Yes, the GOP Did Make an Ad Mocking Rachel Maddow and ‘Lean Forward’
- Posted on January 17, 2012 at 2:49pm by
Jonathon M. Seidl
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Remember MSNBC’s “Lean Forward” videos that have been mercilessly mocked since debuting a little over a year ago? Well, the National Republican Congressional Committee does, and it‘s now released an ad of it’s own mocking the one featuring host Rachel Maddow.
The video, titled “Lean Backward,” is a comedic effort to raise support for the Keystone Pipeline, which would deliver oil from Canada to the U.S. It shows a Maddow lookalike in glasses, a brunette wig, and a hard hat in front of the same backdrop — the Hoover Dam — featured in the original ad. And it even uses Maddow’s argument for government-supported infrastructure projects.
“We’ve got a project like this waiting for the President’s go ahead –- supported by Republicans and Democrats, labor unions. It’d provide energy security and up to 130,000 jobs,” the Maddow doppelganger says:
“Even Rachel Maddow should be able to understand the benefits of a project like Keystone XL, which not only can help with our country’s energy needs but also has the potential to bring tens of thousands of jobs to a struggling American economy,” said NRCC Communications Director Paul Lindsay in a press release. “Unfortunately, Americans are doomed to wait in uncertainty as President Obama continues to side with wealthy anti-energy activist donors to his campaign instead of making a simple decision to help get our economy back on track.”
Mediaite’s Tommy Christopher, however, isn’t too thrilled with the ad. He feels it is misleading:
The ad, entitled “Lean Backwards,” uses the Maddow Hoover Dam spot as its template, and claims that the Keystone pipeline will “provide energy security and up to 130,000 jobs.”
That figure is wildly in excess of even the 20,000 jobs number quoted by TransCanada, the company that wants to build the pipeline, and even that figure is inflated; 6,000 of those jobs are counted twice (based on 1 job year each for two years of construction), and many of the other indirect jobs they counted won’t even be created in the U.S.
The ad does correctly point out that the pipeline enjoys some support from Democrats and labor unions, but doesn’t mention the significant environmental risks involved. This isn’t a question of whether some beavers might be put out of their habitat; the Keystone pipeline poses a threat to one of the world’s largest aquifers, which supplies irrigation and drinking water to eight states.
By the way, if you’d like to compare the two ads, we‘ve included Maddow’s original below:
(H/T: HuffPo)


















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Comments (142)
TheBurningTruth
Posted on January 17, 2012 at 3:48pmI don’t see anything wrong with the 120,000 job estimate. It looks like they’re using the same “math” that Barry and the Bandits used to claim all those tens of millions of “save or created jobs” from the Spendulus. What’s good for the goose is good for the gander.
Report Post »912network
Posted on January 17, 2012 at 6:08pmIn the first one, the girl makes the real Maddow look like an ugly union thug.
The Truth Has No Agenda
Question with Boldness
Report Post »Hold to the Truth
Speak Without Fear
JohnofOregon
Posted on January 18, 2012 at 12:22amthis is so stupid. Madow stands in front of a project that could and never be allowed to take place thanks to regulations. YES that is another undistputed fact. Obummer stands in front of the golden gate and spews the same crap. YOU CANNOT BUILD THAT BRIDGE TODAY. that is a fact. the opressive over lords of DC and the environmental lobby firms and lawyers whom are in bed with foriegn countries and the members of congress involved would, and will not let that happen. that is a fact.
Opensecrets.com (go to lobby or look up what your congressperson actually has for personal investments)
Report Post »Cascadia
Posted on January 18, 2012 at 4:06amTick Tock… Now it is ours, then it is not. Either we gleen this bon now, or give it away forever… WHY is the question
Report Post »byehlik
Posted on January 18, 2012 at 8:04amIf the pipeline creates one job, it’s worth it! You environment wackos are fools.
