With several sources reporting that CNN's advertising rates skyrocketed for a slot during second GOP presidential candidate debate, Republican front-runner Donald Trump has not only taken credit for the increase in ad prices but is also asking the company to donate the proceeds.
Last week, Ad Age reported that CNN was charging as much as $200,000 for a 30-second spot during the Sept. 16 prime-time debate. This, Ad Age reported, was up to 40 times more than the usual $5,000 generally asked for the same type of spot.
Watch CNN's 15-second trailer promoting the debate:
In a letter to CNN Worldwide President Jeff Zucker, Trump wrote "while I refuse to brag, and as you know very well, this tremendous increase in viewer interest and advertising is due 100% to 'Donald J. Trump.'"
"As you are aware," he continued a bit later in the letter he sent Tuesday, "for the first debate FOX unexpectedly (but not to those who know), had one of the largest audiences in the history of cable television, 24 million people plus, and word is that your audience will be even larger."
Trump went on to say that he thinks Zucker should view this debate, which airs on Sept. 16, as a "public service and not accept the massive profits that this airing will generate."
"I believe that all profits from this broadcast should go various VETERANS groups, a list of which I will send to you in the near future," the letter read. "The veterans of our country, our finest people, have been treated horribly by our government and its 'all talk and no action' politicians. In fact, some would say they are treated like third class citizens — even worse , in many cases, than illegal immigrants. It is about time that someone comes to their aid. Let's start now!"
Trump wrote that he thinks America's veterans deserve more help than they're given.
"That is why my campaign is so focused on these great people who have done so much for us. This large contribution of many millions of dollars would be a truly wonderful thing for CNN to do," Trump concluded.