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Whole Foods Releases Security Footage to Battle Gay Pastor's Claim That Supermarket Wrote 'Love Wins F**' on His Cake

"That’s exactly how the cake was packaged and sold at the store."

Whole Foods is fervently pushing back against the claim that one of its locations sold a cake with an anti-gay slur on it, calling the allegation "fraudulent" and offering up security footage that the company believes corroborates its stance on the contentious dispute.

As TheBlaze previously reported, the cake battle began after Pastor Jordan Brown of Church of Open Doors in Austin, Texas, alleged that he recently ordered a cake with the words “Love Wins” on it, but that the final product ended up reading, “Love Wins Fag.”

Brown decided to take action, turning to the Kaplan Law Firm in Austin to bring his grievance to the courts, with a press release from the pastor's attorney and an accompanying video featuring the cake in question quickly gaining widespread attention.

See Brown's video below:

But Whole Foods quickly spoke out against the claim and issued a detailed rebuke, announcing that the company now intends to take legal action against both Brown and his lawyer. According to Fox News, Whole Foods is seeking $100,000 in damages.

"Our bakery team member wrote 'Love Wins' at the top of the cake, which was visible to Mr. Brown through the clear portion of the packaging," read a point-by-point statement from Whole Foods. "That’s exactly how the cake was packaged and sold at the store."

The company said that it has a strict policy of not accepting or designing cakes that include offensive language. Whole Foods also said that it believes that security footage of Brown purchasing the cake provides additional context to back the supermarket chain's contentions.

"Mr. Brown admits that he was in sole possession and control of the cake until he posted his video, which showed the UPC label on the bottom and side of the box," the statement continued. "After reviewing our security footage of Mr. Brown, it’s clear that the UPC label was in fact on top of the cake box, not on the side of the package.  This is evident as the cashier scans the UPC code on top of the box."

The company published the security footage that purportedly shows the location of the UPC label, though it is difficult to see specific details. Watch it below:

In his initial video, Brown maintained that he had not opened the cake, saying, "It's still sealed. I have not opened this box yet. ... This is discrimination."

Whole Foods concluded its statement by repeating its initial claim that it stands behind the team member who made the cake — an individual who is reportedly part of the LGBTQ community, going on to say that it also appreciates staffers and shoppers who believe "that this claim is completely false and directly contradicts Whole Foods Market’s inclusive culture, which celebrates diversity."

Calls and emails from TheBlaze to the Kaplan Law Firm seeking comment went unanswered on Wednesday.


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