This Is the Horrifying Footage of a Man Who Set Himself on Fire in a Porn Shop

Talk about caught redhot-handed.

A man spontaneously caught on fire in a San Francisco porn store Wednesday evening as he was watching what was presumably an x-rated film.

CBS San Francisco reports that the man had been "watching videos in a private booth at the adult arcade when the fire ignited."

Police officers across the street from the porn shop saw a man run out the front door of the store “engulfed in flames,” SFPD Lt. Troy Dangerfield said.

And now we have the horrifying footage that captures this unfortunate incident. You see the man--who literally appears on screen as a burning ball of fire--running through the store, scattering the crowd, as he escapes outdoors.

Watch:

The man was treated for "severe burns" that engulfed "over 90% of his body."