Report Post »Tall Tal
Posted on January 18, 2012 at 5:43pmThere is one thing about the Truth that Dems do not understand. They never heard it from their leaders.They are all bigots and race baiters. the chief race baiter is obamanation. Him and mybelle as the last angry black bitch are the ones that will see what race baiters look like as they go out of DC wiith their tails between their legs crying what did we do wrong? Ita all Bushes fault.
Report Post »Ghandi was a Republican
Posted on January 17, 2012 at 3:42pmThe campaign should be more like “bend over” !
Report Post »TheObamanation
Posted on January 17, 2012 at 3:56pmRachel MadCow IS as dumb as she looks … who woulda thunk ?
Report Post »carbonyes
Posted on January 17, 2012 at 4:01pmRachel who? Rachel Bend Over Bend Over, send the Brahma Bull over.
Report Post »Kaoscontrol
Posted on January 17, 2012 at 4:11pmYeah, rachel is an idiot— but this parody is so badly produced that it makes me wince. Rule 1 in creating a good parody: cast someone who has as much screen presence as the subject you’re making fun of. I dislike Maddow as much as anyone, but this piece just comes off as pathetically armature.
Report Post »Kaoscontrol
Posted on January 17, 2012 at 4:20pmTypo– ‘Armature’ should read ‘amateur’. the silly ‘auto correct’ got away from me.
Report Post »groundzero
Posted on January 17, 2012 at 7:30pmI agree
Report Post »Badmancomith
Posted on January 18, 2012 at 12:12amShe looks shovel ready to me!
Report Post »ThankBabyJesus
Posted on January 18, 2012 at 11:18amagreed.
Report Post »babylonvi
Posted on January 17, 2012 at 3:42pmThere was very poor casting on this parody. The actress was not near butch enough to capture the true essence of Ms. Maddcow.
Report Post »pavepaws
Posted on January 17, 2012 at 3:48pmWho’s the guy in the second video?
Report Post »Gumbercules
Posted on January 18, 2012 at 1:00am@PAVEPAWS
I see what you did there.
Report Post »ASE
Posted on January 17, 2012 at 3:33pmLooks like a dude. I was expecting him to start talking with some sort of ‘Philly’ accent or something. Yo, youse guys gots no idea jus‘ how small youse is standin’ nex‘ to dis big t’ing heah.
Report Post »Anonymous T. Irrelevant
Posted on January 17, 2012 at 3:40pmHave you ever seen a woman with such large hands and completely no chest?
Report Post »Ghandi was a Republican
Posted on January 17, 2012 at 3:49pmhehehe — “manhands” Madcow!
Report Post »DagneyT
Posted on January 17, 2012 at 3:50pmYou didn‘t know the ’she‘ used to be a ’he’? Some things doctors cannot fix.
Report Post »zman173rd
Posted on January 18, 2012 at 2:41am@ Anonymous T. Irrelevant:
Report Post »Geez man! Those hands ARE huge! Is she one of “those” who was a guy who wanted to be a woman because he had Lesbain tendancies ?? I was sitting in traffic next to a woman/girl who had a bumper sticker procaliming she likes women. I got up next to her and said I must be a Lesbian too cause I also luuuuuv women. Not that I‘d want to be a woman but crykie I’d make an UGLY broad. Just like,… hmmmm….
SpankDaMonkey
Posted on January 17, 2012 at 3:27pm.
Report Post »For a minute I thought they had Rachel Obamaing. Obabaing Bent over at the waist with a Tube of KY in one hand, and a White Flag in the other…….
charleyrocks
Posted on January 17, 2012 at 3:38pmMr Obama Mr Harper the Prime Minister of Canada is waiting for your answer! If you don’t answer he is going to sell it to china for economic reasons. WAKE UP AMERICA this can only be good for the united states employing 20.000 people. You want people to work say yes, you don‘t want to rely on oil from country’s who only hate the USA, then say YES! LAST CHANCE! Harper does not screw around.
