Media

What Percentage of Americans Have NEVER Heard of Ed Schultz or Rachel Maddow?

There is much to examine in the new POLITICO/George Washington University Battleground Poll that looks at media preferences among Americans.  Fox News will love this poll:

Among cable news channels, Fox was the clear winner, with 42 percent of respondents saying it is their main source, compared with 30 percent who cited CNN and 12 percent who rely on MSNBC.

Once you get past the substantive analysis — the fun stuff is on page two:

Fox’s opinionated personalities were also rated as having the greatest positive impact on the political debate in the country. Bill O’Reilly was rated as having, by far, the greatest positive impact, with 49 percent of respondents rating him positively, and 32 percent negatively.

Glenn Beck was the second most-positively rated personality, with 38 percent of respondents saying he had a positive impact, and 32 percent saying he had a negative impact.

And once you get past the fun stuff — you get to the really good part:

MSNBC’s personalities were largely ranked as unknown by respondents: 70 percent said they had never heard of Ed Schultz, 55 percent said they had never heard of Rachel Maddow and 42 percent said they had never heard of Keith Olbermann.

I suppose there is some bad news here — 30% of Americans actually have heard of Ed Schultz. Or maybe they were confusing him with someone else:

What Percentage of Americans Have NEVER Heard of Ed Schultz or Rachel Maddow?

Just for fun here is Ed earlier this month analyzing the “Beckster” and his “crowd of nutjobs”:

Visit msnbc.com for breaking news, world news, and news about the economy

Comments (235)

  • motorman
    Posted on September 27, 2010 at 2:18pm

    Aaahhhh….funny how the bubbling truth is starting to smell like roast!

    This poll is damning.

    Report Post » motorman  
  • JeffW65
    Posted on September 27, 2010 at 2:16pm

    An observation that I would like to point out. Beck did make an attack on Ed. The attack was directly at Ed. Note however that when Ed replies his attack is not just at Beck. He attacks Beck and all of us who listen to him. He calls US nut jobs. He implies that we are all old and stupid. I am personally in the demographic that Ed claims as his (age 45) and have no use for this horses ass. They call all conservatives haters but they are the ones quickest to throw aspersions. Not only at the individuals they disagree with but at any who listen to them as well. Their hypocrisy knows no bounds.

    Report Post » JeffW65  
  • ginger100
    Posted on September 27, 2010 at 2:16pm

    Well I’ve never heard of the guy Ed Shultz but I have heard of Rachel Maddow and admittedly watched her show for only a short curious moments because she reminds me of the character Pat on SNL. Of course I‘m sure Rachel is a nice person in real life and believes in what she doing because it’s a pays the bills.

    Report Post » ginger100  
    • Cowboy
      Posted on September 28, 2010 at 10:29pm

      It pays the bills? Really?

      I had heard that the Obama administration was throwing in free shares of MSNBC as an incentive to get people to buy their GM stock… but that just drove down the price of their GM shares …

      Report Post »  
  • guyharvey314
    Posted on September 27, 2010 at 2:13pm

    Keith Olbermann use to be on sportscenter. So why anyone would listen to him talk politics is beyond me. O and word of advice Keith give up the jokes there not funny at all.

    Report Post »  
    • Slevdog1
      Posted on September 27, 2010 at 3:45pm

      I miss Keith on Sportscenter, he was good when he talked about sports. He should do what he is good at.

      Report Post »  
  • Jamestown
    Posted on September 27, 2010 at 2:12pm

    I SEE NOTHIG… I HEAR NOTING…I SAY NOTHING !..yes…that’s msnbc alright

    Report Post » Jamestown  
  • Rita
    Posted on September 27, 2010 at 2:12pm

    I tried to watch their shows just to see what they were saying and I lasted about 10 seconds. No wonder nobody knows who they are. The mere mention of Glenn Beck or Sarah Palin drives these people over the edge……I love it!

    Report Post » Rita  
    • bigbud
      Posted on September 27, 2010 at 4:42pm

      Yes , I do love it …, And by the way when is Shulchy going to “draw 300,000″? Or did he miss and we haven’t heard……

      Report Post »  
  • RKade
    Posted on September 27, 2010 at 2:09pm

    Ed Schultz is a water toting minion of Obama – love to call people “funny” names (the Tan Man etc.). yet thin skinned if he is called a name. He got incensed when some one mentioned he was fat. Hr is no more than a progressive tool.

