What's the show that unites both Democrats and Republicans? Apparently it's "The Walking Dead."
Facebook released new data Tuesday analyzing the most popular shows viewed by individuals of different political ideologies and found that AMC's hit show is a favorite among those of liberal and conservative persuasions.
Other shows appealing to viewers regardless of politics were "House," "Criminal Minds," "The Voice," "The Big Bang Theory" and "Grey's Anatomy."
Not surprisingly, Comedy Central's late-night comedy shows featuring Jon Stewart and Stephen Colbert appealed chiefly to those on the political left. In contrast, "Duck Dynasty" drew a right-leaning audience, according to Facebook's analytics.
The social media giant also analyzed which books appeal to individuals of different political ideologies. "Atlas Shrugged" and "Heaven is for Real" garnered a right-leaning audience while "The Great Gatsby" and "The Hobbit" were primarily favored by those on the left.
In a blog post, Winter Mason explained how Facebook Data Science came to their conclusions.
"[W]e looked at everyone who liked the campaign page of any Democrat or Republican running for governor, U.S. Senate or U.S. House of Representatives," she wrote. "We then looked at what other pages those people liked on Facebook and identified the pages that were most differentiating—that is, the pages which were disproportionately liked by the supporters of one party versus the other—and those that were most balanced."
(H/T: The Wrap)
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