A man who called into Fox News as the shooting situation was unfolding at a Nashville-area movie theater incurred Shepard Smith's chiding after he slipped in a plug for his Sprint store.
The man said he was a Sprint employee at a retail complex adjacent to the theater where the incident occurred Wednesday afternoon. The caller claimed that the suspect had also tried to enter his store just before 9 a.m.
"Actually, it was kind of crazy, man," the caller said. "We were trying to promote our 'cut your bill in half' and we had a couple of police officers come in, tell us to lock all the doors and close everything. The next you know we heard numerous gunshots. I'd say about 20 or close to 30 gunshots and, you know, the rest is history. The cops are telling us that they actually may have tagged the guy who was involved in the shooting."
"Where do you work in relation to this place?" Smith asked the caller.
"We work at Sprint, where we cut your bill in half," the caller responded.
Smith snickered and pointed out the timing of the plug: "That's a nice advertising here in the middle of a shooting at a movie theater."
A representative for Sprint did not immediately respond to a request for comment from TheBlaze.
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