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Beck Says the Tea Party Has to Change Its Name: ‘We’ve Got to Find New Language’

"They're shape-shifters. You have to constantly shift with them."

In this June 19, 2013, photo, Tea Party activists attend a rally on the grounds of the Capitol in Washington, Wednesday, June 19, 2013. Six months after Hispanics overwhelmingly helped return President Barack Obama to office and control of the Senate to Democrats, House Speaker John Boehner is the face of the GOP effort to bite into that base of support _ or at least stop alienating a demographic that accounts for 17 percent of the nation. That means getting a new policy on immigration, perhaps the most delicate political dance of Boehner s career. Credit: AP

Glenn Beck on Thursday begged the Tea Party to find a new way to identify itself, saying the name has been "so maligned that people stop hearing you now."

"We've got to find new language," Beck said on his television program. "[On the left], they're shape-shifters. You have to constantly shift with them."

Tea Party activists attend a rally on the grounds of the U.S. Capitol in Washington, Wednesday, June 19, 2013. (Photo: AP) Tea Party activists attend a rally on the grounds of the U.S. Capitol in Washington, Wednesday, June 19, 2013. (Photo: AP)

Beck made it clear that he is not saying the Tea Party should change their values or principles, only the "language and names and labels."

"You stand here with the truth, but you understand that they are going to continually shift their shape," Beck said. "Good. So will I."

Beck has frequently discussed how progressives first identified themselves as progressives, then became liberals and Democrats before coming back to progressives. He has also discussed the left's use of language in matters like abortion, and how "pro-choice" is much more persuasive language than some potential alternatives.

Beck reiterated that "the truth won't change, love will not change," only the names and labels will.

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