Parkland students are using this David Hogg tactic to go after NRA-supported Republican

Certain students of Marjory Stoneman Douglas High School are attaching a tag to their backpacks first popularized by David Hogg, the outspoken anti-gun teen, in order to criticize Senator Marco Rubio (R-Fla.).

Here's what they're doing

The tags are supposed to represent the price that Rubio received from the National Rifle Association in exchange for the safety of each student in Florida. Students were affixing them to clear backpacks that were mandated for security after the attack that took 17 lives.

"My clear backpack is $10, according to @marcorubio my bag is worth more than my life," tweeted one activist student.

The orange tag says "$1.05," and "March for Our Lives."

The tag was introduced during a speech by David Hogg, one of the Parkland massacre survivors, in Washington D.C., at a "March for Our Lives" rally. The number comes from the $3.3 million that Rubio has received from the NRA, and the 3.1 million students in Florida.

“First off, I’m gonna start off by putting this price tag right here as a reminder for you guys to know how much Marco Rubio took for every student’s life in Florida. One dollar and five cents,” Hogg said at the beginning of his speech as he affixed the price tag to his podium.

Is this going too far?

The tactic was questioned by CNN host Alisyn Camerota when she asked Hogg if he had gone too far in his critique against Rubio, who was actively seeking solutions to the vulnerability of students in American schools.

"If you're trying to get everybody together," she asked, "if you're trying to have solutions, do you think it is helpful when you say things like, um, Marco Rubio's putting you know for a dollar and five cents, or whatever your coupon says, that's how much he values students, do you think that's unnecessarily provocative?"

"No think it's not enough provoc - I don't think it's even provocative enough," Hogg answered, "because Marco Rubio is still supported by the NRA, which works to ensure not the safety of gun owners and the safety of Americans everywhere, but to ensure that they sell more guns."