© 2024 Blaze Media LLC. All rights reserved.
DUNCE: PR expert makes worst observation about Trayvon Martin controversy, ever
March 29, 2012
The New York Times made the uncomfortable editorial decision to run a story today headlined "For Skittles, Death Brings Both Profit and Risk." This is of course a reference to the killing of 17-year-old Trayvon Martin who was carrying a pack of Skittles candy when he was shot dead in Florida last month.
Here's a sampling featuring a quote from New York-based PR expert Heidi Hovland:
How well Skittles will fare is uncertain, but Ms. Hovland and others believe the impact on the brand will be short-lived. “When cooler heads prevail,” she said, “people will recognize that this was a candy that was in the wrong place at the wrong time."
Omg.
Want to leave a tip?
We answer to you. Help keep our content free of advertisers and big tech censorship by leaving a tip today.
Want to join the conversation?
Already a subscriber?
more stories
Sign up for the Blaze newsletter
By signing up, you agree to our Privacy Policy and Terms of Use, and agree to receive content that may sometimes include advertisements. You may opt out at any time.
© 2024 Blaze Media LLC. All rights reserved.
Get the stories that matter most delivered directly to your inbox.
By signing up, you agree to our Privacy Policy and Terms of Use, and agree to receive content that may sometimes include advertisements. You may opt out at any time.