New Obama Ad: Planned Parenthood Says Romney Wants to 'Take Women Back to the 1950s

Considering the Obama administration's stance on the contraceptive mandate, among other issues, it should come as no surprise that the president's re-election campaign featured Planned Parenthood head Cecile Richards in a new video ad. In the clip, Richards discusses the importance of women's health, claims Mitt Romney wants to "take women back to the 1950s," and inevitably encourages viewers to vote for Obama.

"We worked very hard with this administration to ensure that regardless of their employer to get access to birth control with no expensive co-pay or deductible," Richards says during her on-air stump speech for Obama. "Most of the women who come to Planned Parenthood come because they need preventive care access. They need access to affordable birth control, life saving cancer screenings, and the kind of care we provide."

(Related: Christian Seminary Associated With PCUSA Praises, Awards Planned Parenthood CEO & Board Member)

Abortion, of course, is a politically-flammable subject that is left out of the Planned Parenthood president's pro-Obama rhetoric.

"Nowhere in the Obama campaign video does the word abortion appear, even though Planned Parenthood does more than 25 percent of all abortions in the United States and 51 percent of its clinic income comes from abortion sales," reports LifeNews.com.

Watch Richards' video, below:

(H/T: LifeNews.com)