Report Post »NOBAMA201258
Posted on January 17, 2012 at 8:36pmI’m sure rachel bulldyke is against laying pipe of any kind,but even if only 20,000 jobs were created at least it’s something and I would rather get oil from Canada than the middle east plus their are more jobs in the refineries that will be created,but our emperor is too weak to do anything until after the election. Anyone that votes for obama this time around is an idiot!
Report Post »Mil Mom
Posted on January 17, 2012 at 9:53pm@NOBAMA201258
Report Post »Posted on January 17, 2012 at 8:36pm
I’m sure rachel bulldyke is against laying pipe of any kind,but even if only 20,000 jobs were created at least it’s something and I would rather get oil from Canada than the middle east plus their are more jobs in the refineries that will be created,but our emperor is too weak to do anything until after the election. Anyone that votes for obama this time around is an idiot
***
Don’t quite remember how many jobs the closed green energy plant in OH was supposed to have created, that gave it stimulus funding, but I know it was less than 1000, and bo and jb touted it like it would re-invent prosperity!
65Mustang
Posted on January 17, 2012 at 3:24pmI would probably have seen Maddow’s spot on MSNBC if I were able to stomach watching that network more than five minutes….dumbass stupid cable network.
Report Post »REPUBLICANINCALI
Posted on January 17, 2012 at 3:42pmOnce in a while I will flip to MSNBC and I get so frustrated have to change back to truth.
Report Post »GeorgieJo
Posted on January 17, 2012 at 10:09pmI checked out MessyNBC and saw the ad with Eddy Schultzee standing by cargo boxes—-My thought was he was hopefully shipping himself OUT of the COUNTRY!!!
OMG!!!!! in 2012
Report Post »SmallGovBigGuns
Posted on January 17, 2012 at 3:24pmhaha i seriously thought that was a guy on the bottom video.. yes rachel you are not attractive at all you look like a 17 year old emo boy
Report Post »GMP
Posted on January 17, 2012 at 3:38pmRight?? I was wondering why Rivers Cuomo from Weezer was in an MSNBC commercial!
Report Post »NOBAMA201258
Posted on January 17, 2012 at 8:39pmSMALLGOV -That is the look he/she is going for!
Report Post »Anonymous T. Irrelevant
Posted on January 17, 2012 at 3:22pmYou can bet that they will make fun of the fact that she isn’t looking at the camera in the second shot of the pipeline. Nitpickers.
Report Post »frank_reuben_floyd
Posted on January 17, 2012 at 3:21pmBADDOGGY is so right. It would never have been built.
Report Post »TRONINTHEMORNING
Posted on January 17, 2012 at 3:19pmHey libs; really, time to change the eyeglass frames. You all wear the same black, plastic frames. Oh, that’s right–you aren’t individuals, you are a corporate entity of evil and stupidity.
Report Post »CatB
Posted on January 17, 2012 at 3:46pmLOL .. good observation .. they are trying to look ‘smart”— it is NOT working!
Report Post »66chevelle
Posted on January 18, 2012 at 2:12pmI think it’s a Beltway Wonk Chick fashion statement, and it may be probably more prevalent among Lefty DC women. Although that could be my hetero male bias, since I was only checking out the gals there and noticed an awful lot of young women with vision problems. I think that Senator Smalley is the inspiration for the specs you’re talking about.
How much you want to bet the astigmatic gals are wearing contact lenses under those flat glass Foster Grants?
Report Post »paperpushermj
Posted on January 17, 2012 at 3:16pmATTENTION GOP ADD COMMITTEE:
Report Post ».
Way to Subtle to the point of being an insider joke.
shirtsbyeric
Posted on January 17, 2012 at 3:14pmIs she aware that the OWS movement listed as one of their demands that all dams be removed and rivers returned to their original course?
Report Post »LIBS-ARE-DINGLEHEADS
Posted on January 17, 2012 at 6:16pmOf course not…but then, the liberturds NEVER fully explain anything!
