"So, what my big ask is that you adjust your evening ritual -- and believe me I know it's a sweet time of day -- to sharing company with me at 7:00 p.m. It will be our hour."-- MSNBC's Chris Matthews appealing to his 5 p.m. ET viewers Monday night to transition with him to his new time slot. It was announced earlier that Ed Schultz would be taking Matthews' current slot.

h/t Huffington Post