    Rachel Maddow is extremely hateful and woefully misinformed. Like Schultz she finds ridicule of others far easier than the truth. Rachel Maddow is just another progressive tool.

    Report Post »  
    • 8nray
      Posted on September 27, 2010 at 6:21pm

      I wish we had a sarcasm font. This was meant as rhetorical remark. I can’t get over those who speak as though the rest of us care! Like when Sean Penn says Chevez is a good guy. We all know he‘s not and just because Sean Penn says so isn’t going to change my mind but if it were say Sgt. Shultz, then it may have some credibility with me ;o

      Report Post »  
    • RKade
      Posted on September 27, 2010 at 7:50pm

      When the truth is spun to make it seems like lies, the lies and name calling must be fed Ed Schultz, Rachel Maddow and a host of others just love to “shovel the CR4P” . what really do they have to lose?

      The celebs just like to pander, they after all are selling themselves and little more.

      As I have said before making truth of lies and lies of truth take a large cast.

      Glenn by telling the truth needs much less, and as a bonus he does the research to back his word up. It you ask a progressive the will end up resorting to slander and name calling for they always fall thin on the truth.

      Report Post »  
  • 8nray
    Posted on September 27, 2010 at 2:03pm

    Who are these two guys and why does anybody care what they have to say?

    Report Post »  
  • BetterDays
    Posted on September 27, 2010 at 2:03pm

    They are on MSNBC, right? The same NBC thats part of the evr more evil Council on Foreign relations?
    Does MSNBC stand for More Socialist Nonsense Broadcasting Continually??

    Report Post »  
  • leftylemn
    Posted on September 27, 2010 at 2:01pm

    Thanks Weetsie, your idiotic comment paints us all as idiots. Grow up.

    Report Post »  
  • klstj
    Posted on September 27, 2010 at 1:56pm

    I’ve listed to Shlutz a couple times, just to be open minded. He is literally one of the most offensive, hateful, disgusting, mean and scary people I have ever had the displeasure of listening to. He is a disgrace to humanity and has a big empty hole directly in the middle of his chest. However, that is by far his best feature.

    Report Post »  
  • rmsuperglide
    Posted on September 27, 2010 at 1:54pm

    This guy Maddow takes the term bumping uglys to a whole new level!!!!

    Report Post »  
  • Anonimouse
    Posted on September 27, 2010 at 1:54pm

    Thank you, Blaze editors, for the pic of Sgt. Schultz. Boy, I loved that show!

    “I know nothink.” LOL

    But I have to say that the comparison to ED Schultz is more than a bit insulting to that memory.
    :)

    Report Post »  
  • W W GW D?
    Posted on September 27, 2010 at 1:52pm

    MSNBC is probably better off playing Lockup 24/7

    Report Post » W W GW D?  
    • Iamtheoracle
      Posted on September 27, 2010 at 2:56pm

      I love that show :) I’d like to see a swat squad try to pry Shultz or MAddow out of their green room – bbbaaaahhhaaa “down on the ground now ” pass the pepper spray please

      Report Post »  
    • Disc_Coastie
      Posted on September 27, 2010 at 3:21pm

      Don’t Tase Me Bro!!?

      Report Post » Disc_Coastie  
  • roninshaman
    Posted on September 27, 2010 at 1:50pm

    I made a point of watching some of shows on MSNBC recently. Rachel Maddow is a fool. Nothing but garbled politics and hate mongering. Ed Schultz is just as useless. If you really pay attention to their shows, it is almost entirely opinion.

    The reason I am a Beck and O’Reilly fan is they back up the talk with information. Especially
    Glenn Beck whose program I consider a civics course for interested voters. They both entertain while providing real dialog and content.

    As for Ed’s guest in this video. The impact is coming baby. BOOM! (not a terrorist threat)

    Report Post »  
    • rmsuperglide
      Posted on September 27, 2010 at 2:07pm

      The worst part of watching these people is they think they are so much smarter then the rest of us.I am surprised they would take time out of there importent lives to talk down to us!Olbermen,Maddow,Schultz,and the rest of the liberal talking heads are nothing but idiots that overpayed to be indoctrenated by some ivy league comy professer!!!

       
  • Marylou7
    Posted on September 27, 2010 at 1:47pm

    That guy is such a joke. What station is he with? NO don’t tell me.

