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Give Points for Creativity to the Eco-Protestors Attacking 3M's Corporate Practices

If you’re going to protest a major company for its supposed negative effects on the environment, at least be creative about it.

And that’s exactly what two demonstrators in Minneapolis did as they dangled from a giant Post-it note they made to protest Minnesota-based 3M, the makers of Post-it, KARE-TV in Minneapolis reported.

Image source: KARE-TV

The giant banner, which was hung from a local bridge, attacked the company for its use of the "Sustainable Forestry Initiative" (SFI) standard for paper. Environmentalists say the standard is causing great damage to the environment and especially on forests.

The fake Post-it note had a to-do list for 3M: "Destroy forests"; "pollute communities"; and "mislead customers w/ SFI." Each one was checked off.

The one part of the list that wasn’t checked off read, “Do the right thing.”

The group behind the banner, Forestethics, said 3M uses almost no recycled materials in its Post-it line. A spokesman for the group said 3M needs to "stop using outdated practices, and clean up their act.”

"Forest Certification means paper comes from well-managed forests where trees are re-planted as a forest,” Jean Sweeney, vice president of Environmental, Health, Safety and Sustainability Operations at 3M, said in a statement.

“3M is among the most acclaimed companies in the world for its stewardship of the environment. We consider our sustainability practices to be a core value of the company, and we take enormous pride in our commitment to the environment," Sweeney said.

The two demonstrators, one woman from Minneapolis and the other from St. Paul, were both arrested after they climbed back to the top of the bridge.

They were immediately taken to Hennepin County Jail, and face charges of trespassing, according to KARE.

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Follow Becket Adams (@BecketAdams) on Twitter

Featured image KARE 11.

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