When Apple's new iPhone 4 came out, it was flooded with complaints about poor reception. The issue was caused by the phone's internal antenna, which may have been obstructed when users held the phone, well, normally.
To rectify the situation, Apple started giving away free cases to phone owners to "shield" the antenna from interference. But now, it's ending the giveaway program, saying that "We now know that the iPhone 4 antenna attenuation issue is even smaller than we originally thought."
Really? Because as I remember it, Apple originally called it a "non-issue." So I'm sitting here asking myself: how can the issue be smaller than a non-issue? Well, it can if Apple really believes it is not at fault whatsoever for the dropped calls, and thus thinks everyone who has complained is crazy. I think that's more likely what it thinks. But that doesn't make for a great press release.