    Report Post » Marylou7  
  • beingrightisfun
    Posted on September 27, 2010 at 1:43pm

    Such a tiny man in a such a big suit. And I “could” get 300,000 people to show up too… I just don’t wanna. Nap time sport, get your blankie and your sippy cup, you’re over-tired.

    Report Post » beingrightisfun  
  • Freelancer
    Posted on September 27, 2010 at 1:43pm

    I can wait to hear the media spin on this one. Since Obama is obsessed with Fox News, you can look forward to Cass Sunstein using this poll as a reason to squelch them using his regulatory powers.

    Report Post » Freelancer  
  • NoLongerWillTheyConrolMe
    Posted on September 27, 2010 at 1:42pm

    OMG. So, as I‘m watching this video I’m thinking “Are these people really this blind? Do they really think this government is trying to help us? Or are they just payed ‘actors’ trying to make Obama and the Governement look good?” I’m not sure where their brain is, but dude. These people are CRAZY!!!

    Report Post » NoLongerWillTheyConrolMe  
    • ktmama
      Posted on September 27, 2010 at 6:48pm

      have they stopped conrol ing you yet? lol

      Report Post » ktmama  
  • Weetsie
    Posted on September 27, 2010 at 1:42pm

    Wow, the Shultz’s amazing resemblance!

    Report Post »  
  • freedomrocks
    Posted on September 27, 2010 at 1:41pm

    what an angry man Ed Shutlz is! wow. He looks like he is about to implode. He hopes to get ratings by saying any and everything about Glenn Beck. How sad.

    Report Post » freedomisasfreedomdoes  
    • faithwillwin
      Posted on September 27, 2010 at 11:20pm

      that’s what X-Lax is for. let’s all send him some, shall we? ;-)

      Report Post » faithwillwin  
    • briar t
      Posted on September 28, 2010 at 8:49pm

      If he had a fraction of the following Glenn has his job wood be more secure

      Report Post » briar t  
  • Zcat
    Posted on September 27, 2010 at 1:40pm

    I’ve never listened to either one of them!

    Report Post »  
    • JeffW65
      Posted on September 27, 2010 at 2:03pm

      I have. You should know your enemy.

      Report Post » JeffW65  
    • Fred Hussein
      Posted on September 27, 2010 at 2:11pm

      I listen to both men, Maddow and Schultz as well as Doofleman for a few minutes at the time just to get a few laughs.

      Report Post »  
    • FoxyRed
      Posted on September 27, 2010 at 5:05pm

      Yea-you really have to have the “keep your friends close and your enemies closer” attitude. That’s why I keep a close eye on Media Matters and Center for American Progress as well. Scary stuff out there.

      Report Post » FoxyRed  
    • wingedwolf
      Posted on September 27, 2010 at 6:28pm

      YES JEFFW!! I hold my nose and check them out for the same reason. Very well said.

      Report Post » wingedwolf  
  • NoName22
    Posted on September 27, 2010 at 1:35pm

    Guess he’s not a Christian either…..

    Report Post »  
  • wleeblake
    Posted on September 27, 2010 at 1:34pm

    I follow politics pretty close and had never heard of Ed til THEBLAZE, but I watch FOX, and now I see why.

    Report Post »  
    • mrdbcooper
      Posted on September 27, 2010 at 3:33pm

      rick meadow is consumed with self-aggrandized venom…just like most of my colleagues at University of Chicago (SSA,’81)

      Report Post » mrdbcooper  
    • GreatAmerican
      Posted on September 27, 2010 at 3:55pm

      Most people watch Fox for the very same reason. The leftist on MSNBC are all nuts. All you have to do is just listen to each for only a few minutes and you can see that they have nothing of importance to say. They engage in nothing but vile and hateful speech.

      Report Post » GreatAmerican  
    • Venom
      Posted on September 27, 2010 at 4:57pm

      Whoa whoa whoa, lets not bring me into this ok Mr. Cooper? LOL

      Report Post » Venom  
  • FreedomOfSpeech
    Posted on September 27, 2010 at 1:32pm

    Ed Shultz called Chris Christie a fat slob. If that ain’t the pot calling the kettle black.

    And Rachel Maddow – I can’t stand that guy.

    Did you know that Obama ordered the burning of books over the weekend?
    Video Here: http://www.youtube.com/watch?v=AT0qgjxJyRA
    It’s no joke. Our government should not be doing this.

