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Commentary: The outrage brigade attacking Cinnabon's Carrie Fisher tweet should lighten up


Of all the best tweets memorializing the late Carrie Fisher who was reported to have passed away after a massive heart attack, the company Cinnabon likely had one of the most creative.

Using what is assumed to be powdered sugar and cinnamon to draw out the face of Fisher's most known role of Princess Leia of the Star Wars films, Cinnabon replaced her iconic hair buns with a cinnamon roll. They posted the image to Twitter, accompanied with the phrase “RIP Carrie Fisher, you’ll always have the best buns in the galaxy.”

Less than an hour later, Cinnabon deleted the tweet after some rose up in outrage. Mashable would go on to write a piece about it being the "worst possible way to honor Carrie Fisher," while some would just tweet their disgust at the cinnamon role world champs.

The outrage surrounding this tweet is altogether ridiculous. Fisher was a much beloved figure in the nerd-verse, and this is a pretty large subculture, undoubtedly containing a good many members within the Cinnabon ranks from the top to the bottom.

Cinnabon used what they were most known for in order to memorialize a loved actress in her most iconic roll (pun intended), and the tweet came out as clever and endearing. They didn't use Fisher's death to push a sale, or announce a new line of Bothan buns. They utilized their product to honor someone.

The people who found something to be outraged about with that must be a blast at parties.

To be completely honest, the only people disrespecting Fisher in this situation are those so outraged that somebody would be clever and humorous in their remembrance of Fisher — a quality Fisher apparently appreciated — are the people mobbing those who would dare to honor Fisher in their own way.

And if people have a problem with humor when remembering Fisher, then maybe they should take that up with Fisher herself who wrote this in her 2008 novel Wishful Drinking:

Remember the white dress I wore all through that film? George came up to me the first day of filming, took one look at the dress and said: 'You can't wear a bra under that dress.'

'OK, I'll bite,' I said. 'Why?' And he said: 'Because ... there's no underwear in space.'

He said it with such conviction. Like he had been to space and looked around and he didn't see any bras or panties anywhere.

He explained. 'You go into space and you become weightless. Then your body expands but your bra doesn't, so you get strangled by your own underwear.'

I think that this would make for a fantastic obituary. I tell my younger friends that no matter how I go, I want it reported that I drowned in moonlight, strangled by my own bra.

Rest in peace, Carrie Fisher, who was drowned in moonlight, and strangled by your own bra.

And well done, Cinnabon. Bring back that awesome tweet.

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