Report Post »mydogtippy
Posted on January 17, 2012 at 9:30pmTo Lib-are-dinglehead: You are right about that.I just had one on yahoo name Common Sence.And let me tell you he has know common sence.
Report Post »JAMACAMECRAZYMAN
Posted on January 17, 2012 at 3:09pmCarpet munch
Report Post »afishfarted
Posted on January 17, 2012 at 3:18pm‘ nuf said ,Jamaca man
Report Post »TheGothicConservative
Posted on January 17, 2012 at 3:06pmWow. Maddow is very… Masculine… Gross.
Report Post »Gonzo
Posted on January 17, 2012 at 3:14pmShe couldn’t make it on the LPGA Tour and went into broadcasting.
Report Post »Anonymous T. Irrelevant
Posted on January 17, 2012 at 3:20pmWow, no kidding! The still, before you hit “play” REALLY looks like a guy.
Report Post »dealer@678
Posted on January 17, 2012 at 3:30pmRachel is a handsome man
Report Post »BetterDays
Posted on January 17, 2012 at 3:42pm@Gonzo, AKA uncle Ted
Report Post »That‘s because she doesn’t “drive a stick”. ………….. ;0
normbal
Posted on January 17, 2012 at 4:57pmI saw that. I thought it was Will Wheaton.
Report Post »HotFixIt
Posted on January 17, 2012 at 3:05pmIs it just me or do others have that ‘skin crawling sensation’ when they see Rachel Maddow?
GOP represent us with something of quality please…. I could make a better produced AD! Come one.. I like the idea but don’t turn away from the mic while speaking…. who approved the final release of this thing????
Report Post »13th Imam
Posted on January 17, 2012 at 3:16pmCan’t wait to see your ad.
Edge of seat.
Baited Breath
Report Post »AMERICA4EVER
Posted on January 17, 2012 at 3:37pmShe is like fingernails on a blackboard.
Report Post »inexiletill2012
Posted on January 17, 2012 at 3:05pmI thought we got rid of the MaddCow problem
Report Post »cbazan3
Posted on January 17, 2012 at 3:04pmThe lib’s need to find help for their mental illness. Build the pipeline now, dummies.
Report Post »mr molotov cocktail
Posted on January 17, 2012 at 3:04pmand what have republicans done for this country ?
right to work states are the poorest! name me one conservative state that is wealthy
red-staters who like to mock the coasters who pay for their shizzle is just laughable…
red-staters are total morons
red-staters are completely fricken retarded you can see socialism working everywhere but name me one place conservatism works!
oh wait our economic policy trickle down… economics-has worked for the last 30 years ha ha ha
ha ha – blatently retarded-moronic- ding-bats
Report Post »red-states are loser states….
The Woot
Posted on January 17, 2012 at 3:07pmAhh, you going to catch Bret tonight on Fox??
Report Post »The Woot
Posted on January 17, 2012 at 3:09pmAhhh, ever hear of Texas?
You going to catch Bret tonight on Fox?
Report Post »sWampy
Posted on January 17, 2012 at 3:14pmRight to work are the poorest because the liberals came south, murdered 1/2 of all males, stole everything they could, and burned what they couldn’t. All the wealth is leaving the north quickly, and unless you sob’s start another civil war, you won’t have money enough to feed your kids or power your homes within 50 years.
Report Post »Harry Assenback
Posted on January 17, 2012 at 3:16pmObamas trickle up Poverty is working very well…………Dope.
Report Post »BetterDays
Posted on January 17, 2012 at 3:22pmYup, socialism worked really well for 75 million, that’s MILLION who repose in shallow unmarked graves in Russia and China, yup real well. Don’t worry though, unlike those “discarded tools of socialist revolutions” I‘m sure your elite socialist globalist slave masters will overlook your threat to them once they’ve used you up like the drivel you are and won’t put you lifeless husk in a shallow grave with your equally vapid friends, yup, uh huh, yup./ ( scathing sarcasm implied, thou insipid, sanctimonious pontificator of pernicious tripe.)
