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Ginsu Knives Creator Dies at 71

Business

"But wait, there's more."

Barry Becher

WEST PALM BEACH, Fla. (AP) — Barry Becher, a marketing mastermind and infomercial pioneer best known for bringing Ginsu knives to the American public, has died. He was 71.

Becher had been suffering from kidney cancer and died Friday at a hospital of complications from surgery, his stepdaughter Stacy Paradise said Wednesday. He had lived in Parkland.

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