Business

The Star Wars Theme Returns: Watch VW’s Super Bowl Commercial Teaser

Last year’s Super Bowl commercial from Volkswagen featuring a young boy in a Darth Vadar costume was a smash, winning awards as well as the appreciation of millions. “The Force” generated more than 50 million views on YouTube.

VWs Super Bowl Spot Will Again Be Star Wars Themed

The commercial was so well received that VW is going back to the Star Wars franchise. This brief teaser spot entitled, “The Bark Side” was posted on Jan. 18 and has already generated more than five million hits:

The full 60 second spot is slated to run during the 3rd quarter of the upcoming Super Bowl.

The YouTube post also has a link to another Star Wars themed promotional page from Volkswagen. This one allows you to create a Star-Wars-styled invitation to your own party to watch “The Big Game.”

If it’s been a while since you have seen the original VW Star Wars spot, we’ve got you covered:

(H/T Business Insider)

Comments (66)

  • lukerw
    Posted on January 22, 2012 at 12:55am

    I am confused: Is VW (designed by Adolf Hitler)… for the Dark Side Empire (alike Obama)… or for the people?

    Report Post » lukerw  
    • Bluenose177
      Posted on January 22, 2012 at 1:08am

      could be worse, it could be a commie GM car run by Obama the socialist and his left wing union buddies (BTW I drive a VW and it’s fricking awesome)

      Report Post » Bluenose177  
    • newt
      Posted on January 22, 2012 at 8:56am

      how is it that obama has anything to do with this? or hitler?

      Report Post »  
    • vonMises
      Posted on January 22, 2012 at 12:30pm

      @NEWT

      Hitler was an engineer before he became a dictator, and he designed the Wolkswagon Beetle (Wolkswagon = “People’s car”) as a means of inexpensive transportation for the general populace.

      Obama stole GM from the people who invested in it by illegally denying them their share of the company, which he gave to the UAW instead.

      That’s why Hitler and Obama are part of the discussion.

      Report Post »  
    • SoulReaver
      Posted on January 23, 2012 at 5:10am

      just found out that Carter was a nuclear engineer who would have thought that?

      Report Post » SoulReaver  
    • westy98530
      Posted on January 23, 2012 at 10:09pm

      @vonmises,

      Now that’s just not even true. Hitler was never an engineer, he was an enlisted solider and then went straight into politics. He commissioned the beetle after he was already in power, but didn’t design it. Ferdinand Porsche did.

      Report Post »  
    • Mike Benton
      Posted on January 25, 2012 at 11:51am

      VonMises is an idiot! The VW “beetle” was designed by Ferdinand Porsche for the German car company, not by Hitler himself.

      Report Post » Mike Benton  
    • RavenGlenn
      Posted on January 25, 2012 at 12:13pm

      @Vonmises:

      Where did you even get the idea that Hitler was an engineer? He was a failed art student. That’s about it. He was a total waste of space…the modern day occupy member.

      Report Post »  
  • RAMJR
    Posted on January 22, 2012 at 12:50am

    A lot better choice than Mercedes, with Che! Looking forward to the new GM Super Bowl commercial with Obama singing and dancing with a teleprompter. Heard it was going to be a remake of the Young Frankenstein (substitute ‘Putting on the Ritz’, with ‘Hope & Change GM!‘ Can’t wait for the tap dancing…Although we’re pretty use to it by now! …WINNING! http://www.youtube.com/watch?v=co6-tYS9k1U&feature=related

    Report Post »  
  • Country_of_Arizona
    Posted on January 22, 2012 at 12:23am

    Bitch and complain, that’s all some ever do, just enjoy the damn story; most people are not happy unless they are complaining!

    Report Post » Country_of_Arizona  
  • Divothead
    Posted on January 21, 2012 at 11:23pm

    Basketball does indeed suck. If you have ever seen ESPN StreetBall, you’ve seen the not too distant future of the NBA.

    Report Post »  
  • DEITY
    Posted on January 21, 2012 at 8:40pm

    LAME !!!

    Best car adds are the one for the Dodge Challenger about a year or so ago !! Who the heck even watched Star Wars except weird people !! Check out the Dodge Challenger commercials on youtube,just awesome !!!

    Report Post »  
    • Jayms
      Posted on January 22, 2012 at 12:14am

      Yeah, those Billions of weirdos. Right.

      Report Post »  
    • SoulReaver
      Posted on January 23, 2012 at 5:12am

      you must not be smart enough to watch the star wars movies and understand what is going on:).

      Report Post » SoulReaver  
  • Blacktooth
    Posted on January 21, 2012 at 8:28pm

    I cannot get enough of the “Force” commercial with the little kid in his Darth
    Vader suit. Makes me laugh every time I see it. One of the greatest commercials of all time in my opinion.

    Report Post » Blacktooth  
    • AmazingGrace8
      Posted on January 21, 2012 at 8:56pm

      When the dad raises his eyebrows up and then down to his wife, is a very tender moment between a husband and wife and a playful dad to his boy. The husband is able to show his mischievous side to his wife and still be her gladiator.
      Another ad is the class-reunion and the tune playing and two former lovers see each other and are married to different people but have a fond-memory-clip and he still has the old Subaru(?) parked in the driveway. Oh sucks..I am a romantic!
      I laughed and laughed at the dogs and the ending. Just great humor!

      Report Post »  
    • AmazingGrace8
      Posted on January 21, 2012 at 9:03pm

      Forgot the h…Oh shucks. Forgot to proof-read.

