what happens to a foetus during an abortion on ultrasound, and was responsible for galvanizing much of the pro-Life movement. So whatever else is in the ad, PETA’s title for it is comparing the implied murder of unborn children to cooking fish.

But as you’ll see, that is not at all the only thing wrong with the ad:

Yes, you did just see that – PETA compared the “suffering” of a fish to the pain caused by domestic abuse, by mugging (and implied rape), and by school bullying. If your reaction is either to laugh hysterically out of an incredulous unwillingness to believe what you’ve witnessed, you’re not alone. We imagine everyone else is too busy gaping in horror.

PETA Releases Stunningly Offensive Silent Scream Ad Comparing Cooking to Rape, Bullying and Domestic Abuse

Yeah, just like that

This is what PETA thinks will inspire empathy on the part of meat eaters? It seems more likely to make someone want to do this:

Comments (86)

  • Bananacaster
    Posted on May 30, 2012 at 10:44pm

    These people are freaking whack jobs! PETA=PeopleEatingTastyAnimals!!

    Report Post »  
    • old white guy
      Posted on May 31, 2012 at 7:10am

      maybe the three young girls have found a more profitable way to sell cabage.

      Report Post »  
    • johnjamison
      Posted on May 31, 2012 at 11:52am

      And the angel of the lord came unto me, snatching me up from my place of slumber.
      And took me on high, and higher still until we moved to the spaces betwixt the air itself.
      And he brought me into a vast farmlands of our own midwest.
      And as we descended, cries of impending doom rose from the soil.
      One thousand, nay a million voices full of fear.
      And terror possesed me then.
      And I begged,
      “Angel of the Lord, what are these tortured screams?”
      And the angel said unto me,
      “These are the cries of the carrots, the cries of the carrots!
      You see, Reverend Maynard, tomorrow is harvest day and to them it is the holocaust.”
      And I sprang from my slumber drenched in sweat like the tears of one million terrified brothers and roared,
      “Hear me now, I have seen the light!
      They have a consciousness, they have a life, they have a soul!
      Damn you!

      Report Post »  
    • G-WHIZ
      Posted on May 31, 2012 at 11:53am

      They say nothing about all the animals-eating-animals to prolifferate ALL their species. Humans are animals who are killinng other animals to eat so they can proliferate their species. Lets put PITA ina sepparate isolated-space [without] all that “stuff” they eat, which [we] “raise” to prolifferate our species. Let’s see if they can live long-enough to “prolifferate” without!

      Report Post »  
    • johnjamison
      Posted on May 31, 2012 at 11:55am

      And remember apples,oranges,tomatoes,grapes and other fruits and vegatbles are aborted plant fetuses.

      Report Post »  
  • Patriot Z
    Posted on May 30, 2012 at 10:31pm

    PETA lies..all the hippie PETA chickes ive me ..“ate meat”. hmmm i wonder if you had a 3some with 2 bisexual peta chicks would that be considered “surf n turf”…..if you catch my drift.

    Report Post » Patriot Z  
  • PRESENTSOFMIND
    Posted on May 30, 2012 at 10:22pm

    People Eating Tasty Animals!!!

    Report Post » PRESENTSOFMIND  
  • LondoMollari
    Posted on May 30, 2012 at 10:20pm

    So, when will feminists take issue with this?

    Or, are animal rights activists on the same step as conservative Muslim men?

    Report Post »  
  • Tree_Butcher
    Posted on May 30, 2012 at 10:16pm

    “Fish Empathy”? Sure: you grab the Lemon Juice and Salt, I’ll light up the Grill.

    True story: in my first semester in College, I sat down next to the PETA table with a bag of Chik-Fil-A and my leather jacket. I wish I had a camera with me. :)

    Report Post » Tree_Butcher  
  • PABlackie
    Posted on May 30, 2012 at 10:14pm

    The only silent scream they dont want to hear is the one made by the carrots theu rip out by thr roots and boil alive after slicing and skinning them. Veggies have feelings too.

    Report Post »  
    • MemoryIsTheKey
      Posted on May 30, 2012 at 11:14pm

      These fruits and vegetables died so the non-meat eaters wouldn’t starve. Have a heart, eat a rock.

      Report Post »  
    • rsanchez1
      Posted on May 30, 2012 at 11:40pm

      Soon enough, they’ll insist we all eat manufactured cakes, which are just rocks mixed in with essential vitamins and minerals. Or heck, they’ll just skip that and insist we all walk around with IV drips like those Chinese students did.