    Report Post » FreedomOfSpeech  
    • thepatriotdave
      Posted on September 27, 2010 at 1:59pm

      “And Rachel Maddow – I can’t stand that guy.”

      I don’t care who you are… that’s funny!

      thepatriotdave  
    • Fred Hussein
      Posted on September 27, 2010 at 2:09pm

      As for Maddow, he is very annoying and snarky.

      Report Post »  
    • BQI
      Posted on September 27, 2010 at 2:16pm

      I have an entertainment link on my blog and this statement about the “guy” is really funny. Trying to figure out how to show it on the “comedian” page of the blog. Really funny stuff

      Black Conservative Blog: http://www.blackquillandink.com

      Report Post » BQI  
    • LadybugsTX
      Posted on September 27, 2010 at 2:24pm

      I still don’t know who Rachel Maddow is. I’ve heard of Ed Shultz is, but I’ve never seen him utter a word on tv. The only people I’ve ever tried to watch is Chris “Tingles” Matthews, Keith Blowbermann and that snarkie little hateful guy who comes on after him that looks like Ralph Macchio. What’s his name?

      My boyfriend and I used to play a game. We’d flip over to BSLSD to see how long it took for any of the above three to bash Bush, specific Republicans or Republicans in general. Blowbermann’s fastest record was 12 seconds. He never made it past a minute. The one that went the longest without doing it was the little Ralph Macchio guy who went a whole 1:51 before showing his contempt and intolerance for anyone who didn’t agree.

      Report Post » IMPEACH GEORGE SOROS!!  
    • kerrcarto
      Posted on September 27, 2010 at 2:30pm

      Rachel Maddow…LMAO

      Report Post » kerrcarto  
    • Revotelution
      Posted on September 27, 2010 at 3:23pm

      thx for the lol, really loud lol at that

      Report Post »  
    • MattyFos
      Posted on September 27, 2010 at 3:38pm

      LADYBUG-
      I did not know The Karate Kid had a cable news show… I’ll have to tune in. Is he on before or after Matthew Perry on PMSNBC?

      Report Post »  
    • Polwatcher
      Posted on September 27, 2010 at 4:14pm

      I have never seen Rachel Maddow but I am making a good guess while LMAO.

      Report Post »  
    • diesel71dan
      Posted on September 27, 2010 at 4:16pm

      I thought Rachel Maddow was the girl’s gym coach at my old high school.

      Report Post »  
    • flagbearer
      Posted on September 27, 2010 at 4:22pm

      Freedom, you’ve made my day! Funny!

      Report Post »  
    • Cyndy
      Posted on September 27, 2010 at 4:33pm

      I don’t think it is helpful to the discussion to engage in personal attacks like your comment about Madow. Yeah … I think she’s wrong on about EVERY issue — including her lifestyle choice. However, your snarky comment brings you down to MSNBC’s level. I think it’s important to “think” before hitting REPLY.

      Report Post »  
    • koobee
      Posted on September 27, 2010 at 4:37pm

      Classic answer.
      Brilliant.

      Report Post »  
    • beekeeper
      Posted on September 27, 2010 at 4:49pm

      The book burning wasn`t nearly as sinister as some want to make it out to be – the gov`t reviewed aa reserve officers book content and approved it (army) then the DOD stepped in and wanted to cut material after the book had gone to press. The gov`t bought the entire first run and destroyed them. The Army/DOD approved book is being printed as we speak.

      The US Gov`t spent $45K plus accelerant because it screwed up.

      The book went as high as #55 on Amazon over the weekend, the soldier isn`t too upset…

      Report Post » beekeeper  
    • justjen
      Posted on September 27, 2010 at 5:04pm

      I confess I never watch MSNBC ever. They make me so angry, it’s just not worth it. That being said, I have never seen Rachel Maddow before but I have heard of her being a far left nut. So when reading the comments above comparing her to a guy and especially the one from LadybugsTX calling her Ralph Macchio, I had to Google her to see what she looks like and OH MY!! You guys were not exaggerating. She doesn’t even come close to looking like a woman but yes, a young man or Macchio. I couldn’t even laugh I was so horrified. Sick, sick, sick.

