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Well, This Is One Way of Dealing with Impatient Critics


"This is an outrage."

Impatient Canadians critical of Taco Bell’s late rollout of the Doritos Locos Tacos were later compelled to eat their own words – literally.

In honor of the fast food chain’s highly-anticipated offering, ad agency Grip Limited in Toronto had critical tweets from impatient customers inscribed on the sides of taco shells.

Screen grab.

The ad agency then invited the impatient tweeters to a "special fan event" and encouraged them to eat their words.

Screen grab.

As far as viral marketing stunts go, that’s not half bad:

Follow Becket Adams (@BecketAdams) on Twitter

(H/T: AdWeek). Featured image Getty Images.


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