Report Post »And just in case your brain can handle it ( doubtful as science has shown your Bozon ate your wandering quark ) you can’t have any of my wealth unless your man enough to come take it, punta.
cosette
Posted on January 17, 2012 at 3:34pm@ Cocktail- If the grammatical composition of your rant is any indication of your I.Q. my guess is it’s double digit at best. It’s actually laughable that someone with your apparent lack of education would dare disparage the intellect of others. Pathetic troll!
Report Post »mr molotov cocktail
Posted on January 17, 2012 at 3:41pmhere we go again about CRAPITALISM=CAPITALISM
THE STOCK MARKET IS SOCIALISM FOR THE RICH! ding-bats…. its pure socialism
you guys are so thick dont know the difference between free-enterprise-“private corporations” and socialized public-owned socialized corporations…. socialized corporations the “STOCKMARKET” has destroyed more wealth then its created dollar for dollar capitalism has destroyed the wealth of the west…
RUSSIA AND CHINA WERE NEVER SOCIALIST YOU DUMB-DING-BATS THEY WERE AUTHTORITARIAN– YOU KNOW LIKE MODERN REPUBLICANS…WHO LOVE TO TELL OTHERS HOW TO LIVE WHAT TO DO-AT POOR SLAVE WAGES! THE TEAPARTY IS LIBERTARIAN WHICH WAS CREATED BY COMMUNISTS YOU GUYS ARE SO UNDER-EDUCATED ITS JUST LAUGHABLE WATCH GLEN BECK AND FOX NEWS – FRICKEN TARDS
RED-STATERS ARE LOSERS THEY ARE SO RETARDED THEY DONT EVEN UNDERSTAND THE IDEALOGY THEY FOLLOW
Report Post »WATCH GLEN BECK – THINK ONLY RICH PEOPLE CREATE JOBS
IT IS PEOPLE WHO BUY SERVICES OR PRODUCTS THAT CREATE JOBS FHUCK WITS
RICH PEOPLE ARE JUST THE MIDDLE MEN WHO INFLATE OR DEFLATE THE COSTS OF SERVICE OR PRODUCTS!
YOU ALL ARE A FRICKEN JOKE TO THE WORLD ANYONE WITH A IQ OVER 80 UNDERSTANDS RED-STATES ARE LOSER STATES
RED-STATES ARE WELFARE STATES- THE POOREST STATES IN THE UNION ARE RIGHT TO WORK STATES…KISS UP TO YOUR MASSAH-CAPITALIST-COMMUNIST MASTERS!
dealer@678
Posted on January 17, 2012 at 3:44pmmolotov. Call the doctor and see if what you are on has been recalled
Report Post »Harry Assenback
Posted on January 17, 2012 at 4:06pmMR MOLOTOV COCKTAIL <—————-Disgruntled liberal that knows the end is near.
Report Post »BetterDays
Posted on January 17, 2012 at 4:21pm@Molotov
Report Post »KIMBNYC is that you Kimmie Kommie, get you clinc abusing, self righteous NYC stank backside back over to Huff-n-Puff, Group misses you.
I’m not a capitalist, and my country is a Republic.
Oh, and please Kimmie Kommie, do show forth just one example of a very large nation that has gone socialist without going authoritarian, just one, bet you a Brooklyn Clinic you can’t do it!
Also petulant child, your in time out for raising your keyboards voice, bad Kommie !
LIBS-ARE-DINGLEHEADS
Posted on January 17, 2012 at 6:21pmThat all ya got, Mr. Cocktail slinger? Maddow standing in front of the HOOVER Dam, and aping the liberal agenda, is rich in irony.
YOU simply use your post to bash – something liber-retards have grown quite adept at (look up the word “adept”…I know you don’t understand it).
The truth is, liberals are the ones that should hate themselves. They transfer their self-loathing onto otherfs, as they have to, or they’d hang themselves from the nearest tree.
