The 29-year-old, 572 lb spokesman for a prominent, caloric-ridden restaurant in Chandler, Arizona has died. While it's unknown at this point if the man's death was at all related to his obesity, the death of Blair River is opening up the restaurant to criticism:
"We are absolutely guilty for glorifying obesity, it's what we do, but if you stop and think about why we glorify obesity and come into the Heart Attack Grill diet center I think you'll get it," Jon Basso, the restaurant's owner, told KSAZ-TV.
The restaurant does boast it's own "diet" program in a web ad that features River. It's safe to say it's the opposite of Glenn Beck's current "sticks and weeds" diet (WARNING: Does contain mention of the male anatomy):
As you may have noticed, part of the restaurant's marketing involves servers dressed as nurses and the owner wearing a doctor's lab coat.
According to the news station, restaurant "offers meals in excess of 8,000 calories. They fry their fries in pig lard and they're not shy about it. A sign in front of the building reads, 'Caution. This establishment is bad for your health.'"