LAS VEGAS (TheBlaze/AP) — For Rick Marzullo, the ad campaign is a reflection of what Sin City is all about.
"It fits in with Vegas," the Little Darlings head honcho told KVVU-TV. "Vegas is always going to be Vegas."
What's now catching people's eyes outside the establishment Marzullo manages — a strip club — are the messages on its brightly lit marquee for new high school graduates: "Now auditioning the class of 2015" and "Pay your way through college."
Marzullo told KVVU it's a legitimate ad for women 18 years and older to make a legitimate living — and even take care of tuition.
He added that "hundreds" of women strip or have stripped for just such a purpose. "And like I said, without one penny of debt, not having to take out student loans, not having to borrow money from family or friends or taking out loans from banks,” Marzullo added.
Strippers at Little Darlings earn up to $1,000 a night, he said, adding that he's noticed more and more women turning to stripping to help pay for school.
Not everyone in Vegas is onboard, however.
"You could completely change the route of a woman's life, of a woman who's trying to progress and go to college and make something of herself," resident Kayla Garninger told KVVU. "I don't agree with it at all."
But others seemed okay with it.
"They are consenting adults," resident Julian Loiza told the station. "I feel if that's what they want to do, then they have a right to."
Follow Dave Urbanski (@DaveVUrbanski) on Twitter