Report Post »ZaXXoN1680
Posted on January 17, 2012 at 11:54pmever heard of Alaska? median household income $72,000/yr
Report Post »Ohio = $64,000/yr
mr molotov Kok, you could cry about how high it is in NY or CA ($63 & 64k resp), or even a REALLY high income state, like MARYLAND ($80,000!!!)… but where do people living in Maryland work? I’ll tell you because you are dumb… it’s called DC! and what’s the COST OF LIVING in those states? Eh, dunderhead? you got a clue? OH JEEZ, I forgot who I was mocking! Of course you don’t!!!
U R FAIL
I mock you openly and with aplomb
Tri-ox
Posted on January 17, 2012 at 3:03pmThey missed the mark a little – the actress portraying Maddow sounds and looks like a woman – Maddow does not.
Report Post »EqualJustice
Posted on January 17, 2012 at 3:03pmI can’t STAND RACHEL and she makes fun of EVERYONE.. she was beside herself when making “teabagging” jokes. She calls others vile names constantly and thinks she is so FUNNY when she tries to humilate conservatives. I think she should lean FORWARD.. right over the edge of the HOOVER DAM!
Report Post »912er
Posted on January 17, 2012 at 3:02pmShe’s too pretty to be Rachel Maddow… Should have gotten some guy to play “Keith Olberman’s Nephew”…
Report Post »I.Gaspar
Posted on January 17, 2012 at 3:47pmToo feminine to be maddow. They probably should have made the woman in the ad wear a Che beard…but even getting Che himself would be too feminine. Thought about using Chrissie Matthews…but still to feminine.
Report Post »She/he/it(maddow) is a one of a kind.
Baddoggy
Posted on January 17, 2012 at 2:59pmYou could NEVER build another Hoover dam. NEVER! The enviromental midgets would be all over you with regulations, endangered ameba farts and red tape up to your eyeballs.
Time to end the BS
Report Post »Ron paul 2012
BetterDays
Posted on January 17, 2012 at 3:12pmLol doggy
Report Post »The envirosocialist mantra of ” save the Whales, abort the babies” says all I will ever need to know about them.
But your right, no dam would be built by the socialist Environmental Propaganda Agency of today, all those protected wetlands, and blue spotted skunk horse fly’s are much more sacred than human beings are anyway, right?/. ( intense sarcasm implied !) Can’t humans just occupy wall street vertically, every one getting and equal 6.8 square yards each, why are you so greedy and want to be free./ ( again, intense nostril sarcasm )
Punt an envirosocialist, save America.
rotcarpenter
Posted on January 17, 2012 at 2:58pmThe GOP ad just doesn’t work. The girl doesn’t look enough like a man.
Report Post »Ookspay
Posted on January 17, 2012 at 3:05pmI agree, and they forgot the pair of socks stuffed in the jeans.
Report Post »LIBSALWAYSLIE
Posted on January 17, 2012 at 2:58pmI can no longer watch Madcow. I begin to get sick as soon as she opens her mouth. She is a complete idiot and she deserves all three of her viewers.
Report Post »REPUBLICANINCALI
Posted on January 17, 2012 at 3:46pmStrange. If you listen closely to her show, you can actually hear the crickets.
Report Post »Moe Mullet
Posted on January 17, 2012 at 2:57pmThat Rachel Maddow is one ugly man !!!
Report Post »Gonzo
Posted on January 17, 2012 at 3:08pmJane Lynch thinks she’s hot.
Report Post »Harry Assenback
Posted on January 17, 2012 at 3:14pmI’d love to spit Beachnut in that Dudes eye………….
Report Post »Gonzo
Posted on January 17, 2012 at 3:24pmHe’d kick your @ss Harry.
Report Post »Harry Assenback
Posted on January 17, 2012 at 3:52pmGonzo……I think your right……….
Report Post »Harry Assenback
Posted on January 17, 2012 at 4:03pmI would still like to have a shot at the title though……….
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