After admitting on Tuesday that conservative comedian Steven Crowder had not violated its community standards, YouTube announced Wednesday it would strip his videos of monetization, which keeps him from earning income from ads on his content.
The stunning decision was announced on the company's social media account.
"Update on our continued review–we have suspended this channel's monetization," YouTube tweeted.
"We came to this decision because a pattern of egregious actions has harmed the broader community and is against our YouTube Partner Program policies," the online video company added.
This is in contradiction to its previous statement that said Crowder's comments were "hurtful" but did not violate its policies.
"As an open platform, it's crucial for us to allow everyone–from creators to journalists to late-night TV hosts–to express their opinions w/in the scope of our policies," read the previous statement from YouTube. "Opinions can be deeply offensive, but if they don't violate our policies, they'll remain on our site."
The online video platform had been under pressure by a campaign organized by Vox writer Carlos Maza demanding Crowder, a BlazeTV host and a popular YouTube creator, be punished for what he saw as "homophobic" attacks.
Maza responded angrily to the announcement and demanded more action be taken against Crowder.
"So the f**k what," he tweeted at YouTube.
"Basically all political content gets 'demonetized.' Crowder's revenue stream isn't from YouTube ads," Maza added. "It's from selling merch and 'Socialism Is For F*gs' shirts to millions of loyal customers, that @YouTube continues to drive to his channel. For free."
YouTube clarified that Crowder could retain monetization of his videos as long as he simply deleted a link to T-shirts with objectionable messages.
"To clarify, in order to reinstate monetization on this channel, he will need to remove the link to his T-shirts," the online video platform explained.
"Oh my f**king g*d," said Maza in response to the clarification.
After Maza's angry reaction, YouTube offered a second clarification to explain its first clarification.
"Again, this channel is demonetized due to continued egregious actions that have harmed the broader community," the tweet read.
"To be reinstated, he will need to address all of the issues with his channel," they concluded.
Here's Crowder responding to the SJW campaign:
Tim Pool Uncut: Social Media's Liberal Bias | Louder with Crowder www.youtube.com
[Ed. Note: This article has been updated with additional information.]