What was wrong with Dr. Phil deleting his ill-contrived tweet?

So, Dr. Phil, the TV psychologist with a bald head and thick mustache, tweeted  and deleted a question to his 1 million followers on Wednesday, asking if they thought it "ok to have sex with" a drunk girl.

There was no apology for the tweet but shouldn't the retraction have been enough? No, according to the Washington Post:

This is an era of no take-backs, and those who attempt them are viewed as either idiots who don’t understand the system or weasels who are trying to game it. ...

It can’t be gamed.

No it can't. Exhibit A. Exhibit B.

@eScarry