       
    • tpauley76
      Posted on September 27, 2010 at 5:14pm

      I thought Rachel Maddow frist name was PAT look its Pat……

      Report Post »  
    • ImJustAGuy
      Posted on September 27, 2010 at 6:22pm

      I Actually DID LOL when I read ” I can’t stand that guy” – and I rarely really LOL

      Report Post » ImJustAGuy  
    • JEFFERSONIAN
      Posted on September 27, 2010 at 6:35pm

      ed couldn’t draw 300k people with a pencil an 300k sheets of paper. his show is like a bad snl chris farley (god rest his soul) skit. if he had a rally he would look out over the mall and say “I see nothing, nothing!”

      Report Post » JEFFERSONIAN  
    • chatmandu002
      Posted on September 27, 2010 at 6:43pm

      Who?? Ed, the talking horses ass, Schultz and Radical Madcow???

      Report Post » chatmandu002  
    • idiots4obama
      Posted on September 27, 2010 at 6:49pm

      LMAO- Oh BOY Maddow- see idiots4obama com / biased media. Got some good stuff on her! No- HIM…

      Report Post » idiots4obamaCom  
    • A Extremist
      Posted on September 27, 2010 at 9:30pm

      Madow… I can’t stand that guy… Best post this year. Still laughing.

      Report Post » A Extremist  
    • VegasGuy
      Posted on September 27, 2010 at 9:35pm

      “And Rachel Maddow – I can’t stand that guy.”

      One of the best quips on The Blaze! :D

      Report Post » VegasGuy  
    • SATX 19
      Posted on September 27, 2010 at 9:47pm

      ZING BABY, ABSOLUTELY SPOT ON. Ya know, that’s why us conservatives can actually debate the issues. We have a sense of humor and aren’t all tied up in knots emotionally. If you can’t laugh at yourself, or in this case RM in his goofy purple framed glasses, you’ll die young.

      Report Post » SATX 19  
    • faithwillwin
      Posted on September 27, 2010 at 11:10pm

      MSNBC !!! are you kidding? just the thought lowers one’s IQ

      Report Post » faithwillwin  
    • LadybugsTX
      Posted on September 28, 2010 at 12:45am

      Oh hell Cyndy, quit poodepooing us and lighten up. We’re just having a few laughs poking fun at the ridiculous at BSDNC. And really? Think before I hit reply? Surely you’re not taking the liberal approach by telling others what to do, what to think and how to behave? Careful, somebody might think your a liberal troll.

      I assure you I thought about it before I hit reply. I even went so far as to look up how to spell Macchio. And for the record, we weren’t really having a discussion on this one.

      Report Post » IMPEACH GEORGE SOROS!!  
    • hempstead1944
      Posted on September 28, 2010 at 7:58am

      Now that IS funny!

      Report Post »  
    • thecommish58
      Posted on September 28, 2010 at 8:14am

      You know how your local ratings challenged rock radio station suddenly switches to “country” or “all sports”…word of advice to MSNBC execs – if your looking for a major ratings improvement, switch to “conservative talk” – I would bet you would see a 50% improvement in ratings overnight, especially if you made the current anchors “spin” conservative records…like the DJ who use to spin rock records.

      Report Post »  
    • 76
      Posted on September 28, 2010 at 12:47pm

      I wish all of you would think about your mean spirited Rachel Maddow comments before posting them. You have no idea of all the hardships that I’m sure he experienced as a result of growing up with a girls name.

      Report Post » 76 (I'm offended that you're offended)  
    • CA Desert Dog
      Posted on September 28, 2010 at 1:19pm

      “And Rachel Maddow – I can’t stand that guy.” That’s a classic right there….LOL

      Report Post » CA Desert Dog  
    • Teapartywoman
      Posted on September 28, 2010 at 6:36pm

      Lol

      Report Post » Teapartywoman  
    • jimw428
      Posted on September 30, 2010 at 2:49pm

      Do you think Maddow has a big penis?

      Report Post »  
    • stephenb.net
      Posted on September 30, 2010 at 5:29pm

      The more I look at Ed Schultz the more he reminds me of Bernie Ward. You remember Bernie Ward don’t you? He was the (self proclaimed) “Lion of the left” from KGO radio in San Francisco who used to pleasure himself in studio during his show and was caught sending child porn to a local dominatrix who was smart enough to turn him in. He’s doing time in prison now. I wonder why these raging angry bitter rude liberal talk show hosts get uglier by the year. By the time Bernie Ward was arrested he had morphed into a troll like creature one would find under a bridge in an old fairy tale. Looks like Schultz (I know Nothing!) is well on his way in the transformation.

      Report Post »  

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