Universal Pictures film executives have reportedly pulled ads for an upcoming horror film, "The Hunt," which centers on a retreat for rich, elite liberals to physically hunt "deplorables" for sport.
"Deplorables" has been a nickname for President Donald Trump supporters since the 2016 presidential election.
According to The Hollywood Reporter, executives decided to pull advertisements for the film in the wake of the deadly mass killings that took place in El Paso, Texas, and Dayton, Ohio, over the weekend.
What are the details?
The outlet reported that the popular film studio pulled television and online promos for the film, which is set to hit theaters on Sept. 27. A source told the outlet that discussions over the film itself are a "fluid situation."
"The Hunt" reportedly centers on a "deplorable" who is able to thwart the elitists, "picking them off, one by one, as she seeks to find out who's at the center of the web."
A liberal character in the movie, according to the outlet, can be heard asking, "Did anyone see what our ratf***er-in-chief just did?" apparently referring to the president.
Another can be heard responding, "At least the hunt's coming up. Nothing better than going out to the manor and slaughtering a dozen deplorables."
The Hollywood Reporter painted a dire picture of the upcoming film:
The script for The Hunt features the red-state characters wearing trucker hats and cowboy shirts, with one bragging about owning seven guns because it's his constitutional right. The blue-state characters — some equally adept with firearms — explain that they picked their targets because they expressed anti-choice positions or used the N-word on Twitter. "War is war," says one character after shoving a stiletto heel through the eye of a denim-clad hillbilly.
One source told The Hollywood Reporter that the project is satire "addressing an issue of great social importance."
An unidentified filmmaker also told the outlet that "employees in different departments were questioning the wisdom of making such a movie in these times."
"In light of the horrific [recent mass killings], is this not the most craven, irresponsible, dangerous exploitation?" the source added.
Another film executive with ties to the studio explained that the film is "meant to show what a stupid, crazy world we live in."
"It might be even more powerful now," the executive added.
Actresses Hillary Swank and Betty Gilpin star in the R-rated film, which was originally set to be called "Red State Vs. Blue State."
The Hunt - In Theaters September 27 (Private Hunting Experience) [HD] www.youtube.com