      Report Post »  
    • Voice_of_One
      Posted on May 31, 2012 at 1:56am

      MMMMM, A Peta Sandwich. Oh ya,before I forget the Peta song: http://www.youtube.com/watch?feature=player_detailpage&v=KmK0bZl4ILM

      Report Post » Voice_of_One  
    • johnjamison
      Posted on May 31, 2012 at 11:53am

      And the angel of the lord came unto me, snatching me up from my place of slumber.
      And took me on high, and higher still until we moved to the spaces betwixt the air itself.
      And he brought me into a vast farmlands of our own midwest.
      And as we descended, cries of impending doom rose from the soil.
      One thousand, nay a million voices full of fear.
      And terror possesed me then.
      And I begged,
      “Angel of the Lord, what are these tortured screams?”
      And the angel said unto me,
      “These are the cries of the carrots, the cries of the carrots!
      You see, Reverend Maynard, tomorrow is harvest day and to them it is the holocaust.”
      And I sprang from my slumber drenched in sweat like the tears of one million terrified brothers and roared,
      “Hear me now, I have seen the light!
      They have a consciousness, they have a life, they have a soul!

      Report Post »  
  • artman54
    Posted on May 30, 2012 at 10:01pm

    I wonder if their therapist put them up to it.

    Report Post »  
  • southernORcobra
    Posted on May 30, 2012 at 9:58pm

    I might listen to PETA if they’d stop murdering the animals that they “Rescue”

    Report Post »  
    • KenInIL
      Posted on May 31, 2012 at 1:40pm

      Hey PETA finds homes for 85% of animals it “rescues” within 24 hours — its called the dumpster, that’s how they treat the animals they euthanize / “Rescue”.

      Report Post »  
  • ibfishn
    Posted on May 30, 2012 at 9:56pm

    I‘ll bet Peta doesn’t blink an eye when it comes to abortion of humans babies! Talk about screams and suffering of a living baby! Hypocrites!

    Report Post »  
  • Baracalypse
    Posted on May 30, 2012 at 9:51pm

    I wonder how much cottage cheese the PETA girls killed to get all that cellulite on their thighs?

    Report Post » Baracalypse  
  • nighttrainno9
    Posted on May 30, 2012 at 9:46pm

    And God gave man dominion over the animals. That means
    food and clothing to me. Apparently the PETA folks have had
    some sort of mental breakdown, they think they are on the
    same level as animals and are comparing animals and fish
    with human beings. Sorry, won’t work, might as well grill a
    steak and enjoy.

    Report Post »  
  • Derek01
    Posted on May 30, 2012 at 9:44pm

    Is PETA saying they consider themselves no more important than a fish or a bug? I read somewhere that plants have feelings too. Guess they’ll starve

    Report Post »  
  • FatPolice
    Posted on May 30, 2012 at 9:42pm

    These folks worship Gaia or mother earth, you know that icon you see on your starbucks coffee cup or dessert bag? And they love Dolphins too. You know the mammals that diet on all kinds of fish by the thousands. So are Dolphins mass murderers too? Just saying…

    Report Post » FatPolice  
    • mtcountrygrl
      Posted on May 30, 2012 at 9:48pm

      That’s a good question, do these people hate ALL carnivores, or just humans?

      Report Post »  
  • Rpfoster
    Posted on May 30, 2012 at 9:38pm

    These people have mad cabbage disease. Their brains have turned to kim chi

    Report Post »  
  • PETTYDRAMA
    Posted on May 30, 2012 at 9:26pm

    Most of the sadistic right wing rednecks that use this site as their bible are all for animal torture just as long as their cellulite covered guts are filled and the prayers from their god are fulfilled.

    Report Post » PETTYDRAMA  
    • mtcountrygrl
      Posted on May 30, 2012 at 9:30pm

      Did you forget to take some sort of medication today?

      Report Post »  
    • lukerw
      Posted on May 30, 2012 at 9:39pm

      The Russian Communists fought the German Socialists, killing many… the Chinese Communists fought the UN Peace Force in Korea, and the Turks loved to cut off their heads and stick them upon poles… body parts and entrails litter the Planet… but you cry for our Poor Food.

      You seem too good to be part of our Predator Species: Get off this World!

      Report Post » lukerw  
    • barber2
      Posted on May 30, 2012 at 9:40pm

      Always a thrill to hear from the Hate Crowd .