      Report Post »  
    • WhiteFang
      Posted on January 22, 2012 at 1:24pm

      AmazingGrace8,
      Whoever created that commercial did a masterful job, I noticed the same things you mentioned. Thanks.

      Good morning Blacktooth. :-)

      Report Post » WhiteFang  
    • magadog
      Posted on January 22, 2012 at 7:03pm

      Agreed…very creative and full of long term smiles.

      Report Post » magadog  
  • Dabldo
    Posted on January 21, 2012 at 8:05pm

    The best. Nice – and – simple.

    Report Post »  
  • willbedone
    Posted on January 21, 2012 at 7:52pm

    Shoulda saved that one for Land Rover

    Report Post » willbedone  
  • katy
    Posted on January 21, 2012 at 7:01pm

    Love. This.

    Report Post »  
    • Patrick Henry II
      Posted on January 21, 2012 at 7:12pm

      Reminds me of my house. I love this comercial.

      Report Post » Patrick Henry II  
    • TXPilot
      Posted on January 21, 2012 at 7:27pm

      Ugh, no more reminders of this commercial from last year, because it got me in trouble. My young nephew thought he could start my truck by doing the same thing he saw on tv, and when he tried, I set off the car alarm…..once he finished screaming and crying, my sister gave me a boatload of grief about it.

      Report Post » TXPilot  
  • Look4DBigPicture
    Posted on January 21, 2012 at 6:28pm

    Cute, but I wouldn’t have known they were barking the Star Wars theme. They were a little bit out of tune. :)

    I’ve seen the other commercial for several months … is it supposed to be new for the Super Bowl?

    Report Post »  
  • charles4227
    Posted on January 21, 2012 at 6:06pm

    Oh yes! George took every penny they gave him, and now that he has enough that he does’ t have to worry any more, he’s showing his true color!! RED!!!!!!

    Report Post »  
  • ImMadAsHell
    Posted on January 21, 2012 at 5:22pm

    I hate sports especially football and most of all basketball…… bunch of goons running back and forth dribbling back and forth squeek squeek back and forth squeek squeek over paid children with tatoos and no brains squeek squeek squeek BASKETBALL SUX

    THATS Y ImMadAsHell

    Report Post »  
    • PhunkDaPhish
      Posted on January 21, 2012 at 6:12pm

      @mad

      Please find the nearest rock and start smashing it against your head. Not sure if you will feel better, but I think it will do the rest of us some good.

      Report Post »  
    • General Chaud Caliente
      Posted on January 21, 2012 at 6:42pm

      LOL! Me too. Though I like football, NOTHING good can come from basketball.

      Report Post » General Chaud Caliente  
    • Knight Templar
      Posted on January 21, 2012 at 7:05pm

      @ Mad—- Well good for you. Your jolly attitude is contagious.

      Report Post »  
  • jharper
    Posted on January 21, 2012 at 4:55pm

    I thought the dog’s rendition of “Jingles Bells” years ago was better. Glad to know they are still together. I’m ordering their “Greatest Hits” today.

    Report Post »  
  • TheMisstiff15
    Posted on January 21, 2012 at 3:29pm

    That is cute.

    Report Post » TheMisstiff15  
    • db321
      Posted on January 21, 2012 at 4:56pm

      At least they did not use Che Guevara face in the Commercial like Mercedes did.

      Report Post » db321  
    • chfields62
      Posted on January 21, 2012 at 6:55pm

      I also thought it was cute…..But it’s still not as good as the original…that was awesome….

      Report Post »  
  • medic506
    Posted on January 21, 2012 at 2:23pm

    I guess I’ll be the turd in the swimming pool, I thought it was a little obnoxius.

    Report Post »  
    • AOL_REFUGEE
      Posted on January 21, 2012 at 3:14pm

      How unfortunate, in that I think someone should take a crap on George Lucas’ face.

      Report Post » AOL_REFUGEE  
    • Captain Crunch
      Posted on January 22, 2012 at 12:22pm

      So you’re the one who did that in the public swimming pool! Shame on you.

      Report Post »  
  • Mr.Fitnah
    Posted on January 21, 2012 at 2:22pm

    Another reason to not watch football.

    Report Post » Mr.Fitnah  
    • DragoonChris
      Posted on January 23, 2012 at 3:33am

      well, okay. Hope you have fun doing whatever it is you like to do.

      Report Post » DragoonChris  
  • BurntHills
    Posted on January 21, 2012 at 2:10pm

    very cool.

    Report Post » BurntHills  
  • COFemale
    Posted on January 21, 2012 at 2:06pm

    Love it. Yeah, I liked the wookie part also.

    Report Post » COFemale  
  • dontbotherme
    Posted on January 21, 2012 at 1:45pm

    Love it! :D

    Report Post »  
  • Blitz
    Posted on January 21, 2012 at 1:41pm

    I was liking it until my dogs wanted to meet the dogs in my laptop…… :/

    Report Post »  
  • TommyGunn
    Posted on January 21, 2012 at 1:31pm

    Love the creative imagination here, it’s what helped make our country great.

    Report Post »  
  • Flyovergirl
    Posted on January 21, 2012 at 1:15pm

    Auto tuned dog barks … love it!

    Report Post »  
  • randy
    Posted on January 21, 2012 at 1:08pm

    Good! Now I don’t have to watch the overpaid crybabies just so see this commercial.

    Report Post » randy  
  • TRONINTHEMORNING
    Posted on January 21, 2012 at 12:44pm

    Advertising genius! I loved it!

    Report Post »  
  • Lee_in_PA
    Posted on January 21, 2012 at 12:42pm

    LOL! the wookie is the best.

    Report Post » Lee_in_PA  

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