Why Are Bizarre Masked 'Beings' Staging Marches & Handing Out Black Globes Across America?

Gawker brings us a truly bizarre story of silent, masked beings staging "strange marches" across the country.

Reports have come in from Denver to New York City to L.A. that "strange marches" are being held in public areas, its members silent and wearing white masks with a single teardrop falling from the left "eye." They are carrying signs printed simply with "#miracleday" and "miracleday.com" and are distributing tiny black globes emblazoned with "Miracle Day 07.08.11."

Obviously this has something to do with what has been reported to be happening tonight.

As it turns out, the masked-marchers are part of a publicity stunt for a new STARZ original series titled Torchwood: Miracle Day. The premiss of the show is that, after Miracle Day, all of mankind will become immortal.  That's right. Come July 9, 2011, no one will ever die.

Below is the Torchwood trailer, complete with masked "scary" people:

So, will staged antics such as these compel you to watch Torchwood, or skip to the next channel?

(H/T: Gawker)