      Report Post »  
    • P8riot
      Posted on May 30, 2012 at 9:43pm

      @PETTYDRAMA – do you oppose abortion? Which is worse, killing fish or babies?

      Report Post » P8riot  
    • Patriot Z
      Posted on May 30, 2012 at 10:29pm

      petty drama=troll…hey kiddo, Sorry if you are weak, but personally i LIKE being at the top of the food chain. and in fact, if you actually knew anything about nature at all, (like us rednecks) you know thats where you want to be. but hey im all for freedom so hear is my solution. we rednecks will continue to be at the top of the food chain and evolutionalry superior to you and if you dont want something to die in your name..stop eating…anything because newsflash. if you eat something MUST die….But i LOVE pETA, their is no easier bang than some idiot peta chick. dare i say its like …shooting FISH in a barrell? PETA People EATING TASTY ANIMALS…..vegtable rights and peace .

      Report Post » Patriot Z  
    • Wolf
      Posted on May 31, 2012 at 10:22am

      Petty- spoken like a true gaia worshipper. Mother earth will be proud of you. Now go stroke your carrot like a good veggie.

      Report Post »  
    • johnjamison
      Posted on May 31, 2012 at 12:00pm

      One thousand, nay a million voices full of fear.
      And terror possesed me then.
      And I begged,
      “Angel of the Lord, what are these tortured screams?”
      And the angel said unto me,
      “These are the cries of the carrots, the cries of the carrots!
      You see, Reverend Maynard, tomorrow is harvest day and to them it is the holocaust.”
      And I sprang from my slumber drenched in sweat like the tears of one million terrified brothers and roared,
      “Hear me now, I have seen the light!
      They have a consciousness, they have a life, they have a soul!

      Report Post »  
  • mtcountrygrl
    Posted on May 30, 2012 at 9:26pm

    Hey vegetarians – My food poops on your food!

    Report Post »  
    • MemoryIsTheKey
      Posted on June 1, 2012 at 11:41am

      That’s hilarious. I wonder if vegetarians would consider eating their food after that comment.

      Report Post »  
  • Baracalypse
    Posted on May 30, 2012 at 9:25pm

    Hmmmmm, I wonder if my meat rabbits silent scream when I snap their necks at 10 weeks…… Tasty, scream or not

    Report Post » Baracalypse  
  • MKDAWUSS
    Posted on May 30, 2012 at 9:25pm

    If you’re going to kill something or someone, it has to be for one of 2 reasons. Self-defense or food.

    Report Post » MKDAWUSS  
  • Smokey_Bojangles
    Posted on May 30, 2012 at 9:24pm

    If these wackos really cared about animals ,they would tear down all of them giant PETA Headquarter buildings and then kill themselves to make room for animals.Their rotting remains can then be used to fertilize trees for squirrels and eagles to live in.Well……Until some Indians show up and cut off the Eagle’s feathers.

    Report Post » Smokey_Bojangles  
    • Wolf
      Posted on May 31, 2012 at 10:28am

      Sorry, Smokey- that‘d be consistant with their philosophy so they won’t do it. Just like the tree huggers who want to eliminate 2/3 of the world population, they won’t honor their beliefs by eliminating themselves from contributing CO to the atmosphere.

      Report Post »  
  • ALL4FREEDOM
    Posted on May 30, 2012 at 9:23pm

    Through the magic of an old advertising ploy known as Junk-O-Logic, these morons will probably brainwash a few folks into going along with them.

    Report Post »  
  • kickagrandma
    Posted on May 30, 2012 at 9:23pm

    peta is DISGUSTING and absolutely morally bankrupt.

    Report Post »  
  • svihl
    Posted on May 30, 2012 at 9:19pm

    How about the silent scream of the millions of aborted babies. These people are very lost!

    Report Post » svihl  
  • rickc34
    Posted on May 30, 2012 at 9:19pm

    Hey Peta how about unborn human babies in the womb.

    Report Post »  
  • iBeliever
    Posted on May 30, 2012 at 9:16pm

    Calm down dude.

    Report Post »  
    • rickc34
      Posted on May 30, 2012 at 10:41pm

      I believe there is something more important than what’s for dinner.

      Report Post »  
  • Brooke Lorren
    Posted on May 30, 2012 at 9:14pm

    Fish are not people. While watching a baby get killed brings my sympathy, watching a fish be killed for dinner is an entirely different story.

    Report Post »  

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