Following the news that former New York Mayor Michael Bloomberg plans to spend $50 million on an anti-gun campaign called “Everytown for Gun Safety,” a clever pro-gun group swooped in and took the name for a Facebook group before Bloomberg’s posse could.
The Everytown for Gun Safety Facebook page currently features an AR-15-style rifle and an American flag as its profile picture. The move likely has annoyed Bloomberg and his fellow anti-gun advocates.
Eric Reed revealed to TheBlaze on Friday night that it is his group, Gun Rights Across America, and 1 Million Moms Against Gun Control that are behind the Facebook group bearing the Bloomberg campaign name.
“Saw Bloomberg was creating another gun control group. So I took the page name before they had the chance. If you don’t like the 2nd amendment - LEAVE,” the group’s first post said.
The group later posted a link to the NRA’s gun safety manual.
Bloomberg’s anti-gun campaign may end up stealing the Facebook group name based on trademark protection
“We’re going through the proper process for transitioning our Demand Action page to ‘Everytown,’ which takes a few weeks, and acquiring trademark protection for both Everytown and Everytown for Gun Safety. Once that happens, we expect Facebook to shoo these cybersquattters politely off this name/page,” a spokesperson for Everytown for Gun Safety told BuzzFeed.
This story has been updated.