Watch LIVE

Budweiser’s New ‘Friends Are Waiting’ Ad Takes the Internet by Storm With a Powerful Message Only Revealed at the Very End


The ending reveals all.

A new Budweiser ad encouraging individuals to behave responsibly while drinking has taken the Internet by storm, amassing more than 7 million views since being uploaded just days ago.

The ad, titled "Friends Are Waiting," highlights the friendship a man shares with his dog. Things take a twist, however, when one night the dog's owner fails to return home after a night of drinking with his friends. The ad shows the dog anxiously waiting for his master's return throughout the night.

"For some, the waiting never ended," a title slide then says. "But we can change that."

Moments later, the owner return home to the dog's excitement.

"Hey, I'm sorry," the man says. "I decided I shouldn't drive home last night."

The Budweiser spot concludes advising viewers to "make a plan to make it home" because "your friends are counting on you."

This is not the first time Budweiser has produced a mega-viral ad. In January, the beer company created an ad featuring the Clydesdale horses that ultimately amassed more than 50 million views on YouTube.

Follow Oliver Darcy (@oliverdarcy) on Twitter

Most recent
All Articles